Experience

CalCPA

• United States
• Non-profit Organizations
• 100 - 200 Employee

• Senior Product Manager

  • Feb 2021 - Present

  Burlingame, CA Develop and manage products and services, with a specific focus on conferences. Drive new product development, product profitability and a superior customer experience. Develop product roadmap and strategy, including the design and development of new and innovative products and services as well as business/pricing models. Manage the product development timeline to ensure adequate time to market and sell products, and ensure compliance to schedule by external and internal teams.

• Product Manager, Conferences

  • Nov 2019 - Feb 2021

  Burlingame, CA Developed and managed the conference product roadmap and strategy, including the design and development of new and innovative conference products and services, as well as business/pricing models to meet revenue, margin and performance goals of the CalCPA.

• Senior Conference Events Manager

  • Aug 2018 - Nov 2019

  Burlingame, CA Managed the strategic delivery of CalCPA Education Foundation conferences, including fostering relationships with planning committee members and speakers, and ensuring that all aspects of the conference process are successfully delivered.



Golden Gate University

• United States
• Higher Education
• 300 - 400 Employee

• Events and Online Marketing Manager

  • Oct 2016 - Aug 2018

  San Francisco Bay Area •Managed the daily organic content and paid social media marketing for the university’s Facebook, Twitter and LinkedIn •Oversaw all aspects of hosting 100+ online info sessions annually, geared toward prospective students, including: registration page development, advertising, pre/post-webinar communication, content updates and report building to track results •Coordinated staffing, and managed communication and online marketing for campus admissions events for all business… Show more •Managed the daily organic content and paid social media marketing for the university’s Facebook, Twitter and LinkedIn •Oversaw all aspects of hosting 100+ online info sessions annually, geared toward prospective students, including: registration page development, advertising, pre/post-webinar communication, content updates and report building to track results •Coordinated staffing, and managed communication and online marketing for campus admissions events for all business schools •Served as liaison between university departments and project managed to fulfill marketing needs

• Program Coordinator, School of Taxation and School of Accounting

  • Mar 2014 - Oct 2016

  San Francisco, California •Provided academic advising to graduate tax students •Managed the expenses and budget for the School of Taxation •Assisted in the hiring process of new adjunct faculty •Reported on student enrollment and analyzed historical trends •Managed social media and web content for the School of Taxation and School of Accounting •Oversaw the monthly webinars geared toward prospective students •Provided administrative and academic support to tax and accounting faculty



Mid-Peninsula Eye Physicians & Surgeons

• Front Office Coordinator / Administrative Assistant

  • Jun 2013 - Mar 2014

  San Mateo, California •Multi-tasked various front office duties in an extremely fast-paced environment •Demonstrated an in-depth understanding of various matters including, but not limited to medical conditions, medications, billing, insurance and surgery logistics and properly addressed patients’ questions and concerns •Cross-trained for several roles within the office and facilitated new employee onboarding process **Position also held July 2011 to January 2012 and summers of 2007-2010**



Liner LLP

• United States
• Law Practice
• 1 - 100 Employee

• Executive Assistant

  • Mar 2012 - Jun 2013

  Los Angeles, California •Assisted the head of the Corporate Department and several top producing corporate partners with various administrative duties and personal matters •Coordinated external and internal meetings and conference calls •Executed both business and personal travel arrangements for several partners, and created concrete itineraries for reference •Managed a high volume of calls from high-profile clients



University of California, Santa Cruz

• United States
• Higher Education
• 700 & Above Employee

• Resident Assistant / Housing Office Assistant

  • Mar 2008 - Jun 2011

  Santa Cruz, California •Served as a mentor to fellow team members •Planned various educational and recreational events for the student population •Resolved situations of residential conflict, lack of adherence to policies and student distress