Amanda Lucas

Senior Marketing Director at S & S Precision, LLC
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English Native or bilingual proficiency

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Bio

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Credentials

  • Building Accountability into Your Culture
    LinkedIn
    Mar, 2020
    - Nov, 2024

Experience

  • S&S Precision, LLC
    • United States
    • Armed Forces
    • 1 - 100 Employee
    • Senior Marketing Director
      • Oct 2020 - Present

      - Responsible for growing the marketing department while leading and mentoring the marketing team - Develop marketing and brand strategies based on company goals and marketplace requirements - Develop a process to increase operational efficiency for product management development and increase cross-team communication - Report on analytics to measure ROI and success rate for campaigns - Supervise all content for consistency and relevance across all print, web and social channels - Manage and develop the content calendar, graphics and copy for all social channels (@ssprecision) - Coordinate all company events and develop a strategy for S&S Precision’s very own industry show called SHOP Show - Develop a digital strategy to grow online sales, brand awareness and customer engagement through social channels - Responsible for creating a new user-friendly website using CX and UX

  • ADS, Inc.
    • United States
    • Defense and Space Manufacturing
    • 300 - 400 Employee
    • Creative Director
      • Apr 2019 - Jul 2020

      - Creative lead responsible for creative strategy, art direction, development and implementation of all collateral- Managed internal and external design teams (ranging from graphic designers to web programmers) - Brand Management - responsible for all ADS brands and trademarks

    • Marketing Production & Design Manager
      • Jan 2016 - Apr 2019

      - SME on print production methods - coordinated production process and supply chain management for all marketing, events and promotional collateral, including project management, quoting and budget management- Managed ADS’ internal WordPress website for marketing collateral and promo items, including corporate budgeting, inventory replenishment, troubleshooting, reporting and logistics resource management- Created, developed and managed the Marketing Automation System, an on-demand web-to-print solutions platform, from platform buildout, and template building to training and integration- Conceptualized, developed and managed the ADS Inc. Publication - a technical and content heavy quarterly magazine designed to promote suppliers and ADS’ capabilities- Maintained and nurtured supplier marketing relationships

    • Senior Graphic Designer
      • Jul 2013 - Jan 2016

      - Managed in-house graphic design team and coordination of all projects- Collaborated with senior management and negotiated with outside suppliers to produce cost-effective projects with tight deadlines- Managed hardware consumables and obtained new department equipment- In-house photographer

    • Graphic Designer
      • Sep 2008 - Jul 2013

      - Coordinated with internal and external clients to produce sales and event support materials- Self-directed multiple in-house jobs for publication- Managed and trained others to use production equipment

  • K. Van Bourgondien & Sons
    • Virginia Beach, VA
    • Graphic Designer
      • Sep 2006 - Sep 2008

      -Design and developed several international catalogs -Design and developed packaging and displays for major national clients -Photo image manipulation -Prioritized own workload in a timely fashion to meet deadlines on a daily basis -Collaborated with sales department to produce materials for trade shows and potential new clients -Created initial concept for new company home webpage -Managed and maintained image library -Photographed various items to be used in catalogs, packaging and various mockups -Constructed packaging, banners, cappers, bin labels, etc. on foam core and poster board.

  • ADVRTZ ink
    • Culpeper, VA
    • Graphic Designer
      • Jan 2006 - Sep 2006

      -Design and develop of advertising and theme layouts -Design and develop of promotion items -Design of web graphics -Collaborated with vendors and manufactures -Assist with marketing and advertising strategies -Maintain a system for customer service and follow up -Design and develop of advertising and theme layouts -Design and develop of promotion items -Design of web graphics -Collaborated with vendors and manufactures -Assist with marketing and advertising strategies -Maintain a system for customer service and follow up

  • Mon Petit Chou
    • Unionville, VA
    • Graphic Designer
      • Jan 2005 - Sep 2006

      -Design and develop new products -Design and develop monthly direct mailers -Scanning, rendering of photos, images and artwork -Designed and developed a corporate identity system for FSI -Aided in the development and creative design process of a website for FSI Website Coordinator -Collaborated with clients and manufactures -Preflight and packaged designs for press -Collaborated with printers -Design and develop new products -Design and develop monthly direct mailers -Scanning, rendering of photos, images and artwork -Designed and developed a corporate identity system for FSI -Aided in the development and creative design process of a website for FSI Website Coordinator -Collaborated with clients and manufactures -Preflight and packaged designs for press -Collaborated with printers

Education

  • West Liberty University
    Bachelor of Science (B.S.), Graphic Design
    2001 - 2004
  • Orange County High School
    High School Diploma, Advanced Studies
    1997 - 2001

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