Mentee

• Jan 2022 - Present

Manager, Media & Entertainment Strategy

• Jan 2022 - Present

Leverage ListenFirst’s social listening software to interpret marketplace trends and competitive analyses to directly support external stakeholders in developing short-term and long-term social media growth strategies through data-driven insights resulting in $2.5M annual recurring revenue. Leverage ListenFirst’s social listening software to interpret marketplace trends and competitive analyses to directly support external stakeholders in developing short-term and long-term social media growth strategies through data-driven insights resulting in $2.5M annual recurring revenue.

Member

• Dec 2021 - Present

Hue is a social impact organization built to amplify voices of color working in marketing, increasing our visibility, and paving a path for us all to rise. Hue is a social impact organization built to amplify voices of color working in marketing, increasing our visibility, and paving a path for us all to rise.

Research Analyst II

• Mar 2021 - Jan 2022

Collect and classify digital audience data, including demographics and interests/affinities, to explore its intersection with current and prospective USAT customers to understand the “why behind the what” of digital and print readers. Collect and classify digital audience data, including demographics and interests/affinities, to explore its intersection with current and prospective USAT customers to understand the “why behind the what” of digital and print readers.

Senior Consumer Insights Analyst

• Mar 2019 - Feb 2021

National Geographic Partners was acquired by The Walt Disney Company. National Geographic Partners was acquired by The Walt Disney Company.

Senior Consumer Insights Analyst

• Jul 2018 - Feb 2019

Develop and present research findings for National Geographic properties through a comprehensive understanding of the linear television landscape, non-linear viewing patterns, social media analytics and various qualitative research findings among our audience to ultimately translate feedback into actionable proposals to impact creative, revenue, and brand management decisions. Develop and present research findings for National Geographic properties through a comprehensive understanding of the linear television landscape, non-linear viewing patterns, social media analytics and various qualitative research findings among our audience to ultimately translate feedback into actionable proposals to impact creative, revenue, and brand management decisions.

Research Analyst - Programming and Brand Research

• Nov 2016 - Jul 2018

Utilize Nielsen ratings and in-house systems to report and analyze industry trends and road-maps for both fiscal and calendar year for programming and scheduling strategies for History and Lifetime networks. Utilize Nielsen ratings and in-house systems to report and analyze industry trends and road-maps for both fiscal and calendar year for programming and scheduling strategies for History and Lifetime networks.

Graduate Assistant

• Aug 2015 - May 2016

Coordinate and supervise all campus-wide events for 200 of Hofstra’s internal departments on facility usage. Coordinate and supervise all campus-wide events for 200 of Hofstra’s internal departments on facility usage.