Amissa Pitter
Programming Content Manager, In The Know and Yahoo at Yahoo- Claim this Profile
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Topline Score
Bio
Experience
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Yahoo
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Australia
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Online Media
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100 - 200 Employee
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Programming Content Manager, In The Know and Yahoo
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Aug 2021 - Present
New York City Metropolitan Area • Drive and develop a Front Page programming strategy in collaboration with team leaders based on a data-driven understanding of core audience and the type of content that resonates • Ensure programming components of strategic partnership and revenue/sponsorship guarantees are met • Monitor content performance and optimize according to platform best practices and quality guidelines • Curate and promote content according to editorial, audience, and performance-based considerations… Show more • Drive and develop a Front Page programming strategy in collaboration with team leaders based on a data-driven understanding of core audience and the type of content that resonates • Ensure programming components of strategic partnership and revenue/sponsorship guarantees are met • Monitor content performance and optimize according to platform best practices and quality guidelines • Curate and promote content according to editorial, audience, and performance-based considerations across multiple products • Surface opportunities for improvements and implement changes Show less
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