Amanda Bankston, MBA

Co-Founder, CMO at MVP Vibe
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Location
San Antonio, US

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Experience

    • United States
    • Social Networking Platforms
    • 1 - 100 Employee
    • Co-Founder, CMO
      • Oct 2017 - Present
    • United States
    • Wholesale
    • 700 & Above Employee
    • Area Manager
      • Jul 2017 - Apr 2019
    • United States
    • Security and Investigations
    • 400 - 500 Employee
    • Inside Sales Manager
      • Apr 2016 - May 2017
    • United States
    • Medical Equipment Manufacturing
    • 700 & Above Employee
    • Supervisor
      • Feb 2012 - Apr 2016

      •Maximized profitability and effectiveness of campaigns, orchestrating full affiliate campaign lifecycle for 12,000+ customers, continually analyzing key metrics to refine strategy. •Collaborated to make key decision makers to build a strategy to lower attrition for new customers and increased the installed based revenue 12% over the next fiscal year. •Drove increase to acquisitions retention helping increase company market share by 4%. •Consolidated two cross functional departments,… Show more •Maximized profitability and effectiveness of campaigns, orchestrating full affiliate campaign lifecycle for 12,000+ customers, continually analyzing key metrics to refine strategy. •Collaborated to make key decision makers to build a strategy to lower attrition for new customers and increased the installed based revenue 12% over the next fiscal year. •Drove increase to acquisitions retention helping increase company market share by 4%. •Consolidated two cross functional departments, saving $100K a year by reducing overhead costs and staff redundancy. •Reduced budget by 30% over a two-year period by implementing new processes/procedures. •Experienced instituting successful capital projects; for instance, implemented new team to obtain additional procurement of install based sales, saving company more than $3 million per year and $120,000 employee training protocol. •Decrease company liabilities by lowering bad debt in two business units with implementation of Insurance Verification Department

    • Diabetes Therapy Associate
      • Sep 2007 - Jan 2012

      Developed relationships with healthcare providers and insurance companies for the market leader in diabetes care. • Facilitate sales across multiple territories throughout the United States driving 1.6M in total revenue per year • Build and foster physician relationships to help maximize sales opportunities • Integrated customers on to Insulin Pump Therapy • Educate customers on the benefits of managing diabetes therapy • Strategically plan and execute sales strategies and… Show more Developed relationships with healthcare providers and insurance companies for the market leader in diabetes care. • Facilitate sales across multiple territories throughout the United States driving 1.6M in total revenue per year • Build and foster physician relationships to help maximize sales opportunities • Integrated customers on to Insulin Pump Therapy • Educate customers on the benefits of managing diabetes therapy • Strategically plan and execute sales strategies and promotions to lead diabetes division in sales. • Coached and mentored new inside sales employees on products and procedures • Successfully exceed annual operating plan by 25%

    • United States
    • Advertising Services
    • Account Manager
      • 2006 - 2007

      • Trend analysis and incorporated marketing strategies Evaluated trends and incorporated strategies to maximize profitability and minimize cost; reduced hiring overhead and risks and identified development needs. • Trained and managed a team of new sales representatives on product and campaign knowledge • Research potential new acquisition opportunities • Coordinate details transactions, including increased marketing opportunities • Gather market intelligence for tender offering… Show more • Trend analysis and incorporated marketing strategies Evaluated trends and incorporated strategies to maximize profitability and minimize cost; reduced hiring overhead and risks and identified development needs. • Trained and managed a team of new sales representatives on product and campaign knowledge • Research potential new acquisition opportunities • Coordinate details transactions, including increased marketing opportunities • Gather market intelligence for tender offering and project bids for presentation to potential clients and investors. • Organized special presentations for management which increased my ability to conduct presentations. • Spearheaded business trips to reach smaller accounts throughout Georgia. Show less • Trend analysis and incorporated marketing strategies Evaluated trends and incorporated strategies to maximize profitability and minimize cost; reduced hiring overhead and risks and identified development needs. • Trained and managed a team of new sales representatives on product and campaign knowledge • Research potential new acquisition opportunities • Coordinate details transactions, including increased marketing opportunities • Gather market intelligence for tender offering… Show more • Trend analysis and incorporated marketing strategies Evaluated trends and incorporated strategies to maximize profitability and minimize cost; reduced hiring overhead and risks and identified development needs. • Trained and managed a team of new sales representatives on product and campaign knowledge • Research potential new acquisition opportunities • Coordinate details transactions, including increased marketing opportunities • Gather market intelligence for tender offering and project bids for presentation to potential clients and investors. • Organized special presentations for management which increased my ability to conduct presentations. • Spearheaded business trips to reach smaller accounts throughout Georgia. Show less

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Co-op, Vacation Planner
      • 2004 - 2005

      • Participated in various local marketing and advertising campaigns. • Assisted guest with itinerary plans while staying at the Disney theme parks. • Contributed to high growth rate in sales and productivity of retail activities with personal leadership ability, analytical skills, and sales experience. • Proven track record of success in outstanding customer service, communication, ethics, and personal performance. • Participated in various local marketing and advertising campaigns. • Assisted guest with itinerary plans while staying at the Disney theme parks. • Contributed to high growth rate in sales and productivity of retail activities with personal leadership ability, analytical skills, and sales experience. • Proven track record of success in outstanding customer service, communication, ethics, and personal performance.

Education

  • University of Phoenix
    MBA, Marketing
  • Mississippi State University
    Bachelors of Arts, Communication

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