Experience

Implantica

• Switzerland
• Medical Equipment Manufacturing
• 1 - 100 Employee

• Chief Market Access & Strategy Officer

  • Nov 2021 - Present

  As General Manager and Chief Market Access & Strategy Officer, responsible for the development of upper GI business - Business Development & Growth Strategy, Global Market Access, Sales & Marketing, Payer Relations, Medical Affairs & Therapy Development strategy and execution. https://www.implantica.com/ As General Manager and Chief Market Access & Strategy Officer, responsible for the development of upper GI business - Business Development & Growth Strategy, Global Market Access, Sales & Marketing, Payer Relations, Medical Affairs & Therapy Development strategy and execution. https://www.implantica.com/



Masimo

• United States
• Medical Equipment Manufacturing
• 700 & Above Employee

• Vice President, Corporate Market Access

  • May 2020 - Nov 2021

  Head of Corporate Market Access Strategy: - Worldwide reimbursement, payer coverage, and health-economics/outcomes research strategy - Key business partner in go-to-market new product launch strategy - Key business partner in clinical evidence generation planning https://www.masimo.com/ Head of Corporate Market Access Strategy: - Worldwide reimbursement, payer coverage, and health-economics/outcomes research strategy - Key business partner in go-to-market new product launch strategy - Key business partner in clinical evidence generation planning https://www.masimo.com/



Second Sight Medical Products

• Vice President, Global Marketing, Reimbursement and Patient Access

  • Oct 2019 - Apr 2020

  Breakthrough neuromodulation devices for end-stage blindness. Key responsibilities: - Reported to the President & CEO and a key member of the executive leadership team- Lead worldwide market access, marketing, and commercial planning for portfolio devices/tech- Manage all market access, reimbursement, health economics, payer relations & patient advocacy- Maintain key relationships w payers, KOLs, professional societies, HTAs, and policymakers - Co-develop clinical evidence, global/regional value dossier, hospital business case, and health economics strategy to insure trial is aligned with key payer requirements- Develop and execute patient advocacy & health policy strategy- Create advisory board for future product pipeline development- Lead upstream marketing, payer marketing, and downstream marketing- new product definition process, customer insights generation, media & communications, customer services, education, and tradeshows strategy- Manage department budget, forecasts, and expenseshttps://www.secondsight.com/ Show less

• Vice President, Global Market Access & Reimbursement

  • Oct 2016 - Sep 2019

  Key responsibilities:- Head of Global Market Access- Reimbursement, HEOR, and Value Analysis Planning- Ensure robust payer-focused clinical trial strategy aligned with key payer requirements & feedback- Coverage Strategy: Successfully established national/regional coverage in key US & OUS markets- Patient access for breakthrough medical devices - support proposed bipartisan bills- Managed all Health Technology Assessment (HTA)/HEOR interactions with payers and HTA agencies in the USA, CAN, EMEA, APAC regions (e.g US-AHRQ/ICER, US-CMS, US-MACs, UK-NICE, FR-HAS, Canada-OHTAC, Canada-INESSS), and others. Show less

• Director of Reimbursement & Market Access

  • Jan 2012 - Oct 2016

  Second Sight is the developer and manufacturer of an advanced neurostimulation device, Argus II implantable retinal prosthesis system, to restore vision to blind patients. Argus II is the only retinal prosthesis that has both FDA & CE approval in the world.Head of Market Access, Reimbursement & Government Affairs and built Market Access, Reimbursement & Health Economics structure, and capability to support successful market launchResponsible for planning and delivering core tactics for reimbursement submissions, price negotiations, health economics tools, HTAs, payer management and government affairs Show less



RAPS - Regulatory Affairs Professionals Society

• Geneva Area, Switzerland

• Chair, European (now Global) MedTech Reimbursement Roundtable Program

  • Mar 2014 - Mar 2017

  RAPS Chair (2015-17) for European Market Access (Reimbursement, HEOR & Payer Evidence) program at Regulatory Affairs Professionals Society (RAPS) Swiss chapter “European MedTech Reimbursement Roundtable" program, hosted by RAPS, offers a unique learning experience from the applied reimbursement knowledge from industry peers with recent case studies (successful and success-in-progress) at ground zero in major European markets. The Regulatory Affairs Professionals Society (RAPS) is the largest global organization of and for those involved with the regulation of healthcare and related products, including medical devices, pharmaceuticals, biologics, and nutritional products. Founded in 1976, RAPS offers education and training, professional standards, publications, research, knowledge sharing, networking, etc. RAPS is headquartered in suburban Washington, DC, with offices in Europe and Asia, and chapters and affiliates worldwide. http://www.raps.org/ Show less



SIBF

• Geneva Area, Switzerland

• Medical Technology Leader & Executive Committee Member

  • 2013 - 2016

  SIBF is a Geneva-based non-profit organization focusing on hi-tech areas including the Healthcare sector. A premier think-tank that has established itself as a unique strategic forum for business leaders from Switzerland and India to meet to exchange ideas, build relationships, and discuss new ways to boost knowledge-sharing, innovation, and commerce between two of the most dynamic economic regions of the World. SIBF is a Geneva-based non-profit organization focusing on hi-tech areas including the Healthcare sector. A premier think-tank that has established itself as a unique strategic forum for business leaders from Switzerland and India to meet to exchange ideas, build relationships, and discuss new ways to boost knowledge-sharing, innovation, and commerce between two of the most dynamic economic regions of the World.



Synergus AB

• Associate Director- Reimbursement & Market Access for Medical Devices- Global

  • Sep 2010 - Dec 2011

  Synergus - MedTech Consulting is a leading specialized market access for global Medical Device & Diagnostics companies. Focus on: reimbursement & pricing, evidence-based medicine, real world evidence, payer clinical evidence strategy, HEOR, HTAs and global/national value dossier.- Manage global project teams and provide direct guidance to external associates.- Responsible for strategic initiatives including value-based pricing approach- Therapeutic areas: Cardiovascular, Neurology, Ophthalmology, GI, Urology, Oncology, Orthopedics, Diabetes & Hypertension- Engage with external stakeholders (KOLs/ Hospital Managers/ Reimb & HTA agencies/ Payers) - Identify market trends, analyze changing reimbursement, HEOR & clinical evidence requirements- Due diligence for potential M&Ahttps://synergusrwe.com/ Show less

• Project Leader - Global Reimbursement & HEOR for Medical Devices

  • Sep 2009 - Aug 2010

  Project Lead for Global Reimbursement, Pricing and Health Economics for medical device companies.



SKP (Simon-Kucher & Partners); Freelancing

• Cologne Area, Germany

• Strategy Consultant- Global Medical Device & Lifesciences

  • 2008 - 2009

  SKP: Pricing & Reimbursement Strategy Consultant- Medical Devices and Pharmaceuticals. Freelancing: Market Access, HEOR, and Internationalization Strategy Consultant. - Price management, Willingness To Pay assessment and Customer segmentation and prioritization - Quantitative and qualitative analysis of price realization performance and growth potential - Understands how globally individual payers, and providers use health economic and outcomes research (HEOR) data in their decision making for adoption of new devices and pharmaceuticals. https://www.simon-kucher.com/en Show less



Miele & Cie.KG; Innovation Project at WHU

• Germany

• Management Intern (Miele) and Medical Devices Analyst (Freelance)

  • 2007 - 2008

  - Market Access Strategy for Medical Devices/Diagnostics - Innovation mapping in medtech industry - High tech - cost effective medtech product analysis - Business case on "Low cost, high value" for at WHU Technology & Innovation Management Chair - Market Access Strategy for Medical Devices/Diagnostics - Innovation mapping in medtech industry - High tech - cost effective medtech product analysis - Business case on "Low cost, high value" for at WHU Technology & Innovation Management Chair



Godrej & Boyce Mfg. Co. Ltd.

• India
• Manufacturing
• 700 & Above Employee

• Sales Engineer

  • 2005 - 2007

  - Key account management - Distributor management - Project coordination between engineering, research, production and deployment teams https://www.godrej.com/godrejandboyce/ - Key account management - Distributor management - Project coordination between engineering, research, production and deployment teams https://www.godrej.com/godrejandboyce/



Manipal Institute of Technology

• India
• Higher Education
• 700 & Above Employee

• Intern/Project & Medical Device Freelancer

  • 2004 - 2005

  Voluntary work- Assist & support medical device company in sales & account handling, marketing, customer satisfaction assessment Voluntary work- Assist & support medical device company in sales & account handling, marketing, customer satisfaction assessment