Amanda Cachova dos Santos

Analista Comercial E-commerce (Higiene e Jardinagem) at Cobasi
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Contact Information
us****@****om
(386) 825-5501
Location
São Paulo, São Paulo, Brazil, BR
Languages
  • Inglês Native or bilingual proficiency
  • Espanhol Full professional proficiency
  • Português Native or bilingual proficiency
  • Alemão Elementary proficiency

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Daniel A.

Amanda sempre foi uma profissional dedicada ao seu trabalho. Versátil, sempre estava executando atividades novas na área de Marketing. Sentávamos próximos no trabalho e, sempre que eu ou outra pessoa da empresa precisasse de alguma ajuda com marketing ou elaboração de peças digitais, ela sempre estava disponível para auxiliar. Sempre teve bom humor e contribuiu para um clima positivo na empresa. Excelente profissional!

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Credentials

  • Google Ads - Rede de Pesquisa
    Mirago Marketing Digital
    Dec, 2021
    - Oct, 2024
  • SEO Completo
    Mirago Marketing Digital
    Dec, 2021
    - Oct, 2024
  • Anúncios - Facebook e Instagram Ads
    Kultivi
    Nov, 2021
    - Oct, 2024
  • SEO Básico
    Mirago Marketing Digital
    Nov, 2021
    - Oct, 2024
  • An Introduction to Consumer Neuroscience & Neuromarketing
    Coursera
    Sep, 2021
    - Oct, 2024
  • Introdução ao Customer Success
    RD University
    May, 2021
    - Oct, 2024
  • Aprofundamento em Email Marketing e Automação
    RD University
    Apr, 2021
    - Oct, 2024
  • Lei Geral de Proteção de Dados Pessoais - LGPD e o Marketing Digital
    RD University
    Mar, 2021
    - Oct, 2024
  • RD Station Marketing - Basic
    RD University
    Mar, 2021
    - Oct, 2024
  • Intercultural Management
    Coursera
    Jul, 2020
    - Oct, 2024
  • Planejamento e Gestão de Projetos
    Udemy
    Jun, 2020
    - Oct, 2024
  • Digital Skills: Social Media
    Accenture
    May, 2020
    - Oct, 2024
  • Digital Skills: User Experience
    Accenture
    May, 2020
    - Oct, 2024
  • Digital Skills: Web Analytics
    Accenture
    May, 2020
    - Oct, 2024
  • Marketing Estratégico em Saúde
    EADPLUS | Educação em Saúde
    Apr, 2020
    - Oct, 2024
  • Marketing na Indústria Farmacêutica
    EADPLUS | Educação em Saúde
    Mar, 2020
    - Oct, 2024
  • Nanodegree - Marketing Digital
    Udacity
    Nov, 2017
    - Oct, 2024
  • Marketing and Communication
    University of the Arts London
    Jul, 2012
    - Oct, 2024
  • Marketing de Conteúdo
    Rock Content
    Jul, 2020
    - Oct, 2024

Experience

    • Brazil
    • Retail
    • 500 - 600 Employee
    • Analista Comercial E-commerce (Higiene e Jardinagem)
      • May 2023 - Present

    • Analista Comercial E-commerce (Medicamentos)
      • Jan 2023 - May 2023

    • Commercial Analyst (Pet Food)
      • May 2022 - Jan 2023

      - Analyze sales in different channels, to assemble reports and guide future sales actions;- Write e-mail briefings, for customers, based on sales and segmentation analyses;- Write banner briefings for displaying weekly offers;- Answering requests from the Customer Service Team, providing resolution of customer tickets or possible problems in the purchase flow;- Align and define with suppliers the assortment and campaigns that will be published in the following weeks;- Manage the entire flow of partner stores (marketplace out) and the delivery of financial reports, in order to maintain fluidity from purchase to possible contacts with Customer Service;- Analyze competitors, aiming to maintain the level of competitiveness and bring better price/assortment to customers;- Update the performance indicators (KPIs) of the categories, to facilitate analysis and day-to-day actions;- Follow up with suppliers, to understand if we have the correct replenishment;- Perform other activities inherent to the position. Show less

    • Brazil
    • Advertising Services
    • 1 - 100 Employee
    • Analista de Marketing Digital Pleno
      • Jan 2022 - May 2022

      • Atendimento ao cliente e alinhamento de briefing; • Planejamento, execução e acompanhamento de performance de projetos e campanhas digitais; • Interface com fornecedores e equipes para melhor performance e resultados; • Jornada do cliente e desenvolvimento de personas; • Estudo de mercado e desenvolvimento de benchmark. Clientes: EMS, Germed, Amgen, Hypera e J&J • Atendimento ao cliente e alinhamento de briefing; • Planejamento, execução e acompanhamento de performance de projetos e campanhas digitais; • Interface com fornecedores e equipes para melhor performance e resultados; • Jornada do cliente e desenvolvimento de personas; • Estudo de mercado e desenvolvimento de benchmark. Clientes: EMS, Germed, Amgen, Hypera e J&J

    • Brazil
    • Philanthropic Fundraising Services
    • 200 - 300 Employee
    • Communication and Digital Marketing Analyst
      • Nov 2020 - Dec 2021

      - Development of communication and digital marketing campaigns; - Elaboration of creative concepts and advertising writing; - Content development for social media and digital marketing actions; - Planning and execution of special projects. - Development of communication and digital marketing campaigns; - Elaboration of creative concepts and advertising writing; - Content development for social media and digital marketing actions; - Planning and execution of special projects.

    • Brazil
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Analyst
      • Jul 2020 - Oct 2020

      - Content creation for digital marketing strategies (video, text and images); - Planning and executing sponsored campaigns and measuring results for maintaining or changing the strategy; - Blog update. - Content creation for digital marketing strategies (video, text and images); - Planning and executing sponsored campaigns and measuring results for maintaining or changing the strategy; - Blog update.

    • Brazil
    • Consumer Services
    • 1 - 100 Employee
    • Marketing and Sales Analyst
      • Aug 2018 - Mar 2020

      MARKETING - Creating and managing internal marketing campaigns, always promoting and engaging internal audiences through initiatives and campaigns that reinforce the company's goals and purpose with employees (resolvers); - Creation of internal announcements; - Interface and direct relationship with communication and advertising agencies in the preparation of instructions for guidelines and campaigns; - Interface with a press office to plan actions and agendas that help to create and maintain a Proxismed image with stakeholders; - Social Media Management and Company Blog; - Event organization for prospects and clients; - Organization of internal events, from event design, planning, budgeting, planning, to execution; - Marketing Reports. COMMERCIAL / SALES - Preparation of business proposals and RFPs; - Sales team support; - Development of institutional and commercial materials; - Reporting with business results according to demand of the Board. CUSTOMER EXPERIENCE - Assistance to the management team in the search for solutions and improvements, always aiming at satisfaction and excellent customer experience; Preparation of assertive relationship journeys for clients. Show less

    • Brazil
    • Business Consulting and Services
    • 1 - 100 Employee
    • Marketing and Digital Media Analyst
      • Jul 2017 - Jul 2018

      Social media and blog management, creation of pieces for training and dissemination of the company, support to the commercial area, preparation of Digital Marketing campaign (Google Ads) and Email Marketing (MailChimp and Dinamize). video recording for YouTube and organization of events and corporate training.

    • Marketing Intern
      • Jan 2017 - Jun 2017

    • Brazil
    • Wellness and Fitness Services
    • 500 - 600 Employee
    • Account Intern
      • Jul 2016 - Jan 2017

      Preparation meeting materials for meetings, project monitoring and participation, document and form analysis, file organization, customer service and data updating (prices and product listings), market research analysis and support open tickets. Customers: Abbott, Ache, Germed, EMS Health, Merck, AstraZeneca, Theraskin, Valeant, UCB. Preparation meeting materials for meetings, project monitoring and participation, document and form analysis, file organization, customer service and data updating (prices and product listings), market research analysis and support open tickets. Customers: Abbott, Ache, Germed, EMS Health, Merck, AstraZeneca, Theraskin, Valeant, UCB.

    • Brazil
    • Advertising Services
    • 300 - 400 Employee
    • Media Intern
      • Oct 2015 - Jan 2016

      Monitoring and issuing of Insertion Order (PI), ordering materials and developing a media plan. Clients: Sanofi (Dorflex, Dorflex Icyhot, Dermacyd), Merial, Fundação Pró-Sangue and SBT. Monitoring and issuing of Insertion Order (PI), ordering materials and developing a media plan. Clients: Sanofi (Dorflex, Dorflex Icyhot, Dermacyd), Merial, Fundação Pró-Sangue and SBT.

    • Broadcast Media Production and Distribution
    • 500 - 600 Employee
    • TV Production Intern
      • May 2013 - Feb 2014

      Support during TV program recordings, assisting TV host and guests. Support during TV program recordings, assisting TV host and guests.

Education

  • ESPM Escola Superior de Propaganda e Marketing
    Pós-graduação em Marketing e Gestão, Marketing e Gestão
    2018 - 2018
  • Universidade Anhembi Morumbi
    Social Communication, Advertising
    2015 - 2017
  • Centro Universitário Belas Artes de São Paulo
    Bachelor of Social Communication, Radio and Television
    2011 - 2014

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