Alison Caswell
Graphic Design and Media Coordinator at Crossroads Bible Church- Claim this Profile
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Bio
Lauren Sfeir
I can't say enough good things about Ali. From her design abilities to positive attitude, she is the total package. Ali is someone who I would gladly work with over and over. While working together in two different settings, I discovered that she takes directions from others gracefully but also does an excellent job at managing her own team. In my role as her communications manager, we put together multiple educational campaigns, including a voter registration initiative. It targeted college students, who often vote at lower rates than other age groups. She made our vision come to life with her beautiful visuals. They were so eye catching that various departments across campus took notice. In her role as my manager, Ali successfully lead a team that promoted a local fundraiser on social media. This included coordinating team members who were stationed at various locations during the live event. She remained so organized and composed, even though there were a lot of moving parts. I can't stress enough that Ali is someone who you would want and need on your team. When she says that she will do something, she gets it done with a smile on her face. If you have the chance to hire her, don't pass up the opportunity to add her to your team.
Lauren Sfeir
I can't say enough good things about Ali. From her design abilities to positive attitude, she is the total package. Ali is someone who I would gladly work with over and over. While working together in two different settings, I discovered that she takes directions from others gracefully but also does an excellent job at managing her own team. In my role as her communications manager, we put together multiple educational campaigns, including a voter registration initiative. It targeted college students, who often vote at lower rates than other age groups. She made our vision come to life with her beautiful visuals. They were so eye catching that various departments across campus took notice. In her role as my manager, Ali successfully lead a team that promoted a local fundraiser on social media. This included coordinating team members who were stationed at various locations during the live event. She remained so organized and composed, even though there were a lot of moving parts. I can't stress enough that Ali is someone who you would want and need on your team. When she says that she will do something, she gets it done with a smile on her face. If you have the chance to hire her, don't pass up the opportunity to add her to your team.
Lauren Sfeir
I can't say enough good things about Ali. From her design abilities to positive attitude, she is the total package. Ali is someone who I would gladly work with over and over. While working together in two different settings, I discovered that she takes directions from others gracefully but also does an excellent job at managing her own team. In my role as her communications manager, we put together multiple educational campaigns, including a voter registration initiative. It targeted college students, who often vote at lower rates than other age groups. She made our vision come to life with her beautiful visuals. They were so eye catching that various departments across campus took notice. In her role as my manager, Ali successfully lead a team that promoted a local fundraiser on social media. This included coordinating team members who were stationed at various locations during the live event. She remained so organized and composed, even though there were a lot of moving parts. I can't stress enough that Ali is someone who you would want and need on your team. When she says that she will do something, she gets it done with a smile on her face. If you have the chance to hire her, don't pass up the opportunity to add her to your team.
Lauren Sfeir
I can't say enough good things about Ali. From her design abilities to positive attitude, she is the total package. Ali is someone who I would gladly work with over and over. While working together in two different settings, I discovered that she takes directions from others gracefully but also does an excellent job at managing her own team. In my role as her communications manager, we put together multiple educational campaigns, including a voter registration initiative. It targeted college students, who often vote at lower rates than other age groups. She made our vision come to life with her beautiful visuals. They were so eye catching that various departments across campus took notice. In her role as my manager, Ali successfully lead a team that promoted a local fundraiser on social media. This included coordinating team members who were stationed at various locations during the live event. She remained so organized and composed, even though there were a lot of moving parts. I can't stress enough that Ali is someone who you would want and need on your team. When she says that she will do something, she gets it done with a smile on her face. If you have the chance to hire her, don't pass up the opportunity to add her to your team.
Experience
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Crossroads Bible Church
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United States
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Religious Institutions
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1 - 100 Employee
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Graphic Design and Media Coordinator
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Aug 2022 - Present
• Developed design style for Christmas 2023, and produced over 10 uniquely designed promotional projects including invite cards, mailers, posters, screens for use during Christmas Eve service. • Filmed and edited promotional video, and designed marketing materials for Intercultural Christmas Celebration event that was attended by over 800 people and had a waitlist. • Increased Instagram following by 6.7% through regular, strategic posting with exciting visuals. • Collaboratively redesigned the Crossroads Bible Church website and new app. • Defining new brand identity by creating a brand style guide and implementing a new logo. • Meet weekly Sunday deadline for new posters, in-service slides, promotional screens, and more. Show less
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Whitworth University
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United States
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Higher Education
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500 - 600 Employee
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Dornsife Center Communication Specialist
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Sep 2021 - May 2022
• Team manager for three day long community engagement trip which had a $2,683 return on investment. ROI is based on Washington State Volunteer ROI. • Managed, planned, and marketed for tree planting trip which had a $928 return on investment. • Proposed rebrand of the Dornsife Center with communications team, focused around changing the name to Whitworth Serves. Designed logo for Whitworth Serves. • Maintain Instagram following of nearly 1,000 followers through consistent posting, hashtags, and introducing Instagram Reels. Reels receive 3,500-5,000 views. • Continue leadership education through 300 level student leadership course with Dornsife Center team. Show less
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Account Manager
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Sep 2020 - Dec 2021
• Collaboratively created a social media plan and poster to promote the Spark Central annual Spark Salon event. • Ran Spark Central social media during annual Spark Salon event, resulting in increased attendees. • Delegated tasks and ensured completion to develop website wireframes for the new Carl Maxey Center learning platform on their website in Fall 2021. • Managed team to deliver promotional materials for 3 clients in Fall 2020. • Collaboratively created a social media plan and poster to promote the Spark Central annual Spark Salon event. • Ran Spark Central social media during annual Spark Salon event, resulting in increased attendees. • Delegated tasks and ensured completion to develop website wireframes for the new Carl Maxey Center learning platform on their website in Fall 2021. • Managed team to deliver promotional materials for 3 clients in Fall 2020.
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World Wide Group™, LLC
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United States
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Advertising Services
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1 - 100 Employee
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Design Intern
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Jun 2021 - Aug 2021
• Developed award box to hold coasters and pins for members of the organization who reach Platinum level. • Designed logo for annual Free Enterprise Days event. Seen by over 16,000 people during the event. • Built website wireframes in Adobe XD for annual Product Blast event webpage. • Designed surveys, brochures, supplementary training materials and more for Independent Business Owners. • Developed award box to hold coasters and pins for members of the organization who reach Platinum level. • Designed logo for annual Free Enterprise Days event. Seen by over 16,000 people during the event. • Built website wireframes in Adobe XD for annual Product Blast event webpage. • Designed surveys, brochures, supplementary training materials and more for Independent Business Owners.
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Whitworth University
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United States
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Higher Education
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500 - 600 Employee
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Dornsife Center Graphic Design Specialist
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Feb 2020 - May 2021
• Designed print and digital promotional materials, logos, infographics, and more using Adobe Creative Suite products for center events and projects.• Collaborated with student leaders and community partners to determine project requirements.• Prepared creative and engaging materials within timeline.• Engaged in continual education through 300 level community leadership training course.
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Whitworth Composition Commons Training and Outreach Coordinator
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Sep 2019 - May 2020
• Coordinated with a team of 6 to facilitate resume workshop for 50 local high school students at the Whitworth BELIEF Conference.• Teaching assistant for 400 level Writing Center Theory and Practice course educating consultants-in-training.• Managed large scale document migration between Dropbox and Google Drive
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Whitworth Composition Commons Consultant
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Sep 2019 - May 2020
• Increased followers on Twitter 10% by regularly posting with hashtags.• Designed graphics with Cavna and Adobe InDesign for social media.• Created print posters for Whitworth University affiliated workshops including the Whitworth University Diversity Monologues Workshop.• Worked with kinesthetic, auditory, and visual learners by providing techniques to improve their written communication.
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Toyota Lift Northwest
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United States
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Machinery Manufacturing
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1 - 100 Employee
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Marketing Intern
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May 2020 - Aug 2020
• Pioneered monthly newsletter titled “THE LIFT” sent to over 2,600 customers and employees. Designed cover and layout, wrote passages, and packaged three editions in Adobe InDesign while creating content for future editions. • Developed monthly emailer using MailChimp promoting “THE LIFT” newsletter, sent to over 5,000 customers. • Composed media kit and advertising agreement related to “THE LIFT”. • Wrote, designed, and packaged print showcase of forklift parts. • Collaboratively drove 15% increase in Instagram followers. Show less
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Cherry de Pon
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United States
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Restaurants
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Assistant Manager
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Aug 2017 - Aug 2018
- Managed employee schedule changes- Ran store promotion on Facebook for a summer event- Communicated between employees and manager- Designed in-store signage - Engaged in customer service
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Food Service Worker
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Apr 2016 - Aug 2018
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Education
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2018 - 2022
Whitworth University
Bachelor of Arts - BA, Communication Studies on Strategic Communication Track | Minors in Visual Communication and Business -
2014 - 2018
Mount Si High School
High School Diploma
Community
