Amanda Wright
Marketing Manager at Get Real Health- Claim this Profile
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Bio
Experience
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Get Real Health
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United States
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Software Development
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1 - 100 Employee
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Marketing Manager
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Jun 2017 - Present
Marketing Manager (June 2020-Present) Marketing Coordinator (June 2018-June 2020) Marketing Assistant (June 2017-June 2018) Solely executing full event management effort for the healthcare industry's largest exhibitions; including the conceptualization, logistics, budgeting, promotions, operational management, and post-event reporting, lead generation, and analysis. Manage company event calendar throughout the year including all trade shows, speaking engagements, and quarterly all-employee meetings. Write, develop, design, and coordinate corporate-wide employee communications to over 3,000+ employees for several different departments including Human Resources and Innovation. Spearhead both internal and external communications for Inclusion and Diversity council, assisting in coordinating roundtable events, designing promotional graphics, project managing monthly video series, promoting internally through emails as well as externally when appropriate on social media. Communicate with multiple departments, consolidating ideas and direction, to design and write dynamic, compelling content for all sales materials including videos, webinars content, infographics, blog posts, pitch decks, and case studies to promote the company. Launched 5 brand designs, both internal and external, from brainstorming to inception. Designed logo, graphics, and materials to support. Spur effort for parent company to allocate resources to social media. Creating and establishing a template to be used across all 5 lines of business. Developed several social campaigns to engage employees organically growing the company's LinkedIn following by 149.68% in one year. Manage a PR agency, part-time copywriter, and two interns, to align marketing priorities, and coordinate press releases, articles, podcast recordings, and other media-related initiatives. Work with a digital ad agency to launch paid ads on Google, LinkedIn, and Facebook resulting in 7 captured leads. Show less
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Captain and Secretary
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Aug 2016 - May 2017
-Organized team social events and trips for tournaments -Worked with other board members to promote the team across campus -Engage in social media and retention of returning players -Resulted in an 80% increase in Instagram followers in 7 months. -Planned and raised money through different events on-and-off campus -Organized team social events and trips for tournaments -Worked with other board members to promote the team across campus -Engage in social media and retention of returning players -Resulted in an 80% increase in Instagram followers in 7 months. -Planned and raised money through different events on-and-off campus
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Marketing and Student Outreach Assistant
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May 2016 - May 2017
-Managed and maintained official company Facebook, Instagram and Twitter pages to facilitate interaction with customers -Designed and developed visual content and graphics for several marketing platforms including websites, promotions and posters -Informed customers of immediate news -Photographed company events for marketing initiatives -Resulted in a 106% increase in Instagram followers and a 253% increase in average photo likes. - Resulted in a 9% increase in page likes on Facebook and a 93% increase in followers on Twitter. Show less
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American Heart Association
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United States
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Wellness and Fitness Services
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700 & Above Employee
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Marketing and Communications Intern
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Aug 2015 - Aug 2016
-Devised and applied my own initiative to gain customer interaction for the 2016 Olympic promotion -Developed, planned and published tweets for all Twitter accounts in the South West Affiliate -Worked along side the American Heart Association Digital Strategies Team to promote, plan and publicize the events, key months, and social media initiatives. -Created visual content to be used for a various of campaigns -Wrote social media content, including but not limited to generating content, utilizing software to create videos, creating graphics. -Assisted with the development and design of marketing and support materials. -Helped with communications and public relations writing and planning for American Heart Association initiatives. Show less
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Zeta Tau Alpha Fraternity
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United States
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Higher Education
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700 & Above Employee
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Professional Selling Team
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Jan 2015 - May 2016
Managed business account relationships to help raise funds for breast cancer education and awareness. Managed business account relationships to help raise funds for breast cancer education and awareness.
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Waitress/Hostess/Cart Girl
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May 2013 - Aug 2015
Responsibilities included managing service for multiple tables and providing customer service at a professional and luxurious level. Responsibilities included managing service for multiple tables and providing customer service at a professional and luxurious level.
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Senior Camp Counselor
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Jun 2009 - Aug 2015
In charge of a group of 30-40 children, creating day to day schedule from field games, arts and crafts, field trips and choreographing dances. Managed counselors in training and reported their success weekly. In charge of a group of 30-40 children, creating day to day schedule from field games, arts and crafts, field trips and choreographing dances. Managed counselors in training and reported their success weekly.
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Cape Cod Baseball League
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United States
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Spectator Sports
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1 - 100 Employee
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General Intern
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May 2014 - Aug 2014
Total set-up and take down of the field from game to game. Ran the 50/50 table; creating a fun environment for all those attending the game. Worked in the concession stand, the organization's main source of income. Total set-up and take down of the field from game to game. Ran the 50/50 table; creating a fun environment for all those attending the game. Worked in the concession stand, the organization's main source of income.
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Education
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Baylor University
Bachelor of Business Administration - BBA, Marketing