Experience

Orlando Squeeze

• United States
• Sports Teams and Clubs
• 1 - 100 Employee

• Business Operations Manager

  • Apr 2023 - Present

  Develop the strategic direction and plan for revenue growth Activate partnerships in market and at MLP events Work with MLP leadership to maximize revenue opportunities and represent the Squeeze accordingly Grow relationships in the Orlando market, attending events and networking on behalf of the Squeeze Develop the strategic direction and plan for revenue growth Activate partnerships in market and at MLP events Work with MLP leadership to maximize revenue opportunities and represent the Squeeze accordingly Grow relationships in the Orlando market, attending events and networking on behalf of the Squeeze



Juice

• United States
• Design Services
• 1 - 100 Employee

• Senior Account Manager

  • Jan 2022 - Present

  Meet with potential clients, understand their problems, and explore solutions Build a pipeline and drive the full sales cycle from identifying new prospects to close Establish and maintain relationships with key stakeholders within prospective and current accounts Work cross-functionally with marketing, product, design, education and engineering to execute sales strategy & negotiate agreements Collaborate with Project Managers & Strategists to build high-quality onboarding and… Show more Meet with potential clients, understand their problems, and explore solutions Build a pipeline and drive the full sales cycle from identifying new prospects to close Establish and maintain relationships with key stakeholders within prospective and current accounts Work cross-functionally with marketing, product, design, education and engineering to execute sales strategy & negotiate agreements Collaborate with Project Managers & Strategists to build high-quality onboarding and client experiences Show less Meet with potential clients, understand their problems, and explore solutions Build a pipeline and drive the full sales cycle from identifying new prospects to close Establish and maintain relationships with key stakeholders within prospective and current accounts Work cross-functionally with marketing, product, design, education and engineering to execute sales strategy & negotiate agreements Collaborate with Project Managers & Strategists to build high-quality onboarding and… Show more Meet with potential clients, understand their problems, and explore solutions Build a pipeline and drive the full sales cycle from identifying new prospects to close Establish and maintain relationships with key stakeholders within prospective and current accounts Work cross-functionally with marketing, product, design, education and engineering to execute sales strategy & negotiate agreements Collaborate with Project Managers & Strategists to build high-quality onboarding and client experiences Show less



Net Conversion

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Analyst

  • Dec 2018 - Jan 2022

  Manage over $15M in annual working media budget distributed among Search, Display, Social, Video, and Connected TV Maximize Online Revenue, ROAS, and Conversion Rate growth for a variety of established brands allowing for reinvestment and growth of digital media budgets year over year; as well as continued partnerships with 3rd party media publishers Build and provide clients with consistent daily, weekly and monthly reporting/dashboards, using Excel, PowerBI, Tableau and Data Studio… Show more Manage over $15M in annual working media budget distributed among Search, Display, Social, Video, and Connected TV Maximize Online Revenue, ROAS, and Conversion Rate growth for a variety of established brands allowing for reinvestment and growth of digital media budgets year over year; as well as continued partnerships with 3rd party media publishers Build and provide clients with consistent daily, weekly and monthly reporting/dashboards, using Excel, PowerBI, Tableau and Data Studio, clearly communicating performance of their campaigns across all channels (including digital marketing KPI's customized and segmented based on client needs) while maintaining an efficient database of aggregated sources Analyze cross channel performance through advanced data methods to identify optimal integrated media mix Show less Manage over $15M in annual working media budget distributed among Search, Display, Social, Video, and Connected TV Maximize Online Revenue, ROAS, and Conversion Rate growth for a variety of established brands allowing for reinvestment and growth of digital media budgets year over year; as well as continued partnerships with 3rd party media publishers Build and provide clients with consistent daily, weekly and monthly reporting/dashboards, using Excel, PowerBI, Tableau and Data Studio… Show more Manage over $15M in annual working media budget distributed among Search, Display, Social, Video, and Connected TV Maximize Online Revenue, ROAS, and Conversion Rate growth for a variety of established brands allowing for reinvestment and growth of digital media budgets year over year; as well as continued partnerships with 3rd party media publishers Build and provide clients with consistent daily, weekly and monthly reporting/dashboards, using Excel, PowerBI, Tableau and Data Studio, clearly communicating performance of their campaigns across all channels (including digital marketing KPI's customized and segmented based on client needs) while maintaining an efficient database of aggregated sources Analyze cross channel performance through advanced data methods to identify optimal integrated media mix Show less



Orlando Business Journal

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Senior Account Executive

  • Jan 2015 - Jun 2018

  Develop integrated marketing campaigns across multiple platforms, including digital, print and events, for and to the business community of Central Florida (one of the fastest growing areas in the United States) as well as 43 other markets throughout the United States. Generate advertising revenue by consistently meeting and exceeding monthly quotas. Develop new business and manage the sales cycle from start to finish. Maintain an active schedule of face-to-face appointments and… Show more Develop integrated marketing campaigns across multiple platforms, including digital, print and events, for and to the business community of Central Florida (one of the fastest growing areas in the United States) as well as 43 other markets throughout the United States. Generate advertising revenue by consistently meeting and exceeding monthly quotas. Develop new business and manage the sales cycle from start to finish. Maintain an active schedule of face-to-face appointments and prospecting calls. Develop and maintain strong C-level client relationships. Represent the Business Journal at company-sponsored and community events. Contribute to a positive team environment.

• Audience Development Manager

  • Jun 2014 - Dec 2014

  Responsible for building the brand/audience of OBJ in print, on-line and in-person to the Central Florida business community. Business development and account management - create strategic partnerships with leaders of top organizations, local businesses, chambers and associations. Maintain these relationships and create win/win alliances for their business development and sales teams. Develop and present seminars to sales teams, small business owners, students, entrepreneurs and… Show more Responsible for building the brand/audience of OBJ in print, on-line and in-person to the Central Florida business community. Business development and account management - create strategic partnerships with leaders of top organizations, local businesses, chambers and associations. Maintain these relationships and create win/win alliances for their business development and sales teams. Develop and present seminars to sales teams, small business owners, students, entrepreneurs and chamber members on how to get connected, uncover new sales leads, find employment opportunities, build and maintain client relationships and use the OBJ to grow their business.



Orlando Solar Bears

• United States
• Spectator Sports
• 1 - 100 Employee

• Marketing Intern

  • Sep 2013 - Jun 2014

  One of 18 interns that worked over 40 events at the 2012 Street and Smith's Sports Business Journal Sports Facility of the Year, the Amway Center Assisted with in-game activities, ticket sales, sponsorship, customer service, merchandise, and community relations Distributed 5,000 pocket schedules to 98 stores throughout Central Florida that contributed to the team earning 3rd highest attendance in the ECHL One of 5 members that performed inventory control, set up, and sales that… Show more One of 18 interns that worked over 40 events at the 2012 Street and Smith's Sports Business Journal Sports Facility of the Year, the Amway Center Assisted with in-game activities, ticket sales, sponsorship, customer service, merchandise, and community relations Distributed 5,000 pocket schedules to 98 stores throughout Central Florida that contributed to the team earning 3rd highest attendance in the ECHL One of 5 members that performed inventory control, set up, and sales that contributes to the team leading the ECHL in merchandise and jersey sales for 2013-14 Worked over 15 events in the community for an organization that has raised over $300,000 and attended over 100 local community events over the course of the past season Telemarketing for select promotional nights by cold calling, and reminding season ticket holders about upcoming events Show less One of 18 interns that worked over 40 events at the 2012 Street and Smith's Sports Business Journal Sports Facility of the Year, the Amway Center Assisted with in-game activities, ticket sales, sponsorship, customer service, merchandise, and community relations Distributed 5,000 pocket schedules to 98 stores throughout Central Florida that contributed to the team earning 3rd highest attendance in the ECHL One of 5 members that performed inventory control, set up, and sales that… Show more One of 18 interns that worked over 40 events at the 2012 Street and Smith's Sports Business Journal Sports Facility of the Year, the Amway Center Assisted with in-game activities, ticket sales, sponsorship, customer service, merchandise, and community relations Distributed 5,000 pocket schedules to 98 stores throughout Central Florida that contributed to the team earning 3rd highest attendance in the ECHL One of 5 members that performed inventory control, set up, and sales that contributes to the team leading the ECHL in merchandise and jersey sales for 2013-14 Worked over 15 events in the community for an organization that has raised over $300,000 and attended over 100 local community events over the course of the past season Telemarketing for select promotional nights by cold calling, and reminding season ticket holders about upcoming events Show less



Publix Super Markets

• United States
• Retail
• 700 & Above Employee

• Produce Clerk

  • Jan 2012 - Jun 2014

  Actively engage customers on the sales floor for a regional-leading department of $20,000 daily sales Actively engage customers on the sales floor for a regional-leading department of $20,000 daily sales



Westgate Resorts

• United States
• Hospitality
• 700 & Above Employee

• External Marketing Representative and Concierge

  • Oct 2010 - Jan 2012

  Face to face marketing and selling of timeshare resort, qualifying prospective clients, generating sales Face to face marketing and selling of timeshare resort, qualifying prospective clients, generating sales