Agata Młodawska

Head of Integrated Content at Infermedica
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Contact Information
Location
PL
Languages
  • English Professional working proficiency
  • Polish Native or bilingual proficiency
  • German Elementary proficiency
  • Spanish -

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John Ambrose, Esq.

Agata is a phenomenal marketer and teammate. She wore many hats and wore them well, from Content Lead to PR and website manager. Agata was tasked with managing many complex projects, from the new website launch to repositioning our PR and content strategies for enterprise customers. She successfully completed each of these projects depsite facing several challenges. Agata leads with poise and confidence. She provides firm direction to her team and helps each member succeed and grow. Agata was also a supportive partner for me and is not afraid to push back or speak her mind.

Przemysław Wolski

I had a pleasure to work alongside Agata in Divante. Apart from her being a very good person always keen to help, she was on top of management skills in terms of leading our small team. We work together on applying changes on the Divante.com page. She was managing our project with great care. If anybody would ever ask me: "Would you recommend her?" My only answer would be: "Yes, no doubt about it".

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Credentials

  • Confluence Fundamentals Badge
    Atlassian
    Oct, 2022
    - Sep, 2024
  • Jira Fundamentals Badge
    Atlassian
    Oct, 2022
    - Sep, 2024
  • Introduction to Healthcare
    Stanford University
    Jul, 2022
    - Sep, 2024
  • Applications of Everyday Leadership
    University of Illinois Urbana-Champaign
    Mar, 2022
    - Sep, 2024
  • Foundations of Everyday Leadership
    University of Illinois Urbana-Champaign
    Sep, 2021
    - Sep, 2024
  • Blogging for Business
    Ahrefs
    Apr, 2021
    - Sep, 2024
  • Content Marketing
    HubSpot Academy
    Dec, 2021
    - Sep, 2024
  • Inbound Marketing
    HubSpot Academy
    Nov, 2021
    - Sep, 2024
  • Google Analytics Advanced
    Google
    Oct, 2017
    - Sep, 2024
  • Google Analytics Basic
    Google
    Jul, 2017
    - Sep, 2024

Experience

    • Poland
    • Hospitals and Health Care
    • 100 - 200 Employee
    • Head of Integrated Content
      • Jan 2023 - Present

    • Content Lead
      • Mar 2021 - Jan 2023

    • Content Marketing Manager
      • Apr 2020 - Mar 2021

    • Poland
    • Travel Arrangements
    • Marketing Advisor
      • Dec 2018 - Present

      Wheelme is a shared mobility project led by my husband, so it's like a family business for me. My role here is coordinating the communication through social media and press channels as well as advising in all the marketing activities (mainly during Sunday breakfasts :)). GOALS ✔receiving new users ✔building brand awareness MAIN RESPONSIBILITIES ✔marketing strategy ✔market research ✔communication planning ✔social media ✔public relations Wheelme is a shared mobility project led by my husband, so it's like a family business for me. My role here is coordinating the communication through social media and press channels as well as advising in all the marketing activities (mainly during Sunday breakfasts :)). GOALS ✔receiving new users ✔building brand awareness MAIN RESPONSIBILITIES ✔marketing strategy ✔market research ✔communication planning ✔social media ✔public relations

    • United States
    • Construction
    • 1 - 100 Employee
    • Senior Inbound Marketing Manager
      • Aug 2019 - Mar 2020

      During my work at Unity Group I was responsible for building a content team and establishing content marketing processes to support the company's global expansion. GOALS ✔️ lead generation ✔️ building brand awareness RESPONSIBILITIES ✔️ content strategy ✔️ SEO strategy ✔️ content team building ✔️ content processes establishing ✔️ cooperation with creative agency ✔️ cooperation with copywriters, proofreaders, and editors ✔️ website content ✔️ content analysis

    • Poland
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Manager
      • Sep 2016 - Jul 2019

      Extremely intensive three years! I am involved in most of the marketing activities led by Divante. I was also involved in building a team of great specialists that has impact on Divante's marketing strategy.GOALS✔lead generation✔brand awareness increaseRESPONSIBILITIES✔content (from strategy to social media posts writing)✔reports, case studies, products & services descriptions✔PR & media relations✔GitHub & Magento Marketplace publications support✔communication with partners (Magento, Pimcore, Oro & others)✔directories (incl. Clutch.co) ✔event organizing✔Divante.co new website release (from content creation through project management to testing)✔Pimcore.com/pl website release✔creating products' landing pages on Unbounce✔marketing activities for new products - OpenLoyalty.io, VueStorefront.io✔cooperation with graphic designers, programmers, testers, proofreaders, copywriters, SEO specialist, SEM specialist, sales team✔PPC campaigns coordination✔analysis & reporting✔budget control

    • Content Marketing Manager
      • Mar 2016 - Aug 2016

      Joining Divante's team I started as Content Marketing Manager - I've learned that the best content is the one that meets client's needs.GOALS✔lead generation✔brand awareness increaseMAIN RESPONSIBILITIES✔blog content (creating, editing, coordinating)✔press releases✔case studies✔website content✔communication with partners✔directories (incl. Clutch.co)

    • Indonesia
    • Technology, Information and Internet
    • E-Marketing Manager
      • Jan 2015 - Feb 2016

      It was an unforgettable experience to feel on my own skin what the internet business in Asia looks like. Dealing with cultural differences I managed to create a team of 16 copywriters from 4 continents. GOALS ✔ traffic growth ✔ improving SEO performance MAIN RESPONSIBILITIES ✔ building and managing an international team of copywriters (Indonesian, English, American and Australian) ✔ blog & social media management ✔ coordination of content creation for the service new section ✔ dealing with cultural differences ✔ fighting with Google penalties (after algorithm changes)

    • Media Production
    • Internet Marketing Specialist
      • Apr 2013 - Dec 2014

      My first job in tech company. At first, it was like sailing in uncharted waters but then I've learned that Java isn't only an island in Indonesia :) GOALS ✔ improving social media performance ✔ increasing social media conversion rate MAIN RESPONSIBILITIES ✔ social media communication ✔ social media ad campaigns ✔ cooperation with a team of graphic designers ✔ results reporting ✔ press notes BRANDS ✔ Bytom ✔ Tołpa ✔ Jesteś Modna ✔ Mlekolandia ✔ S'portofino ✔ ButSklep

    • Bosnia and Herzegovina
    • Advertising Services
    • Intern
      • Dec 2012 - Mar 2013

      I was involved in organizing the first concert tour of ABBA THE SHOW - THE ULTIMATE TRIBUTE TO ABBA. My duties included PR & social media support, organizing the press conference and support in all unexpected situations that happened during the concerts. I was involved in organizing the first concert tour of ABBA THE SHOW - THE ULTIMATE TRIBUTE TO ABBA. My duties included PR & social media support, organizing the press conference and support in all unexpected situations that happened during the concerts.

    • Junior Assistant Editor
      • Sep 2010 - Jan 2011

      Working as the editor for online magazine about design I've learned that details have meaning :) Working as the editor for online magazine about design I've learned that details have meaning :)

    • Intern
      • Aug 2009 - Sep 2009

      As a trainee I had a chance to see how the work in real newspaper looks, experience what news actually mean, and also published my first 300 words (!) article in daily press. As a trainee I had a chance to see how the work in real newspaper looks, experience what news actually mean, and also published my first 300 words (!) article in daily press.

Education

  • University of Wroclaw
    Master's degree, Journalism and Communication/Public Relations
    2010 - 2012
  • University of Wroclaw
    Bachelor's degree, Political Science
    2007 - 2010

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