Career Coach

• Apr 2019 - Present

The Coaching Universe came to life from the simple idea of wanting to support more people to make a positive career change. As an ICF Certified Coach with a decade of coaching, marketing and branding experience, I am here as your Career Change Cheerleader. Whether you're seeking a promotion, a role in a completely new industry or wanting to start your own business, I am confident I can help you progress. At The Coaching Universe you'll find free career resources, workshops and access to 1:1 coaching support. Keen to learn more? Send me a message here or contact me: 💻 www.thecoachinguniverse.com 📧 amy@thecoachinguniverse.com 📱 Instagram @the.coaching.universe Show less

Agile Coach, Group Technology

• Jan 2020 - Present

In my current role, I have the privilege of supporting Westpac's agile transformation. Key responsibilities include developing a scalable, self-sustaining internal agile maturity model that promotes healthy, safe agile learning journeys for all team types; producing quality agile training materials; facilitating agile workshops; providing agile consulting services for business divisions.- Designed and implemented an internal agile maturity model providing bespoke learning journeys which has been adopted by 500+ teams across Westpac within 12 months- Produced quality agile training session plans, videos, resources spanning over 100 topics- Trained 250+ coaches to deliver quality Agile Boot Camp and Diagnostic sessions, achieving an average session feedback NPS of 74- Established and maintained an engaged Agile Community of Practice with 1500+ members Show less

Scrum Master, Service Tribe, Consumer Bank

• Apr 2018 - Jan 2020

Coached Service Tribe to adopt Agile ways working; facilitated agile training for teams; supported other Scrum Masters; actively contributed to the establishment of the Service Tribe Community of Practice.- Provided ongoing coaching to a team of 8; within 6 months, they were recognised as a high performing team with an average predictability of 92% and stakeholder NPS of 9. - Led a Scrum Master Guild to support and upskill 20+ scrum masters across the Service Tribe.

Scrum Master/Marketing Manager, Consumer Housing

• Jan 2017 - Mar 2018

A dual role as Scrum Master and Marketing Manager. I coached Third Party Housing team through their transition to Agile ways of working; facilitated scrum events; effectively resolved impediments; designed and implemented digital marketing initiatives to drive customer acquisition and retention for Westpac Group Third Party Home Loan Brokers; championed Salesforce Marketing Cloud automation of customer journeys; developed Test and Learn strategies to optimise digital channels; and managed the Westpac Group Broker website. Show less

Digital Sales Optimisation Manager, Credit Cards (Contract)

• Sep 2016 - Dec 2016

Championed best practices to drive digital excellence for Digital Sales Credit Card portfolio. Designed and executed A/B and multivariate testing opportunities to continually optimise customer experiences. Championed best practices to drive digital excellence for Digital Sales Credit Card portfolio. Designed and executed A/B and multivariate testing opportunities to continually optimise customer experiences.

Marketing Manager, Digital Acquisition, Personal Cards

• Oct 2014 - Sep 2016

Drove Acquisition for the Personal Credit Card portfolio through owned digital channels, managing the execution of large integrated acquisition campaigns and product launches with partner, media, affiliates, search and social teams.

Marketing Manager, David Jones Strategic Alliance, Personal Cards

• Jun 2014 - Oct 2014

Managed acquisition and engagement marketing programs for American Express David Jones Personal Cards across digital and traditional channels including eDM, DM, social, print & in-store events.

Marketing Executive

• Dec 2012 - Jun 2014

Marketing support for Wealth Advisory, Corporate Advisory & Market Research divisions including digital campaign management, event management, social media management. Marketing support for Wealth Advisory, Corporate Advisory & Market Research divisions including digital campaign management, event management, social media management.

Sales and Marketing Graduate

• Jan 2012 - Dec 2012