Amanda Massicotte
Senior Director at Dragonfly Strategists- Claim this Profile
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Bio
Timothy Stewart Clark
Amanda Saye consistently demonstrated the kind of professionalism that is the most important for contributing to a team or company’s success. In my Strategic Management capstone in Spring 2012, Amanda produced excellent results on exams and projects, but she also consistently engaged in the productivity of learning. She seemed to be prepared and interested in class discussion, and her contributions were often of an insightful nature that actually helped the entire class grow and learn, too. These kinds of qualities are at least as important as technical knowledge, test-taking, or report-writing. In my estimation, Amanda is likely to deliver in these areas and more, and will be a valuable asset in workplaces throughout her career.
Timothy Stewart Clark
Amanda Saye consistently demonstrated the kind of professionalism that is the most important for contributing to a team or company’s success. In my Strategic Management capstone in Spring 2012, Amanda produced excellent results on exams and projects, but she also consistently engaged in the productivity of learning. She seemed to be prepared and interested in class discussion, and her contributions were often of an insightful nature that actually helped the entire class grow and learn, too. These kinds of qualities are at least as important as technical knowledge, test-taking, or report-writing. In my estimation, Amanda is likely to deliver in these areas and more, and will be a valuable asset in workplaces throughout her career.
Timothy Stewart Clark
Amanda Saye consistently demonstrated the kind of professionalism that is the most important for contributing to a team or company’s success. In my Strategic Management capstone in Spring 2012, Amanda produced excellent results on exams and projects, but she also consistently engaged in the productivity of learning. She seemed to be prepared and interested in class discussion, and her contributions were often of an insightful nature that actually helped the entire class grow and learn, too. These kinds of qualities are at least as important as technical knowledge, test-taking, or report-writing. In my estimation, Amanda is likely to deliver in these areas and more, and will be a valuable asset in workplaces throughout her career.
Timothy Stewart Clark
Amanda Saye consistently demonstrated the kind of professionalism that is the most important for contributing to a team or company’s success. In my Strategic Management capstone in Spring 2012, Amanda produced excellent results on exams and projects, but she also consistently engaged in the productivity of learning. She seemed to be prepared and interested in class discussion, and her contributions were often of an insightful nature that actually helped the entire class grow and learn, too. These kinds of qualities are at least as important as technical knowledge, test-taking, or report-writing. In my estimation, Amanda is likely to deliver in these areas and more, and will be a valuable asset in workplaces throughout her career.
Experience
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Dragonfly Strategists
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United States
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Hospitality
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1 - 100 Employee
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Senior Director
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Sep 2022 - Present
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Cendyn
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United States
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Software Development
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400 - 500 Employee
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Product Marketing Manager
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Sep 2020 - Sep 2022
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HSMAI Arizona
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United States
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Hospitality
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President
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Jan 2021 - Jan 2022
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Executive Board, President Elect
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Jan 2020 - Jan 2021
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Executive Board, Vice President
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Jan 2018 - Jan 2020
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Board Member, Director of Communications
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Mar 2017 - Mar 2018
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GreenTree Hospitality Group
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United States
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Hospitality
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1 - 100 Employee
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VP, Franchise & Marketing Operations
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Sep 2018 - Feb 2020
Led the expansion of the GreenTree Inn, Inn & Suites, Boutique Collection and Extended Stay hotel brands; responsible for the day-to-day operations of the organization, sales, marketing, revenue management strategy, and franchise platform for over 20 hotels.
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Director, Marketing Operations
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Aug 2016 - Sep 2018
Created and launched GreenTree Inn's first mid-scale marketing, loyal and guest communications strategy in the U.S; increased online revenue by 1937%, average order value by $40.61 and total reservations by 6,062; increasing paid-in loyalty members by 1438% in second year.
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Informa
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United Kingdom
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Information Services
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700 & Above Employee
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Audience Marketing Manager
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Oct 2014 - Jul 2016
Responsible for B2B marketing efforts for 20+ brands, including: new member acquisition through digital and print; increasing unique users, online registrants and tradeshow attendees.
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Marketing Coordinator
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Sep 2012 - Oct 2014
Fulfilled major components for multiple B2B tradeshow marketing and lead generation campaigns; including the development of an annual marketing budget, website content, digital ads, direct mail, segmented email campaigns, social media, barter agreements and press releases
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Education
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2008 - 2012
Northern Arizona University
Bachelor of Science in Business Administration, Marketing with Certificate in Promotions
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