Experience

Wunder Mobility

• Germany
• Software Development
• 1 - 100 Employee

• Head Of Business Operations - Vehicles B2C

  • Oct 2020 - Present

  - Build up Wunder Mobility's Vehicles (non-connected) Business Unit from scratch to distribute Personal Light Electric Vehicles in Europe. BU is on track of being one of the largest revenue contributor within Wunder Mobility.- Initiate, develop and manage strategic partnerships with partners in the LEV industry, including YADEA, the largest two-wheeler LEV manufacturer in the world. Regular strategic reviews with partners’ Senior Executives to discuss key areas of opportunity and challenges, and solutions to ensure mutual growth.- Initiate, develop and manage operational partnerships spanning the whole value chain in Europe and China, including logistics, customs, fulfilment, after-sales, etc.- Identify non-traditional distribution channels other than dealers, and responsible for the business development of key accounts in Germany and all international sales in other EU countries.- Constantly improve the operational processes of the BU to increase the efficiency, lower costs, and enable new business applications to open up new revenue streams.- Set the quarterly and annual goals and budget, and track the progress. Regularly review the business performance with Wunder’s top management, brainstorm and implement new ideas and use cases to increase sales and improve profitability. Communicate strategically to ensure transparency and effectiveness.

• Head of Customer Success - Vehicles B2C

  • Mar 2020 - Oct 2020

• Business Development Manager

  • Aug 2018 - Mar 2020

  - Focused on Key Accounts, and responsible for closing deals with Wunder's biggest and most important clients globally across different sectors (automotive OEMs, established operators, large enterprises, well-funded startups).- Responsible for the whole sales funnel, from lead generation, initial contact, product demo, negotiation to deal closing.- Constantly reviewed and revised Wunder's value proposition, helped Product Teams with product development, and identified product/market fit based on first-hand market feedback.- Worked closely with top management, various business units including Product & Engineering, Marketing, Account Management, to ensure maximum value for my clients and successful post-sales project delivery.- Commercially led Wunder Carpool’s successful transition from a B2C service to a B2B software solution.



Fashion tech startup

• Summer Intern

  • Jun 2017 - Aug 2017

  - Worked alongside the Founder in the infancy stage of the startup.- Developed business model hypotheses of startup with consideration of market size, potential, current situation, consumer trends, technology, collaborators, and competition.- Validated hypotheses by conducting interviews with fashion industry professionals and doing consumer research.- Pivoted the idea based on new findings and insights, and involved in designing the MVP.- Developed strategies for funding, product development and recruitment.



SABMiller

• Food & Beverages
• 700 & Above Employee

• Strategy Associate

  • Aug 2014 - Jun 2016

  - Developed and delivered Asia Pacific regional and country strategies in the area of commercial, M&A, and supply chain.- Actively worked with headquarter teams, countries and joint venture partners to facilitate business reporting and analytics, operations and organizational improvement.- Involved in the APAC transition post the ABInBev acquisition.



Crowdsourcing Design Platform

• Co-founder

  • Apr 2014 - 2015

  - Developed business model and rollout plan.- Managed a cross-functional team of three.- Managed end-to-end operations including design sourcing, manufacturing, marketing, online sales, and finance.- Sourced and managed vendors and suppliers effectively.



Value Partners

• Italy
• Business Consulting and Services
• 100 - 200 Employee

• Management Consultant

  • Sep 2013 - Jan 2014

  - Developed global e-commerce strategy for Taiwanese conglomerate by conducting market research, assessing market entry opportunities, and forecasting financial performance.- Involved in business development by preparing budgets and proposals.



Accenture

• Ireland
• Business Consulting and Services
• 700 & Above Employee

• Management Consulting Analyst

  • Aug 2011 - Aug 2013

  - Extensive project experience in IT and digital strategies, implementation and operation optimization in finance and telecommunication industries.- Understood and mapped user requirements, and bridged business users and engineering teams.- Managed projects and stakeholders effectively.