Amanda Bachman

Senior Strategist at Red Antler
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Contact Information
us****@****om
(386) 825-5501
Location
US

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Experience

    • Advertising Services
    • 100 - 200 Employee
    • Senior Strategist
      • Oct 2022 - Present

    • Strategist
      • Jul 2021 - Oct 2022

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Creative Strategist
      • Jan 2021 - Jul 2021

    • Brand Strategy and Digital Marketing
      • May 2020 - Jan 2021

      Worked across the brand strategy, creative, and digital marketing teams, on several different association, business-to-government, and consumer brands.

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Advertising Director of The Diamondback
      • Mar 2019 - May 2020

      As the advertising director I oversaw annual revenue, led a team of student managers and account executives, and worked closely with the general manager and news team leaders to determine new directions for The Diamondback newspaper.

    • Business Development Manager
      • Aug 2018 - Mar 2019

    • Marketing Account Executive
      • Sep 2016 - Aug 2018

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Brand Research Intern
      • Jan 2020 - Mar 2020

      I conducted landscape and brand research to help inform new business opportunities and worked closely with the V.P. of Comms Planning to explore direct-to-consumer marketing strategies. I conducted landscape and brand research to help inform new business opportunities and worked closely with the V.P. of Comms Planning to explore direct-to-consumer marketing strategies.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Accounts and Strategy Intern
      • Jun 2019 - Aug 2019

      I generated strategic materials and conducted consumer research for association and consumer brand clients and worked with a team of four interns, overseeing the strategic planning behind a national association campaign. I generated strategic materials and conducted consumer research for association and consumer brand clients and worked with a team of four interns, overseeing the strategic planning behind a national association campaign.

  • Verdant Productions
    • Dublin, Ireland
    • Production Assistant and Social Media Intern
      • Jun 2018 - Aug 2018

      While working for Verdant Productions, I had the pleasure of helping with the production of the hit Irish musical "Copper-Faced Jacks The Musical". I was responsible for producing social media content and interfacing with stakeholders in the show on behalf of Verdant. While working for Verdant Productions, I had the pleasure of helping with the production of the hit Irish musical "Copper-Faced Jacks The Musical". I was responsible for producing social media content and interfacing with stakeholders in the show on behalf of Verdant.

  • BrickHouse Books
    • Baltimore, Maryland Area
    • Assistant Editor
      • Jun 2017 - Aug 2017

      I reviewed submitted manuscripts for copy, stylistic, and content errors, communicated edits regularly with authors, and worked closely with the editor-in-chief. I reviewed submitted manuscripts for copy, stylistic, and content errors, communicated edits regularly with authors, and worked closely with the editor-in-chief.

Education

  • University of Maryland - Robert H. Smith School of Business
    Master's of Science, Marketing Analytics
    2020 - 2021
  • University of Maryland College Park
    Bachelor of Science - BS, Marketing and English
    2016 - 2020
  • River Hill High School
    2012 - 2016

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