Senior Marekting Manager, Brand and Growth

• Jul 2017 - Present

Partner Marketing Manager, Global Channel Program & Communication

• Aug 2016 - Sep 2017

Project Manager, Digital Marketing Strategy & Consulting Services

• May 2015 - Aug 2016

• Developed and executed activities related to end-to-end project management of integrated marketing campaigns across various channels including Paid Social, Display, Email, Onsite, Paid Search, Video & Experiential• Proactively monitored, managed and reported on execution of deliverables with internal and external agency partners• Managed creative agency project timelines, QA and client review processes• Owned campaign performance and tracking with marketing managers, internal analytics partners, channel leads and external media agencies• Collaborated closely with centralized campaign management team to ensure seamless delivery of marketing campaigns and assisted with managing/mitigating escalations• Provided strategic input on client marketing creative, audience segmentation, copywriting, targeting and marketing analytics to drive traffic and conversion on client site• Coordinated marketing status updates on weekly basis for key business stakeholders• Partnered with strategy and product teams to pilot new business initiatives including new value-added shipping services and mobile app integrations Show less

Marketing and Public Relations Specialist

• Jun 2014 - Apr 2015

• Focus primarily on the development of a social media strategy for Accenture Asia Pacific to enhance its corporate reputation and brand among key stakeholders in key markets across Asia Pacific.• Work with the regional HQ team of Corporate & Accenture and key product teams in the 14 markets across the region to deliver on the business’s regional goals, with a focus on projects related to the five disciplines of Corporate & Govt Affairs: employee communications, CSR, government relations, issues/crisis management, and corporate media relations Show less

Marketing Specialist

• Jun 2013 - Jun 2014

International News Reporter, Video Editor

• Jul 2012 - Jul 2013

• Edited domestic & international news stories for distribution to worldwide media outlets, including connecting feeds with Reuters and AP. • Monitored daily output from newsroom, advising on media content. • Led training sessions with editorial staff, offering strategic guidance to marketing, business development teams. • Provided scripts, recording voiceovers for weekly video packages to target audiences around globe.

Intern Video Editor

• Nov 2011 - Jul 2012