Experience

J2

• United States
• Civil Engineering
• 1 - 100 Employee

• Marketing & Proposal Coordinator

  • May 2023 - Present

  Leesburg, Virginia, United States



Atlantic Coast Mortgage

• United States
• Financial Services
• 200 - 300 Employee

• Senior Marketing Communications Specialist

  • Oct 2022 - Jan 2023

  Fairfax, Virginia, United States



McLean Mortgage Corporation

• United States
• Financial Services
• 100 - 200 Employee

• Marketing Communications - Team Lead

  • Apr 2021 - Oct 2022

  Fairfax, Virginia, United States Managed a six-person team to oversee marketing Initiatives come to life through social media, graphic design, CRM/Reviews management, and event support. I used modern marketing tools to design and execute multi-level campaigns through different digital channels. I had a clear vision of digital marketing and know how to create brand awareness and customer loyalty.

• Marketing Coordinator

  • May 2017 - Oct 2022

  Washington D.C. Metro Area · Assist Loan Officers and their teams in developing and growing their CRM databases and other marketing systems, through training and maintenance of their individual accounts. · Ensure the CRM database is segmented effectively for targeted marketing activities. · Build out corporate branded marketing campaigns, event flyers, timely emails, and loan update activities for Loan Officer usage. · Help Loan Officers with onboarding, setting marketing plans and goals, strategies and… Show more · Assist Loan Officers and their teams in developing and growing their CRM databases and other marketing systems, through training and maintenance of their individual accounts. · Ensure the CRM database is segmented effectively for targeted marketing activities. · Build out corporate branded marketing campaigns, event flyers, timely emails, and loan update activities for Loan Officer usage. · Help Loan Officers with onboarding, setting marketing plans and goals, strategies and implementation. · Setup daily tasks and activity for all corporate social media outlets. · Assist with Company and Loan Officer social media account setup, maintenance, strategy, management and deployment. · Train Loan Officers on social media platforms and best practices · Research audience preferences and discover current social media trends. · Propose creative strategy in collaboration with VP of Marketing · Identify opportunities to develop and implement programs that drive audience engagement and acquisition. · Personalize and build out email, print and websites for Loan Officers. · Organize, maintain and update corporate branded digital content library for print, web and HTML email. · Coordinate with the compliance department to make sure that all marketing within the company is effected within compliance guidelines. · Plan and execute Corporate Sales Kickoff every December, in addition to corporate events and Loan Officer specific events.



Hail & Hog Kitchen and Tap

• Marketing & Event Sales Coordinator

  • Apr 2016 - Dec 2016

  Ashburn, VA Support overall revenue production by booking private group events and working as the restaurant’s partnership liaison with The Washington Redskins organization. • Work directly with Washington Redskins marketing team to execute creative for agreed upon assets including but not limited to; Print Ads in Redskins GameDay Magazine, Radio Spots on ESPN 980, Television (Official Venue of Redskins Life taping), Internet Ads on Redskins.com, Redskins Social Media, Stadium Advertising, Redskins… Show more Support overall revenue production by booking private group events and working as the restaurant’s partnership liaison with The Washington Redskins organization. • Work directly with Washington Redskins marketing team to execute creative for agreed upon assets including but not limited to; Print Ads in Redskins GameDay Magazine, Radio Spots on ESPN 980, Television (Official Venue of Redskins Life taping), Internet Ads on Redskins.com, Redskins Social Media, Stadium Advertising, Redskins Cheerleader Ad Placement • Work with local media and One Loudoun Marketing team to promote restaurant • Assist managers on special projects, restaurant events/specials and brand requests • Manage Yelp, Tripadvisor, Google and Facebook page reviews by responding and engaging with reviewers • Create and curate daily content for Facebook, Twitter, Snapchat and Instagram. (includes clever copywriting and image sourcing)hat supported restaurant overall and events. Moderate all channels and engagement by guiding conversations and identifying social trends within and outside of the restaurant and overall company of G3 Restaurant Group • Monitor Social sites and reported on any traffic or trends • Act as moderator for all channels by interacting with fans, answering questions, and starting conversations • Spearhead the sales, set-up, and execution of all contracted events— both on and off premises • Develop and implement a successful grassroots outreach strategy • Identify opportunities and cultivate relationships with business partners and client base through networking, email campaigns, and special events • Manage all event operations— the facility, contracting, pricing, food and beverage selections, and audio/visual requests • Generate and deliver quotes to all inbound customers and provide prospective clients with a comprehensive overview of services, carrying out and executing all private events while maintaining a wide array of client budgetary requirements Show less



TrueCommerce

• United States
• Information Technology & Services
• 300 - 400 Employee

• Marketing and Sales Associate

  • Jun 2011 - Apr 2016

  Reston, Va -Manage marketing collateral (editing, ordering, and distribution) -Created and currently maintain company’s internal marketing Sharepoint page -Update company website (using ModX-formerly used Drupal) with upcoming webinars and trade shows -Support social media accounts including Facebook, Twitter, YouTube, LinkedIn, and Google+. -Assist with new branding for company website and social media pages. -Assist the marketing managers in planning and executing the company’s… Show more -Manage marketing collateral (editing, ordering, and distribution) -Created and currently maintain company’s internal marketing Sharepoint page -Update company website (using ModX-formerly used Drupal) with upcoming webinars and trade shows -Support social media accounts including Facebook, Twitter, YouTube, LinkedIn, and Google+. -Assist with new branding for company website and social media pages. -Assist the marketing managers in planning and executing the company’s product-specific branding materials and e-mail campaigns using various marketing tools (Marketo, Hubspot, Vertical Response) -Coordinate trade shows: registrations, travel and hotel arrangements, event planning, booth and show logistics, ordering and shipping of appropriate marketing materials and giveaways. -Maintain and update trade show budget. -Schedule and coordinate events such as monthly company meetings, quarterly office event outings, and annual sales team conference. This may include coordinating travel and hotel arrangements for participants, catering, handling logistics, and coordination with hotel/event planner -Coordinate customer referral program -Manage all updates/changes to the lead management system -Manage all incoming leads and other inquiries and assign to appropriate sales representatives and account managers through CRM (NetSuite) -Office administration Show less



SportsBUZZ

• Media Production
• 1 - 100 Employee

• Athlete Relations Manager

  • Jun 2010 - Feb 2011

  Washington D.C. Metro Area SportsBUZZ is a social media site promoting an interactive sports community powered by athletes. Readers gain direct online access to their favorite athletes through exclusive videos, pictures and stories. -Developed and maintained close personal relationships with professional athletes in the Washington, DC/Baltimore market to serve as their primary point of contact for participation in the SportsBUZZ program -Created content ideas for athlete participants, coordinated video… Show more SportsBUZZ is a social media site promoting an interactive sports community powered by athletes. Readers gain direct online access to their favorite athletes through exclusive videos, pictures and stories. -Developed and maintained close personal relationships with professional athletes in the Washington, DC/Baltimore market to serve as their primary point of contact for participation in the SportsBUZZ program -Created content ideas for athlete participants, coordinated video production and photo shoots, and worked with athletes to generate content -Developed action plans to improve athlete's popularity and income from representation on SportsBUZZ -Reviewed fan mail and prioritized questions for response from athletes -Facilitated signings of memorabilia by athletes, coordinated merchandise, and gained approval for all designs and content -Coordinated public relations events; promoted athletes in their networking and community efforts Show less



Washington Commanders

• United States
• Spectator Sports
• 400 - 500 Employee

• Public Relations Intern

  • Jun 2009 - Feb 2010

  Ashburn, VA -Liaison between players, coaches, staff, and the media -Facilitated and coordinate player and coach interviews with local and national media -Recorded and transcribed media presentations (interviews, press conferences, etc.) -Helped produce and edit media guide, press releases,and other publication projects that were provided to the media and public. -Provided assistance with day-to-day operations at Redskins Park during Organized Team Activities, Training Camp, and daily… Show more -Liaison between players, coaches, staff, and the media -Facilitated and coordinate player and coach interviews with local and national media -Recorded and transcribed media presentations (interviews, press conferences, etc.) -Helped produce and edit media guide, press releases,and other publication projects that were provided to the media and public. -Provided assistance with day-to-day operations at Redskins Park during Organized Team Activities, Training Camp, and daily practices -Worked all home games at the stadium, doing both pre and post game activities (running stats; media check-in & coordination). -Interfaced with and directed individual players and media personnel Show less