Experience

Norfolk Women's Marketing Network

• United Kingdom
• Non-profit Organizations
• 1 - 100 Employee

• Member of the Board of Advisors

  • Mar 2023 - Present

• Equality, Diversity and Inclusion Officer

  • May 2022 - Mar 2023

  We are a network for cis and trans women and non-binary folk in the marketing industry, who live or work in Norfolk. NWM Network holds monthly networking events with the values of Connect, Share, Empower. Connect with like-minded people. Share skills and knowledge. Empower each other to grow.I’m here to promote inclusive practices for all minority groups, and lead and oversee the development, monitoring and review of policies and strategies designed to ensure the network acts properly. Show less



Impact Pumps

• United Kingdom
• Renewable Energy Semiconductor Manufacturing
• 1 - 100 Employee

• Marketing & Communications Manager

  • May 2022 - Nov 2022

  Impact Pumps is a leading brand of Thermofluidics Ltd. Impact Pumps is a leading brand of Thermofluidics Ltd.


Thermofluidics Ltd
• United Kingdom
• Renewable Energy Semiconductor Manufacturing
• 1 - 100 Employee
• Marketing & Communications Manager

  • May 2022 - Oct 2022


Futurepump Ltd

• United Kingdom
• Capital Markets

• Marketing Assistant

  • Aug 2021 - Apr 2022

  • Directed and led: marketing, strategy for new market penetration, all socials, website and SEO, blog content and influencer collaborations. Responsible for successfully expanding social media following (including on YouTube). • Introduced consistent social media marketing strategy (e.g.: hashtag strategy, emoji guidelines and style across platforms). Built brand standards to achieve consistent branding across socials, leading to increased engagement. • Head of e-Commerce store design and lead on operational functions including shipping calculations, store locator functions on-site, and discounts for multi-purchases and affiliations. • Led website management, including all SEO responsibilities (keyword audit and pillar page creation), and analysed existing copy. Also devised distinct email nurture campaign for end users and potential distributors via Aweber. • Researched and devised influencer partnership strategy, created and pitched a long list for consideration, then updated guidelines for third parties, and communicated directly with influencers to meet marketing objectives. • Managed expansion strategies in the wake of online store set-up, for marketing to different demographics in preparation of global distribution and delivery. Ideated key pain points, market segmentation, expectations, etc. Show less



Voluntary Norfolk

• United Kingdom
• Civic and Social Organizations
• 1 - 100 Employee

• Head of Inclusion & Volunteer Coordinator

  • Nov 2020 - Mar 2021

  • Delivered a wide range of duties for this worthy charity organisation, responsible for marketing, recruitment drives, training recruits, developed them, and ensuring adequate help was disseminated to Norwich residents. • Managed volunteers from recruitment through digital training to ensure they could deliver IT skills, capabilities and confidence to residents from low income backgrounds in order to increase their independence and wellbeing. • Head of the partnership building for the department to source additional funding for the charity for CRM software, hardware to loan clients, and for sourcing additional end users and volunteers. • Successfully secured and oversaw the roll-out of a digital inclusion programme resulting in 80+ smart phones allocated to care leavers, retirees, career changing workers and others who had no way of securing the technology. Show less



Chadwicks Limited

• United Kingdom
• Financial Services
• 1 - 100 Employee

• Branding Lead & Assistant to CEO

  • May 2019 - Nov 2019

  • Led marketing and communications across all socials, celebrating the Chadwick Wealth Management team and services, and ensured the brand voice resonated with the target market and exceeded stakeholder expectations. • Directed the company rebranding, developing a more sleek and consistent brand voice, and produced engaging content for internal and external communications (including email and newsletter templates via MailChimp). • Authored a total of 61 articles and 2 insight blogs, as well as multiple email templates and newsletter designs. • Developed new relationships for future leads and partnerships, successfully networking and increasing visibility. • Designed and populated a financial advice article archive on WordPress on key Wealth Management topics. • Managed event photography as a company ambassador at networking events and social media digital marketer covering content on social channels. Show less



e-surgery

• Wellness and Fitness Services

• Head of Print and Digital Marketing - Digital Marketing Specialist

  • Feb 2019 - May 2019

  • Directed long-term digital marketing campaigns and oversaw the set-up of a new direct messenger enquiry line for customers. Organically grew Facebook followers from 200 - 1100 in just the first 6 weeks. • Trained existing and new colleagues on the importance of SEO management. • Produced articles on potential post-Brexit medication shortages based on supplier advice leading to quotes in: Huffington Post, Belfast Telegraph, Daily Record and Eastern Daily Press. • Directed long-term digital marketing campaigns and oversaw the set-up of a new direct messenger enquiry line for customers. Organically grew Facebook followers from 200 - 1100 in just the first 6 weeks. • Trained existing and new colleagues on the importance of SEO management. • Produced articles on potential post-Brexit medication shortages based on supplier advice leading to quotes in: Huffington Post, Belfast Telegraph, Daily Record and Eastern Daily Press.



University of East Anglia

• United Kingdom
• Higher Education
• 700 & Above Employee

• UEA Award Impact Research and Award Assistant Intern

  • Apr 2018 - Nov 2018

  • Developed the core higher education skill building and career development programme. Managed internal marketing, populated a brand new UEA Award website, and presented to key stakeholders and potential partners. • Managed digital and print marketing and led community management for a space of 550 verified end users. • Directed event planning and execution for enrolment drives, CV writing classes and achievement ceremonies.• Produced marketing and tutorial videos, podcasts and digital campaign material for internal UEA campus use as well as external PR. Delivered instructive speeches to audiences up to 120. Show less

• Student UEA Award Ambassador & Social Media Co-ordinator

  • Oct 2016 - Jul 2018

  • Directed long-term digital marketing campaigns and lead creation of online community spaces.• Produced marketing and tutorial videos, podcasts and digital campaign material for internal UEA campus use as well as external PR. Delivered instructive speeches to audiences up to 120. • Events management for enrolment drives and CV writing classes.• End-user employability tutoring and video CV creation.• Planned and hosted annual ceremony for end users.

• Student Career Events Ambassador

  • Oct 2016 - Jun 2018

  • Worked in a team to enact events preparation and clearing down afterwards, such as at the student-facing Recruitment and Opportunities Fair. Engaged with members of the public, employers, and students at such events, offering directions and signposting resources as well as running errands.



Street Urchin Theatre

• Founder

  • Mar 2018 - Jul 2018

  • Founded theatre company with the goal of touring new political theatre across England. • Sold out summer tour of “A Play About Theresa May” in 2018. This work was later published by Mandells House Publishing with reflective essays and sold on Waterstones and Amazon as “The Play About Theresa May”. This play has been studied by sixth form students for the International Baccalaureate ‘Directors Handbook’ module since 2021. • Lead performer and production manager, stage manager, social media marketer, print marketer, and divisor-director. Show less