Experience

Wasel Services Company Ltd

• Sudan
• Oil and Gas
• 1 - 100 Employee

• General Manager

  • May 2023 - Present

  Juba, Central Equatoria, South Sudan



PETROLINE International

• Sudan
• Oil and Gas
• 1 - 100 Employee

• Retail Sales Manager

  • May 2021 - Jun 2022

  Khartoum, Sudan



Oil Energy Co Ltd

• Sudan
• Oil and Gas
• 1 - 100 Employee

• Aviation Manager

  • Apr 2021 - May 2021

  Khartoum, Sudan



Lake Oil Co. Ltd. - Ethiopia.

• Chief Commercial Officer

  • Nov 2018 - Mar 2021

  Addis Ababa - Ethiopia



(Oil Energy Co. Ltd.) Sudan

• Marketing Section Head

  • Mar 2015 - Oct 2018

  Sudan * lead all our marketing activities from social media and digital campaigns to advertising and creative projects. * Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative. * Prepare and manage monthly, quarterly and annual budgets for the Marketing department. * Set, monitor and report on team goals. * Design branding, positioning and pricing strategies. * Ensure strong and consistent brand message across all channels and marketing… Show more * lead all our marketing activities from social media and digital campaigns to advertising and creative projects. * Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative. * Prepare and manage monthly, quarterly and annual budgets for the Marketing department. * Set, monitor and report on team goals. * Design branding, positioning and pricing strategies. * Ensure strong and consistent brand message across all channels and marketing efforts (like events, email campaigns, web pages and promotional material). * Identify opportunities to reach new market segments and expand market share. * Monitor competition (acquisitions, pricing changes and new products and features. * Coordinate sales and marketing efforts to boost brand awareness. Show less



PETRONAS

• Malaysia
• Oil and Gas
• 700 & Above Employee

• Senior Excutive Treasury

  • Apr 2012 - Feb 2015

  Sudan I was titled Senior Executive Treasury on April 2012 * To monitor the daily movement of liquid resources and to decide on optimal working capital levels/needs. * To seek for short term investment opportunities available for the surplus funds and to evaluate different options for investment decision. * Ensure all company importation & Exportation is executed within reasonable time as per the service level agreement. * Coordinate with the bank for any services related to normal… Show more I was titled Senior Executive Treasury on April 2012 * To monitor the daily movement of liquid resources and to decide on optimal working capital levels/needs. * To seek for short term investment opportunities available for the surplus funds and to evaluate different options for investment decision. * Ensure all company importation & Exportation is executed within reasonable time as per the service level agreement. * Coordinate with the bank for any services related to normal business operations and to trouble shoot any day to day issues. * Maintain/enhance banking relationship for better services and for preferred customer status and services. * To ensure all banks related transactions are reconciled with general ledger on a periodic basis. * Manage the Company’s working capital to ensure sufficient cash is available to meet payment obligations * Manage the administration of the company existing loans by ensuring that the terms and conditions are fully complied with. Submission of monthly cash call projection, repayment of principal and Interest in the due date. * Execution of Corporate Financial Policy by the Financial Services Section with significant process improvements and documentations established for knowledge retention * Analysis and forecasting the banks balances status to management on daily basis * Timely processing and advising the Bank for Inter- banks transfers to cover the company's needs * Ensure validity and prompt liquidation (if needed) of Credit Securities (L/Gs others

• Executive, Banking & Cash Flow

  • Jun 2009 - Mar 2012

  Sudan

• Sales Executive, Transportation

  • Dec 2007 - May 2009

  Sudan

• Sales Representative, Major Customers

  • Jun 2007 - Nov 2007

  Sudan

• Aviation Sales Representative

  • Aug 2002 - May 2007

  Sudan



PETRONAS Marketing Sudan Ltd

• Senior Executive Treasury at PETRONAS

  • Apr 2012 - Feb 2015