Experience

NuZen Herbal Pvt Ltd

• Wellness and Fitness Services
• 1 - 100 Employee

• PAN India Brand/ Marketing Manager

  • Jun 2012 - Aug 2014

  Hyderabad Area, India Project Description: Nuzen Herbal, India's leading brand in Hair and body care products, was formed in 2010 with the express aim of providing 100% natural alternatives to the existing market's mass produced synthetic cosmetics Nuzen's products have found overwhelming acceptance in the Indian consumer market and have been endorsed by medical fraternity Contribution: As a PAN India Brand/ Marketing Manager, I was responsible for • Develope and lead integrated social media… Show more Project Description: Nuzen Herbal, India's leading brand in Hair and body care products, was formed in 2010 with the express aim of providing 100% natural alternatives to the existing market's mass produced synthetic cosmetics Nuzen's products have found overwhelming acceptance in the Indian consumer market and have been endorsed by medical fraternity Contribution: As a PAN India Brand/ Marketing Manager, I was responsible for • Develope and lead integrated social media strategies, plans and campaigns • Concept selling, Event marketing & Event management • Strategic marketing alliances, Strategy/planning & execution • Strategise/ execute social media content marketing, print media and radio/TV marketing • Conceptualization, Operations management, ATL & BTL activities • Analyze and revise digital presence strategy based on digital performance metrics • Working with collaborative cross functional teams to achieve quarterly/ annual target • Generate various reports, metrics for higher management Show less



DB Corp Ltd.

• India
• Newspaper Publishing
• 700 & Above Employee

• Brand/ Marketing Manager

  • Jul 2010 - Jan 2012

  Project Description: DB ACTIVATION is a venture of Bhaskar Group, a renowned name in the media circles with a vast repertoire of English and Language Dailies (Dainik Bhaskar, Divya Bhaskar, and DNA), Magazines, Radio, TV Network. Contribution: As a Brand/ Marketing Manager, I was responsible for • Conceptualization to Execution of Event which includes Strategy planning, Customization, R & D, Revenue Generation & Marketing Alliances. • Responsible for events for two states… Show more Project Description: DB ACTIVATION is a venture of Bhaskar Group, a renowned name in the media circles with a vast repertoire of English and Language Dailies (Dainik Bhaskar, Divya Bhaskar, and DNA), Magazines, Radio, TV Network. Contribution: As a Brand/ Marketing Manager, I was responsible for • Conceptualization to Execution of Event which includes Strategy planning, Customization, R & D, Revenue Generation & Marketing Alliances. • Responsible for events for two states i.e. MP&CG • Initiate and implement events and reporting of results • Negotiation with Business Partners, media planning and execution of media plan • Process development and adherence to processes set • Study demographic and business prospect for giving creative business solution (activation) to client Show less



Purple Focus Pvt. Ltd.

• India
• Advertising Services
• 1 - 100 Employee

• Asst. Manager - Brand Servicing

  • Sep 2005 - Jun 2010

  Project Description: Purple Focus is a well known name in central India advertising industry and a leading advertising agency of central India having branches in all major Indian cities, handling brands from varied product categories. Contribution: As a Project Co-ordinator, I was responsible for • Retail communication - POP/POS • Account planning • Suggesting customer-bonding exercises • Cross promotions planning • PR activities - press conferences/… Show more Project Description: Purple Focus is a well known name in central India advertising industry and a leading advertising agency of central India having branches in all major Indian cities, handling brands from varied product categories. Contribution: As a Project Co-ordinator, I was responsible for • Retail communication - POP/POS • Account planning • Suggesting customer-bonding exercises • Cross promotions planning • PR activities - press conferences/ briefings • Strategy, Media and Communication planning Show less