Experience

Shanghai Herborist Cosmetics Co., Ltd.

• China
• Personal Care Product Manufacturing
• 1 - 100 Employee

• Marketing Director/Head of North American Market

  • Jul 2019 - Present

  1. lead all North American business, promote product development strategies for overseas markets; analyze market trends, channel development and operation control for business development in overseas markets; 2. plan product selling strategies for the Canadian market, including supermarkets and specialty chain stores; 3. responsible for sales contract negotiations, including pricing, and marketing investment, develop and establish strong relationships with partners; 4. use the company's own channels and external e-commerce platforms to expand the brand's online marketing influence; 5. new media marketing and cross-border e-commerce website operation and management; 6. team building & management; 7. Develop and establish strong relationships with partners; 4. Utilize company's own channels and external e-commerce platforms to expand brand online marketing influence and improve sales performance; 5. New media marketing and cross-border e-commerce website operation and management; 6. Team building & management, including the formation of online operations and offline fulfillment business team, team building, personnel development, optimization of workflow, departmental assessment, etc.; 8. Other duties as assigned by General Manager of the Community Business Unit. Other work assigned by the General Manager of Community Business Unit; Show less