Experience

Wyant Group (formerly Vaughn Wyant Automotive Group)

• Marketing Manager

  • Apr 2013 - Present

• Online Marketing Manager

  • Feb 2012 - Apr 2013

  - Built comprehensive knowledge of the markets, products, policies and strategies within the industry- Manage lot capture- Utilized a range of techniques including paid search, SEO and PPC/CPC on the various media platforms.- Updated websites with current promotions. Worked with the site programmers to ensure any changes or updates were completed.- Design and implement email marketing campaigns- Created and maintained all social media accounts for each dealership brand.- Monitor trends in social media- Overseeing and determining the social media strategy for the company.- Lead distribution management- Web analytics and reporting- Reviewing and writing website content Show less



Norseman Structures

• Canada
• Wholesale Building Materials
• 1 - 100 Employee

• Marketing Coordinator

  • Feb 2011 - Jan 2012

  • Trade Show/conference/trade mission management -Coordinate trade show bookings and logistics -Manage trade show budget and expenses -Researching, evaluating and providing recommendations on new opportunities • Google AdWords & Website SEO Strategy -Account management and analysis • Prepare content for internal company newsletter • Responsible for YellowPage advertising • Source out and book online directories • Responsible for researching and recommending Association memberships • Manage purchasing and distribution of promotional items • Assist with a variety of team projects including campaign and overall strategy planning Show less



Source Office Furnishings

• United States

• Design and Sales Consultant

  • Nov 2010 - Jan 2011

  Outside sales rep - Building relationships with potential and existing customers - Providing product information - Processing customer quotations and orders - Resolving customer sales related issues Outside sales rep - Building relationships with potential and existing customers - Providing product information - Processing customer quotations and orders - Resolving customer sales related issues



Marketing and Business Development

• United States
• Telecommunications

• Independent Consultant

  • Oct 2009 - Jan 2011

  Working with clients who wish to start up a new business or expand their current business - Develop business plans as well as marketing plans - Help them develop marketing strategies and campaigns - Conducting market research - Organization for small businesses Working with clients who wish to start up a new business or expand their current business - Develop business plans as well as marketing plans - Help them develop marketing strategies and campaigns - Conducting market research - Organization for small businesses



Habitat for Humanity Yorkton

• Public Relations Committee

  • Sep 2008 - 2010

  - Member of the Public Relations Committee - Ceated and/or proofread all communication collateral and documents that went out to the public, including press releases. - Organized fundraising event that raised over $10,000 over two years for Habitat for Humanity Yorkton, it is now an annual event - Created booth displays for local trade shows - Created the process and procedure for the fulfillment role. All donations are subject to a level of fulfillment by Habitat for Humanity, defined by each chapter. - Website Creation – Worked with all committees to develop the necessary information needed to be communicated on the website; worked with website developer to get the desired design and function needed. Show less



SecurTek - A SaskTel Company

• Canada
• Security and Investigations
• 1 - 100 Employee

• Assistant Product Research Analyst Internship

  • Jul 2008 - Jul 2009

  - Responsible for managing all aspects of two value add services. - Managed numerous partnership program relationships - Created and tracked referral programs. Was accountable or maintaining a budget and evaluating and reporting results - Conducted marketing research for new services or programs as well as potential partnerships. - Creation of numerous documents was an aspect of all projects. Some of the more common communication documents: web copy, news releases, flysheets, manual items for numerous projects involving our dealers, dealer advisories, collateral, promotional materials etc. - Created a complete marketing guide for the dealers. The creation of this involved research on many areas including media types, sponsorships and branding - Conducted financial analysis for re-pricing feasibility report - Developed new partnership agreements Show less



Saskatchewan Agriculture and Food

• Research Analyst

  • May 2006 - Sep 2006

  - Defined strategy for research project with supervisor - Developed, executed, and managed research to compare interprovincial capital costs of feedlot construction - Communicated with industry personnel, internal departments, and vendors to obtain required information - Planned and executed regional market research and analyses - Prepared report communicating project findings - Defined strategy for research project with supervisor - Developed, executed, and managed research to compare interprovincial capital costs of feedlot construction - Communicated with industry personnel, internal departments, and vendors to obtain required information - Planned and executed regional market research and analyses - Prepared report communicating project findings