Amanda Christian
Account Executive at The Hodges Partnership- Claim this Profile
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Spanish Limited working proficiency
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English Native or bilingual proficiency
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Bio
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Credentials
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Email Marketing: Strategy and Optimization
LinkedInJan, 2021- Sep, 2024 -
Learning Mailchimp
LinkedInJan, 2021- Sep, 2024 -
Marketing Tools: Automation
LinkedInJan, 2021- Sep, 2024 -
Bachelor of Arts
James Madison UniversityDec, 2020- Sep, 2024 -
Premiere Rush First Look
LinkedInOct, 2020- Sep, 2024 -
Cision Certification
CisionMay, 2020- Sep, 2024 -
Google Analytics for Beginners
Google Analytics for BusinessJul, 2019- Sep, 2024
Experience
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The Hodges Partnership
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Account Executive
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Nov 2022 - Present
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PRSA Richmond
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United States
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Public Relations and Communications Services
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Member
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Dec 2020 - Present
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The Phi Beta Kappa Society
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United States
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Higher Education
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100 - 200 Employee
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Member
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Feb 2020 - Present
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Marketing Communications Specialist
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Jan 2021 - Nov 2022
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Bluestone Communications
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Firm Director
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Apr 2020 - Dec 2020
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Client Relations Director
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Jan 2020 - Apr 2020
Acted as the point of contact between the JMU School of Communication Studies account team and the SCOM director. Led secondary and primary research initiatives to bolster recruitment efforts. Managed and scheduled social media posts on the JMU SCOM Facebook page and garnered ten new page likes and increased post reach and post engagement by 413% and 681%, respectively.
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Creative Director/ Finance Director
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Aug 2019 - Jan 2020
Led the creative pursuits for the 1ForAll account team. 1ForAll is a national nonpartisan and nonprofit educational effort to build understanding and respect for the five freedoms of the First Amendment. With a $1,400 grant, our team was responsible for raising the importance and interest of the First Amendment among students at JMU. I ran the social media account (@oneforalljmu), oversaw our graphic design intern and managed our budget.
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Public Relations Student Society of America (PRSSA)
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United States
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Public Relations and Communications Services
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200 - 300 Employee
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Bluestone Liaison
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Apr 2020 - Dec 2020
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President
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May 2019 - Apr 2020
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Director of Internal Communication
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May 2018 - Apr 2019
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James Madison University
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United States
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Higher Education
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700 & Above Employee
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Editorial Intern
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Aug 2019 - Dec 2020
• Assist with content planning, curation, creation and scheduling to drive engagement with target audiences, namely prospective students, their families, potential donors, current students, faculty, staff and friends of the university • Use Cascade, JMU’s content management system, to post Branded Content on jmu.edu and tag it to appear on other university properties • Conduct research and interviews for feature stories • Assist with all aspects of production of Madison, the magazine of James Madison University • Edit material for publication in various university communication channels • Caption and write summaries of university-produced videos • Assist with building web, digital, app and email marketing • Assess image, video and audio files for their potential in story development and presentation • Led first-ever Design Your Own Cover student contest through social media promotion, contest website guidelines & organizational details Show less
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Lambda Pi Eta
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Programming Director
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Nov 2019 - Sep 2020
Help plan and organize monthly meetings and the annual Richmond company visit trip. Help plan and organize monthly meetings and the annual Richmond company visit trip.
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Public Relations Intern
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Jun 2020 - Aug 2020
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Her Campus Media
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United States
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Internet Publishing
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500 - 600 Employee
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Writer
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Aug 2017 - May 2020
Writer for HerCampus JMU, the #1 media site for college women, written by college women. Writer for HerCampus JMU, the #1 media site for college women, written by college women.
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Legend Property Group
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United States
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Real Estate
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1 - 100 Employee
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Operations Management Intern
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Jun 2019 - Aug 2019
In this position I work closely with Management to improve internal communications practices, Marketing to test new strategic tactics & Human Resources to organize and streamline employee processes. Responsible for- -Website and logo design consultation -Designing new internal logo branding -Taking photos of new and/or vacant properties to use as marketing materials -Creating advertisements on Craigslist -Posting on social media via Hootsuite -Organizing information into Microsoft Excel -Creating and editing human resources documents such as the employee handbook, engagement surveys, new hire and exit surveys Show less
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Social Media Intern
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Oct 2018 - May 2019
-Responsible for creating Snapchat storyboards, managing Snapchat takeovers and conducting research to improve engagement.-Increased JMU Snapchat followers from 9,000 to 13,000. -Curating weekly content and events for JMU Instagram-Created and implemented residence hall tours on Snapchat, generating over 469k total views with 1,442 screenshots and a 56.4% avg. completion rate.
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Member Services Assistant
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Aug 2018 - May 2019
University Recreation
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Frederick County Public Schools
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United States
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Primary and Secondary Education
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700 & Above Employee
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Communications Intern
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Aug 2016 - Jan 2017
Shadowed Steve Edwards. Edited content for school division website. Worked with the team responsible for creating the James Wood High School Facebook page. Interviewed for and produced informational and promotional YouTube video about the FCPS Student Leadership Council. Published a bio and personal article about the current Superintendent in the 2016-2017 Annual Report. Shadowed Steve Edwards. Edited content for school division website. Worked with the team responsible for creating the James Wood High School Facebook page. Interviewed for and produced informational and promotional YouTube video about the FCPS Student Leadership Council. Published a bio and personal article about the current Superintendent in the 2016-2017 Annual Report.
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Psychology Intern
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Jan 2016 - Jun 2016
Shadowed Sarah Childress, Licensed School Psychologist. Researched the impact of divorce on children. Designed a comprehensive brochure for parents on how to go through divorce while avoiding damage to child. Shadowed Sarah Childress, Licensed School Psychologist. Researched the impact of divorce on children. Designed a comprehensive brochure for parents on how to go through divorce while avoiding damage to child.
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Sports Journalist Internship
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Aug 2015 - Jan 2016
Shadowed Walt Moody, Sports Editor. Went to various high school sporting events in Frederick County, VA and took player stats. Interviewed for, wrote, and published article "Family Matters" in January 2017. Shadowed Walt Moody, Sports Editor. Went to various high school sporting events in Frederick County, VA and took player stats. Interviewed for, wrote, and published article "Family Matters" in January 2017.
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Education
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James Madison University
Bachelor of Arts - BA, Communication Studies- Public Relations -
James Wood High School
Advanced Diploma, 4.40 GPA