Experience

Justwords

• India
• Advertising Services
• 1 - 100 Employee

• Search Engine Optimization Team Lead

  • Dec 2019 - Present

  Gurugram, Haryana, India



Silver Touch Technologies Ltd

• India
• Software Development
• 700 & Above Employee

• Sr. ORM/SEO Specialist

  • Oct 2016 - Dec 2019

  Delhi Working as online reputation management specialist, Responsibilities are monitor and manage feedback/reviews online, Analyse the UGC and create strategy to deal with them.



Elixir Web Solutions

• India
• IT Services and IT Consulting
• 1 - 100 Employee

• Sr. SEO & ORM Executive

  • Apr 2015 - Oct 2016

  Elixir web solution * To monitor website traffic with trend analysis using Google reporting tools such as Google Analytic & Google Search Console (GSC) * To revoke Google manually penalized sites (Inspect bad links and remove them using various process, Create good link) * On-Page Optimization (Suggest to implement all major SEO factors) * Website Audit (Help to make it ‘Search Engine’ friendly) * On-Page Suggested Changes Implementation * Off-Page Optimization (From all basic to advanced link… Show more * To monitor website traffic with trend analysis using Google reporting tools such as Google Analytic & Google Search Console (GSC) * To revoke Google manually penalized sites (Inspect bad links and remove them using various process, Create good link) * On-Page Optimization (Suggest to implement all major SEO factors) * Website Audit (Help to make it ‘Search Engine’ friendly) * On-Page Suggested Changes Implementation * Off-Page Optimization (From all basic to advanced link building tactics) * Social Media Optimization (Generate higher social traffic using with all major social media platforms such as: Facebook, Google+, Twitter, StumbleUpon, Pinterest & Reddit, etc.) * Online Reputation Management (Manage brand name by swapping negative reviews with positive reviews) * Blogging * Co-ordination with the content team with to deliver high-quality content. * Co-ordination with the web development team * Create partisanship with affiliate Website & list product service with them Show less



Eli India

• India
• Information Services
• 700 & Above Employee

• Email Marketing Executive

  • Mar 2011 - Aug 2011

  Faridabad Area, India *Conceptualizing and creating email marketing plan. *Create data-driven, dynamic digital campaigns and tests that deliver against ROI targets through a highly segmented customer base. *Perform day-to-day digital marketing activities including, email campaign set-up, landing page creation, scheduling, multivariate testing, URL tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns. *Drive and optimize key traffic and revenue metrics including CTR… Show more *Conceptualizing and creating email marketing plan. *Create data-driven, dynamic digital campaigns and tests that deliver against ROI targets through a highly segmented customer base. *Perform day-to-day digital marketing activities including, email campaign set-up, landing page creation, scheduling, multivariate testing, URL tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns. *Drive and optimize key traffic and revenue metrics including CTR, open rates, incremental revenue lift, engagement and retention. Report on campaign metrics and trends on daily, monthly & quarterly basis. *Knowledge of Litmus Tool for Email Testing (Email preview in different-different email clients and devices) and checking the spam score. *A/B TESTING on Subject Line, EMAIL, and Pre-headers etc. to increased Open Rates. *Maintaining all the records of customer data according to their purchasing criteria. *Experience in List Management, Dynamic, Signup form creation, Campaign Reporting. Show less