Experience

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  Historical Society Of Michigan

  • Director Of Communications
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  Historical Society of Michigan

  • United States
  • Non-profit Organizations
  • 1 - 100 Employee

  • Director of Communications

    • Jan 2024 - Present

    Duties include:-Leadership of the HSM Publications editorial department, which produces the award-winning statewide magazine, Michigan History, as well as the quarterly magazine, Chronicle, and the biannual academic journal, The Michigan Historical Review.-Website supervision and maintenance with contracted website developers and internal production team.-Development of the society's publicity materials, advertising, marketing campaigns, and digital presence including but not limited to the creation of ads, promotional materials, and more-Leadership of the society's communications—which includes the marketing for all programs, publications, and more.-Management of the organization's expansion into digital marketing, development of new print campaigns, and continual research into new outreach endeavors for the society-Leadership of the social media and email communications team (Facebook, Instagram, Twitter/X, and YouTube) and email marketing (Mailchimp)-Other creative initiatives as developed

  • Assistant Director for Marketing

    • Apr 2021 - Jan 2024

    Duties include:-Spearheading the organization's new website launch in fall 2021, followed by leadership of the new website-Develop and manage the society's publicity materials, advertising, marketing campaigns, and digital presence including but not limited to the creation of ads, promotional materials, and more-In charge of branding, communications, and marketing for all programs, publications, and more for the organization. -Management of the organization's expansion into digital marketing, development of new print campaigns, and continual research into new outreach endeavors for the society-Oversees all social media accounts (Facebook, Instagram, Twitter, and YouTube) and email marketing (Mailchimp)-Other creative initiatives as developed

  • Multimedia Manager

    • Jun 2018 - Apr 2021

    I work in several areas of the Historical Society of Michigan's media, including their social media marketing, graphics, programming, and editorial departments. Working directly under the organization's Director of Communications, I engage new media-driven campaigns, projects, and procedures to benefit the society's programming and publications, as well as pioneer the nascent development of the society's videography presence. For this position, I manage the society's multiple social media platforms, acquire media and photo content for the organization's print publications, manage the organization's email marketing through Mailchimp, write and edit text for the organization's publications and marketing materials, produce commercial videos for digital platforms, develop digital campaigns for engagement and membership, and oversee sections of Michigan History magazine.Since becoming Multimedia Manager, I have successfully initiated the following: -Researched and coordinated the organization's move from Outlook email marketing to Mailchimp-Introduced and implemented online digital marketing into the organization's advertising plan-Doubled the social media engagement of the organization's existing presence on Facebook (Historical Society of Michigan page and Michigan History Magazine page)-Created a social media presence for the organization on Instagram and grown a following from scratch for two of the organization's initiatives (Historical Society of Michigan profile and a Michigan History Day program profile)-Developed a plan for video content and worked to execute video content for the organization's use in promotion-Worked with the organization's conference and education team to streamline large conferences, programs, and educational endeavors, specifically in the realm of audience engagement and user experience-Professionally photographed conferences, events, and programs

  • Editorial, Social, and Video Coordinator

    • May 2017 - Jun 2018

    I managed special sections of the society’s print publications, including Michigan History magazine and the membership publication, Chronicle. I wrote, coordinated, and edited several different pieces for print and helped design the magazines via Adobe Creative Suite. I also managed the society’s various social media platforms, which included data acquisition, management of content, and management of social media data for the purposes of future engagement and digital marketing. I was also the society’s on-site videographer and multimedia coordinator, which allows me to design, create, and promote the society’s video presence under the direction of the Director of Communications.

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  Michigan Foam Products LLC

  • Grand Rapids, Michigan, United States

  • Social Media Manager

    • Jan 2021 - Dec 2021
    • Grand Rapids, Michigan, United States

    I provided social media management for Michigan Foam Products, LLC. This included social media posts and graphics.

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  Self-Employed

  • Greater Grand Rapids, Michigan Area

  • Professional Freelancer

    • May 2017 - Apr 2021
    • Greater Grand Rapids, Michigan Area

    I am operating as a freelance videographer, cinematographer, and grip/electric professional in the Greater Grand Rapids area in Michigan. I provide video technology services to a variety of clients including indie filmmakers, corporate clients, commercial clients, private events, weddings, live p...

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  College of Education at Michigan State University

  • Lansing, Michigan Area

  • Videographer

    • Nov 2016 - Jul 2017
    • Lansing, Michigan Area

    I was the College of Education's videographer at Michigan State University. I was in charge of brainstorming and executing promotional content for the college's various departments in the form of video content for their website and other special events. I recorded and edited videos under...

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  Michigan State University College of Communication Arts and Sciences

  • United States
  • Higher Education
  • 100 - 200 Employee

  • Director Of Photography

    • Jan 2017 - May 2017

    I was the lead Director of Photography and technical producer for a feature length film produced by the Theater2Film organization at Michigan State University. For this film, I was the head Director of Photography, overseeing half of the feature's production, as well as overseeing the other cinematographers involved with the other half. This feature finished production in May 2017 and will be screened at the 2017 Traverse City Film Festival.

  • Teaching Assistant

    • Dec 2015 - May 2017

    I was a teaching assistant under the direction of Professor Bob Albers, a professor in the College of Communication Arts and Sciences at Michigan State University. As a teaching assistant, I provided leadership and communication to a large foundational class for the college. I facilitated assistance to the professor in both the classroom setting and in the grading process, and I aided students as an intermediary link for their continued success as Michigan State students.

  • Lighting Designer

    • Sep 2016 - Jan 2017

    I was the Gaffer/Lighting Designer for a short film titled "On the Way Up" This film was produced for the joint colleges of ComArtSci and the College of Arts and Letters at Michigan State University. For the film, I was in charge of all lighting and also working with the Director of Photography as an aesthetics consultant. For more information about this film, check out www.onthewayupfilm.com.

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  WKAR at Michigan State University

  • Lansing, Michigan Area

  • Director Of Photography

    • Oct 2016 - Nov 2016
    • Lansing, Michigan Area

    I was part of a small team of filmmakers tasked with creating video content for WKAR's partnership with the MSU School of Journalism for MI First Election. MI First Election was an event created for the election cycle of 2016, and showcased the climate of the Lansing area in the moments leadi...

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  Sparty's

  • East Lansing, Michigan

  • Store Manager

    • May 2015 - Nov 2016
    • East Lansing, Michigan

    I was part of a core team of employees working in retail and customer service for Michigan State University. I was the highest level on site and provided the hands on leadership for all of the site's operations and maintenance.

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  Michigan State University College of Communicat...

  • East Lansing

  • Director Of Photography

    • May 2015 - May 2016
    • East Lansing

    I was the cinematographer for a documentary film titled RECLAIM, funded by the Michigan State University Knight Center. This documentary is for a 30 minute time slot and is focused on aspects of creative reuse and recycling. It premiered on April 26, 2016 and is currently in the market for variou...

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  Michigan State University - The Eli Broad Colle...

  • Department of Accounting and Information System...

  • Digital Media Intern

    • Sep 2014 - May 2015
    • Department of Accounting and Information System...

    I was in charge of photography coverage and social media management for the department's Twitter, Facebook, Instagram and Linkedin pages. I also wrote formal articles regarding the department's activities and events, and interview members of the community and the faculty in order to help ...

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  Historical Society of Michigan

  • Lansing, Michigan Area

  • Editorial Assistant

    • May 2014 - Aug 2014
    • Lansing, Michigan Area

    My responsibilities included writing short articles, editing submitted articles for publication, managing the society's online calendar of events, data entry and editing for the society's state-wide historical travel guide, aiding the editorial manager with brainstorm sessions and task ex...