Amanda Greenwood
Copywriter at Myriad Associates- Claim this Profile
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Bio
Credentials
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College of Media & Publishing
College of Media & PublishingJan, 2016- Sep, 2024
Experience
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Myriad Associates
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United Kingdom
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Accounting
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1 - 100 Employee
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Copywriter
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Apr 2021 - Present
I research topics related to R&D, innovation and tax, and write interesting, informative and insightful content for all four of the Myriad Associates websites and support all marketing campaigns and initiatives. My focus is on writing copy that helps companies of all types, shapes and sizes understand how they can grow their business with R&D tax incentives. I research topics related to R&D, innovation and tax, and write interesting, informative and insightful content for all four of the Myriad Associates websites and support all marketing campaigns and initiatives. My focus is on writing copy that helps companies of all types, shapes and sizes understand how they can grow their business with R&D tax incentives.
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Process Street
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Content Writer
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Jan 2020 - Apr 2021
I research and write optimized blog posts for Process Street, a business process management platform. During my time at Process Street, I've also written guest posts for publications such as Thrive Global, Mitel, Ascend2, and many more. I research and write optimized blog posts for Process Street, a business process management platform. During my time at Process Street, I've also written guest posts for publications such as Thrive Global, Mitel, Ascend2, and many more.
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B2B organisation
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United States
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Non-profit Organizations
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Website Content Rewriter
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Jun 2019 - Nov 2019
This organisation needed some help with their website content. Their existing content was long, laborious and difficult to understand. They had no tone of voice, no continuity and no long-term content strategy. I researched their target market, analysed the competition and established a clear tone of voice. I stripped out unnecessary sections, pulled out key features and concisely described their offering. I also advised on content and potential SEO strategies. Their website is still in production, but this content will be published soon. In the meantime I have attached a word version of the re-written Home and About Us pages.
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Digital Agency
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Advertising Services
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Digital Writer
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Sep 2016 - Jun 2019
I wrote website specifications for numerous website builds. Researching and writing these specifications has given me a valuable insight into what works in terms of content placement on websites. I understand how users think and I know where to add key interaction points. I wrote website specifications for numerous website builds. Researching and writing these specifications has given me a valuable insight into what works in terms of content placement on websites. I understand how users think and I know where to add key interaction points.
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Fashion organisation
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Retail
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1 - 100 Employee
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e-Commerce Content Writer
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Mar 2016 - Sep 2016
I conducted keyword research and wrote optimised content to boost the Search Engine Ranking Positions for a swimwear brand. This optimised content increased traffic to the site, raised customer engagement and boosted brand awareness. I also performed user testing on website pages, pieces of content and call to action points to improve the online conversion rate. I conducted keyword research and wrote optimised content to boost the Search Engine Ranking Positions for a swimwear brand. This optimised content increased traffic to the site, raised customer engagement and boosted brand awareness. I also performed user testing on website pages, pieces of content and call to action points to improve the online conversion rate.
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Website Content Writer
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May 2015 - Mar 2016
I wrote the website copy for the re-launch of this digital agency. Their objective was to increase client engagement and attract new business. I focused on the experience they had, the benefits they could offer and the value they could add. I wrote the website copy for the re-launch of this digital agency. Their objective was to increase client engagement and attract new business. I focused on the experience they had, the benefits they could offer and the value they could add.
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Creative agency
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Advertising Services
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Content Writer
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Sep 2012 - May 2015
I managed the content for an online training portal for BlackBerry re-sellers. The content objective was to to increase the number of portal members and decrease the amount of admin support. I also wrote weekly news articles and a monthly e-newsletter about the latest BlackBerry news, products and events to maintain re-seller engagement in the programme. I managed the content for an online training portal for BlackBerry re-sellers. The content objective was to to increase the number of portal members and decrease the amount of admin support. I also wrote weekly news articles and a monthly e-newsletter about the latest BlackBerry news, products and events to maintain re-seller engagement in the programme.
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Education
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Bournemouth University
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