Amirhosein Hasannejad

Marketing Analytics at ALL EAT
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Contact Information
us****@****om
(386) 825-5501
Location
Croydon, England, United Kingdom, GB

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5.0

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All Eat App

Amir has always been a pleasure and joy to work with as part of the Marketing team because he is an honest, hard-working and amiable team player. He started working with us as a Marketing Analytics to grow All Eat presence in the food delivery market. But he is a fantastic multitasking person, so his role included Marketing Analytics, Paid search ads and Social media marketing; later, he expanded his role into Social media ads. He also diligently ensures that his KPIs are updated and tracked, which helped us understand what went well and what did not. we are sure Amir will achieve great things in his career.

Vahid Mohammadi

I worked with Amirhossein at different times. He did some thorough and interesting analysis of marketing campaigns and helped me a lot. I would like to say thank you for all your work and professional activity. You will definitely be useful for any company and organization in the field marketing, strategy and also analysis. In addition, he is an active member of any team, excellent in communication and a strong negotiator. Take care in your new way.

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Credentials

  • Power BI Essential Training
    Linkedin Learning Courses®
    Jan, 2023
    - Oct, 2024
  • SQL Essential Training
    Linkedin Learning Courses®
    Jan, 2023
    - Oct, 2024
  • Programming for Everybody (Getting Started with Python)
    University of Michigan
    Jun, 2022
    - Oct, 2024
  • Excel Fundamentals for Data Analysis
    Macquarie University
    Feb, 2022
    - Oct, 2024
  • How to Perform Business Analysis in a Virtual Environment
    Project Management Institute
    Dec, 2021
    - Oct, 2024
  • What is Data Science?
    IBM
    Jul, 2020
    - Oct, 2024

Experience

    • United Kingdom
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Marketing Analytics
      • May 2022 - Present

      • Created different dashboards by Power BI to evaluate the performance of merchants.• Conducted focused A/B testing and extrapolated insights from the results, leading to a 12% increase in conversions (Google Analytics, Facebook Management, and other third-party tools).• Website data analysis by Google Analytics and Google Tag Manager and reporting to the UI/UX team and product manager led to the overall redesign of the website and app.• Assisted in analysing datasets by SQL to clean, maintain and ad hoc analysis for business users.• Built key reports in Power BI for the executive team and manager around KPIs, such as marketing spending, new leads, revenue generated, and ROI, saving 10 hours of manual reporting each week.• Brainstorm with marketing teams to improve the campaigns.

    • Iran
    • Education Administration Programs
    • 1 - 100 Employee
    • Business / Marketing Analyst
      • Sep 2019 - Nov 2021

      • Utilised Google Analytics and Google Tag to implement new scripts that increased performance by 20%.• Lead the reporting/insights and analytics strategy for a marketing team and optimise campaigns.• Persuasively present insight and recommendations to colleagues throughout the business, acting as the voice of the customer in business meetings.• Collaborated with the digital team to optimise landing pages and customer journeys by Google Analytics and Google Tag, that increased lead generation by 25%.• Made different dashboards by Power BI and presented them to non-technical people to a high standard.• Using SQL in conjunction with Google Analytics to create heat maps and analyse customer journeys and the conversion funnel led to a 17% increase in conversion rate.

    • South Africa
    • 1 - 100 Employee
    • Marketing Specialist
      • Mar 2018 - Jul 2019

      Tabnak Holding is a middle-range holding in Iran with several sub-branches in different fields. In addition to our trading activities, we were mainly in the area of construction, which I can mention the establishment of a smart home company called Hopad and a material construction materials company in Qatar called Jasral Al-Medina. • Researching and analyse various marketing information, including market trends, pricing schedules, competitor offerings, service specifications, and demographic data.• Making Presentation files by PowerPoint for presenting findings and results to marketing teams to help guide the direction and activities of the department.• 30-day assignment to China to conclude cooperation agreement negotiations with Chinese partners.• Assist in planning and implementing annual events for partners.• Assist in establishing a Qatari representative office to supply the 2022 Qatar World Cup.

    • Iran
    • Higher Education
    • 700 & Above Employee
    • Public Relations Assistant
      • May 2014 - Sep 2015

      • Maintain calendars (editorial, press conferences, events etc.) and media lists.• Participate in brainstorming and planning sessions and support stakeholders, media and vendor relations.• Assist in organising and execution of events, campaigns etc.• Conduct research to support PR planning and track media coverage and metrics.• Draft and distribute content such as newsletters and releases.• Photography, filming, editing videos and presentations as assigned.

Education

  • Aston University
    Master's degree, Business analytics
    2021 - 2022
  • University of Tehran
    Master's degree, E-business in Entrepreneurship
    2017 - 2020
  • Islamic Azad University
    Bachelor's degree, Civil Engineering
    2013 - 2017

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