Amela Fernando

Website Marketing and Performance Strategist at Bizycorp Pvt Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
North Western Province, Sri Lanka, LK
Languages
  • English -
  • Sinhalese -
  • Hindi -

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Credentials

  • Professional Diploma in Digital Marketing
    Asia Pacific Institute of Digital Marketing
    Jun, 2022
    - Nov, 2024
  • Fundamentals of Digital Marketing
    Google Digital Garage
    Feb, 2021
    - Nov, 2024
  • Content Marketing
    HubSpot Academy
    Oct, 2021
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google Digital Academy (Skillshop)
    Oct, 2021
    - Nov, 2024
  • Google Ads - Measurement Certification
    Google Digital Academy (Skillshop)
    Jun, 2021
    - Nov, 2024

Experience

  • Bizycorp Pvt Ltd
    • Sri Lanka
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Website Marketing and Performance Strategist
      • Oct 2021 - Present

  • Betel Group Inc.
    • Canada
    • E-Commerce Customer Service Executive / Digital Marketing Strategist
      • Mar 2020 - May 2021

      - Handling and maintaining all social media platforms (Facebook, Instagram) - Design and running Facebook ad campaigns and monitor statistical data. - Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs) - Research products and current strategies to identify new opportunities - Analyze web traffic metrics and suggest solutions to boost web presence - Monitor SEO, marketing and sales performance metrics to forecast trends - Build strong clients relationships through social media interaction - Keep up-to-date with our audience’s preferences and proactively suggest new campaigns - Liaise with Management to optimize customer experience and ensure brand consistency - Identify advertising needs and establish best practices in digital marketing. - Stay up-to-date with digital technologies developments - Customer service related tasks (handling customer inquires/complaints via phone, email, live chat) and ensuring to build strategies for improving the overall customer experience and fostering loyalty. Show less

  • Bizycorp Pvt Ltd
    • Sri Lanka
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Marketing Strategist - Associate ROI
      • Aug 2018 - Mar 2020

      - Catering to US / Canada-based customer complaints, and locating resources for problem resolution, and designing best option solutions. - Monitoring, improvising and seeking out ways to improve client ROI (which includes analyzing client calls and providing advice to improve conversion rate) - Monitoring and analyzing client’s lead conversion rate - Catering to US / Canada-based customer complaints, and locating resources for problem resolution, and designing best option solutions. - Monitoring, improvising and seeking out ways to improve client ROI (which includes analyzing client calls and providing advice to improve conversion rate) - Monitoring and analyzing client’s lead conversion rate

  • Dosteen Doors and Engineering Services
    • Oman
    • Construction
    • 1 - 100 Employee
    • Commercial Assistant / Technical Officer
      • Aug 2011 - Feb 2018

  • Technical Contractors Co. L.L.C
    • Sultanate of Oman
    • Administrator / Technical Officer
      • Jun 2010 - Aug 2011

Education

  • University of Wolverhampton
    Master of Business Administration
    2022 - 2023
  • Asia Pacific Institute of Digital Marketing
    Professional Diploma in Digital Marketing, Marketing
    2021 - 2022
  • Srilankan School Muscat
    1994 - 2007

Community

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