Amanda Herzberg

Graphic Designer at Interpower Corporation
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Contact Information
us****@****om
(386) 825-5501
Location
US

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5.0

/5.0
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Aaron Fulk

Amanda is an incredible artist. I have original artwork by her in our office downtown. It looks amazing and was exactly what the space needed!!! Highly recommend her for any project :)

Catlin Scroggie

I have worked with Amanda on numerous projects over the years, and her work ethic and tenacity has always continued to impress me. Amanda is the first to arrive and last to leave, as she always delivers results above and beyond expectation. She has a way of inspiring those around her to perform their best, while promoting teamwork and creativity. It has been a pleasure to work with Amanda, and I wish her the very best on future endeavors.

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Experience

    • Graphic Designer
      • Jul 2014 - Present

      Responsible for developing art direction and communicating creative goals to, and collaborating with, outsourced photographers and printing companies. Manage Interpower website and content updates. Design and submit all Interpower advertising material including, but not limited to, promotional graphics, CTA's, landing pages, customer and lead mailers, product catalogs, white papers, as well as print and web advertisements for multiple publications and newsletters. Collaborate with the Vice President of Marketing to research and identify strategies to improve inbound marketing, and create new campaigns utilizing best practices which create a positive experience for leads as they progress through the lead-conversion life-cycle. Spearheaded transition to new inbound marketing software designed to enhance and simplify marketing analytics and lead conversion tools, and helped team members learn how to use the program to its full capabilities. Assist advertising specialist and copywriter in producing blogs, newsletters, and weekly advertisements. Reduced costs by learning product photography, and now save the company approximately $14,000 annually by photographing and editing product images for advertising purposes.

    • United States
    • Graphic Design
    • Owner
      • May 2013 - Present

      As owner of AVA Design, I actively assist clients in visualizing and actualizing their ideas—no matter the size of the project. I specialize in working with small businesses and individual clients. Assist start-ups with developing brand personas, and ensure identity designs reflect the core of the brand. Develop on-brand graphics and web designs to meet customer advertisement needs. Create custom illustrations. As owner of AVA Design, I actively assist clients in visualizing and actualizing their ideas—no matter the size of the project. I specialize in working with small businesses and individual clients. Assist start-ups with developing brand personas, and ensure identity designs reflect the core of the brand. Develop on-brand graphics and web designs to meet customer advertisement needs. Create custom illustrations.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Design Intern
      • Sep 2012 - Dec 2012

      As graphic design intern I, Assisted Northwest’s graphic design directors with University publications and advertisements—including but not limited to pamphlet designs,mailers, booklets and web ads. Wrote, modified and updated forms in InDesign and Microsoft Word for multiple University departments. Collaborated with clients and printing companies to determine project scopes and costs. Frequently handled multiple projects with urgent deadlines. As graphic design intern I, Assisted Northwest’s graphic design directors with University publications and advertisements—including but not limited to pamphlet designs,mailers, booklets and web ads. Wrote, modified and updated forms in InDesign and Microsoft Word for multiple University departments. Collaborated with clients and printing companies to determine project scopes and costs. Frequently handled multiple projects with urgent deadlines.

    • United States
    • Art Director
      • Jan 2012 - May 2012

      Knacktive is an advanced, student run, agency experience at Northwest which refines a student’s creative, collaborative and academic knowledge. As Art Director I: Collaborated with a diverse team of seven students to create a comprehensive identity and advertising campaign for Science City, Kansas City, MO. Developed and produced all identity and campaign designs to be approved by fellow team members. Participated in presenting campaign to Science City president and board with a professional client pitch.

Education

  • Northwest Missouri State University
    Bachelor of Fine Arts (BFA), Graphic Design
    2009 - 2013
  • Southwestern Community College
    Associate of Arts (AA), Liberal Arts and Sciences/Liberal Studies
    2007 - 2009

Community

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