Amy Nguyen

Creative Strategist at American Advertising Federation: UCSD (Adwave)
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English -
  • Vietnamese -

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Credentials

  • California State Seal of Biliteracy - Vietnamese
    California Department of Education
    Jun, 2021
    - Nov, 2024
  • 2nd Dan Black Belt
    Kukkiwon
    Nov, 2018
    - Nov, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Creative Strategist
      • Oct 2022 - Present

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Social Justice Educator and Common Ground Social Media & Marketing Intern
      • Mar 2022 - Present

      2022-2023 cohort for the Cross-Cultural Center (CCC) Invited to present workshop (Misogyny: The Remix) at Students of Color Conference 2023 for 50+ representatives from all 9 UC campuses + Oversee the quarterly blog for the other interns + Spearhead the quarterly Educational Campaign by creating the theme and researching, writing, designing, and copywriting content for digital materials + Curate and manage the CCC's online presence, and track social media analytics + Build and maintain connections with 20+ affiliated organizations/departments to collaborate on events/publicity + Design stickers and merchandise following branding guidelines for the center + Plan and facilitate diversity trainings, workshops, and programs for groups such as student organizations, college departments, and student government + Collaborate with campus faculty to spearhead a research project about the effectiveness of EDI programs in higher education + Research and create an educational video to contribute to the "Breaking it Down with the CCC" series + Research, design, and set up bulletin board displays throughout the center for community engagement and education

    • United States
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Community Manager
      • Jul 2022 - Present

      Electric Potential is a 501(c)(3) nationally recognized nonprofit organization building the largest community and resources platform to catalyze Gen Z impact-makers to become informed agents of social change.As the Community Manager, I:+ Oversee Community engagement/retention strategies by organizing and leading community events, gathering analytics, and spearheading newsletter marketing campaigns+ Lead team of 4 interns to create project timeline for outreach strategies and digital design initiatives for community+ Restructure community/product features for beta feedback+ Lead collaboration discussions and brainstorming activities to gather internal strategy feedback during Leadership team meetings and All Hands meetings+ Collaborate with Director of Growth and Social Media Team to revise metrics for analysis+ Facilitate Disability Justice and Design workshop for team with Director of Design

    • Community Marketing Manager
      • Mar 2022 - Jul 2022

      + Led team of 2 interns to create community events and retention strategies for community members+ Organized and led virtual community events+ Researched community marketing strategies and improved usability/accessibility of community features+ Gathered feedback from beta users to improve user flow within community+ Collaborated with Social Media Strategist to revise community branding/messaging and increase outreach

    • Community Marketing Strategist
      • Jan 2022 - Mar 2022

      + Collaborated with Director of Growth to plan Open Beta product testing and gather/analyze user feedback+ Drafted and designed newsletters for beta users+ Developed DEITJ workshop materials for community members and led orientation calls+ Managed Associate Community Strategist in creating moderator guidelines and allocating responsibilities for different moderators+ Collaborated with Director of Design to create and moderate team activities during weekly All Hands meetings

    • Marketing Co-Strategist
      • Nov 2021 - Jan 2022

      + Collaborated with the other marketing strategist and the Director of Growth to create and review crowdfunding campaign content+ Created newsletters for sponsors and potential sponsors+ Spearheaded orientation/onboarding calls for new community members

  • Triton Solar Car
    • San Diego, California, United States
    • Outreach Coordinator
      • Sep 2021 - May 2022

      + Created sponsorship package and maintained communication with potential sponsors + Increased team/project visibility by preparing posters and other marketing materials for exhibitions at San Diego Automotive Museum, EarthFair, etc. + Created sponsorship package and maintained communication with potential sponsors + Increased team/project visibility by preparing posters and other marketing materials for exhibitions at San Diego Automotive Museum, EarthFair, etc.

    • Taekwondo Instructor
      • Jun 2019 - May 2021

      + Collaborated with other instructors to develop effective course curriculum and flexible weekly lesson plans for beginning to advanced-level students + Taught Olympic-style TaeKwonDo classes consisting of up to 30 students of all skill levels aged 4-22 + Helped develop students' focus, confidence and mental/physical discipline while maintaining an enjoyable and dynamic class environment + Answered parent questions and concerns before and after class + Collaborated with other instructors to develop effective course curriculum and flexible weekly lesson plans for beginning to advanced-level students + Taught Olympic-style TaeKwonDo classes consisting of up to 30 students of all skill levels aged 4-22 + Helped develop students' focus, confidence and mental/physical discipline while maintaining an enjoyable and dynamic class environment + Answered parent questions and concerns before and after class

    • Canada
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Apprentice
      • Aug 2020 - Sep 2020

      + Gathered market research about (Canadian) massage businesses, the self-care industry, and social enterprises + Built narrative for Pause, a social enterprise startup aiming to reinvent the massage industry by hiring Syrian refugees in Canada + Helped write sponsorship deck for Indian Summer Festival, an event hosted by Vancouver-based non-profit secular arts organization and registered charity Indian Summer Arts Society (ISAS) + Gathered market research about (Canadian) massage businesses, the self-care industry, and social enterprises + Built narrative for Pause, a social enterprise startup aiming to reinvent the massage industry by hiring Syrian refugees in Canada + Helped write sponsorship deck for Indian Summer Festival, an event hosted by Vancouver-based non-profit secular arts organization and registered charity Indian Summer Arts Society (ISAS)

    • Media Production
    • 1 - 100 Employee
    • Contributing Writer
      • Jun 2020 - Sep 2020

      Digital publication committed to amplifying the voices of the marginalized + Collaborated with Founder/Editor-in-Chief to write articles about national and international sociopolitical issues from intersectional and marginalized perspectives + Interviewed international-award-winning film director/producer/screenwriter Viktoria I.V. King about her newest social documentary, "Black Lives MATTER" Digital publication committed to amplifying the voices of the marginalized + Collaborated with Founder/Editor-in-Chief to write articles about national and international sociopolitical issues from intersectional and marginalized perspectives + Interviewed international-award-winning film director/producer/screenwriter Viktoria I.V. King about her newest social documentary, "Black Lives MATTER"

Education

  • UC San Diego
    Bachelor of Science - BS, Business Psychology | Minor: Communications
    2021 - 2025
  • Evergreen Valley High School
    High School Diploma, 9-12
    2017 - 2021
  • Evergreen Valley College
    Dual Enrollment/Summer Classes
    2020 - 2020

Community

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