Experience

Association for Jewish Studies

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Marketing, Communications & Public Outreach Manager

  • Oct 2018 - Present

  The Association for Jewish Studies is the largest learned society and professional organization representing Jewish Studies scholars worldwide, wiith over 2,000 members. I was hired in this newly-created position to lead the organization’s marketing and communications and to oversee public programming.• Develop and implement an organizational communications and marketing strategy, which includes social media, email, public relations, media management, advertising, print collateral, branding, and community outreach. Thoughtfully curate all messaging.• Lead member communications and engagement, resulting in increases in usage and engagement across all platforms.• Oversee public programming. Direct all aspects of speakers’ bureau, including marketing, administration, contracts, and speaker & site communications. Launch the Adventures in Jewish Studies podcast series, and manage technology, communications, and promotions of the series. • Manage institutional relationship with branding and graphic design firms.



Project Concern

• Executive Director

  • Jan 2016 - Jul 2016

  Project Concern was a nonprofit social services agency which served the homeless and economically disadvantaged in Dubuque, Iowa, and the surrounding counties. I was hired to lead the agency during a challenging and transitional time in its history, and eventually worked with the Board of the Directors in making the difficult decision to close the agency. • Provided direction and oversight during transition, working with Board to close agency. Realigned programs and clients. • Managed daily agency operations. Supervised staff of 10, plus volunteers. Oversaw $500,000+ budget, including city, state, and federal funding. Handled all development activities, including grant writing, cultivating high net worth individual donors, and planning annual gala.• Directed all communications and social media. Represented organization throughout the community.



National Institute for the Psychotherapies

• United States
• Mental Health Care
• 1 - 100 Employee

• Director of Academics & Communications

  • Jan 2015 - Dec 2015

  The National Institute for the Psychotherapies is a not-for-profit postgraduate training institute for therapists; the Institute offered thirteen academic training programs and a patient treatment center. Success in my previous role as the organization’s Director of Communications & Community Outreach led to my promotion to this position, where I was hired to manage the administrative and operational aspects of the organization’s training programs. In addition to overseeing academics, I continued to lead all communications efforts for the organization. • Managed all administrative and operational aspects of thirteen postgraduate psychoanalytic training programs, encompassing each stage of the candidate experience, from recruitment through alumni development.• Supervised and mentored registrar; created and hired position.• Completed all tasks as detailed below for Director of Communications & Community Outreach position at the National Institute for the Psychotherapies.

• Director of Communications & Community Outreach

  • Jul 2010 - Dec 2014

  The National Institute for the Psychotherapies is a nonprofit postgraduate training institute for therapists; the Institute offered thirteen academic training programs and a patient treatment center. I was hired to serve as the first Director of Communications in the Institute’s 40+ year history, and success in this position led to a promotion to Director of Academics & Communications.• Led strategy and execution for all communications, including print and online media, social media, branding, marketing, and community relations. Created and maintained online presence, including content creation and development, and email marketing. • Served as de facto admissions director. Planned and hosted open houses, conducted individualized admissions meetings, and attended recruitment events. Saw significant increase in candidate applications and enrollment across all programs.• Oversaw 30+ continuing education and social events annually. Organized schedule, managed online registration, oversaw logistics, and coordinated staffing. For larger events, oversaw all aspects from initial planning through tear down.• Supervised and mentored communications associate; created and hired position. Oversaw and grew team of volunteers and interns. Maintained organizational relationships with design and web development firms.• Coordinated development efforts, participating in all aspects of fundraising efforts both large and small, from planning and hosting a major anniversary gala to creating and executing email development campaigns.



Barnes & Noble, Inc.

• United States
• Retail
• 700 & Above Employee

• Community Relations, Institutional Sales Lead

  • Jun 2006 - Jun 2009

  Barnes & Noble Union Square is the company’s flagship store, located just one block from Barnes & Noble corporate headquarters. I began at this store as a Lead Bookseller, then this position was created for me on the store’s community relations team, where I was tasked with developing and launching an in-store program for students at this location. I also worked extensively with large-scale author and celebrity book signing events. • Launched in-store program for students pre-K to college, featuring book presentations and discussions or story time and tours. Program grew to a daily project with a months-long waiting list for participation.• Worked on large-scale author and celebrity book signing events. Oversaw logistics, managed staffing and security (including NYPD and Secret Service), handled talent, provided on-stage introductions, and managed live Q&A sessions.



American Academy of Family Physicians

• United States
• Non-profit Organizations
• 300 - 400 Employee

• Senior Associate Editor, Online & Custom Publishing

  • Jun 2002 - Dec 2005

  The American Academy of Family Physicians is a nonprofit medical association with a membership of approximately 100,000 family physicians. I was hired to serve as the editor for aafp.org, the organization’s website for its physician members. In addition to its editorial requirements, this position included extensive project management and team leadership responsibilities. The role also quickly expanded to include the writing of patient and physician education materials. • Served as project manager and team leader for online projects. Provided editorial direction for patient and physician websites.• Wrote and edited patient and physician educational materials for print and online usage.