Brand Ambassador

• Jul 2018 - Present

Deputy Marketing and Accessories Sales Manager - China

• May 2017 - Jul 2018

• In charge of China-wide distributor network accessories & merchandise sales for the company’s globally recognized high-end Italian scooter/motor bike brands: Vespa, Moto Guzzi, Aprilia & Piaggio. Business = RMB 3MM+ (≈US$ 476 K+) in 2017. Business increases 20% compared to same period in 2016. • Developed and coordinated trade and brand marketing promotions, including Vespa merchandise & vehicle co-marketing promotion with movie ticketing platform Gewara for "Transformers V". • Conceptualized, planned and implemented brand activation events, like Vespa China Day, Moto Guzzi China Days.

Sales Manager

• Jan 2016 - May 2017

• In charge of direct sales channel, mainly in Guangzhou, South China, including local & foreign corporations, diplomatic mission, local government authorities, chambers of commerce and premium individual customers.• Maintained relationship with existing customers and pushed their current business. • Developed customer database and reported new customer development plan weekly. • Created trade promotions for clients and implement marketing brand promotions every week.• Conceptualized, planned & implemented events with preset target sales and marketing strategy. • Hosted training and education for corporations. • Provided sales review, forecast and business mix report weekly.

Brand Supervisor

• Apr 2015 - Jan 2016

• Managed 6 alcoholic beverage brands with yearly business of RMB 20MM+ (≈US$ 3.3 MM+), from Compagnie Vinicole Baron Edmond Rothschild (CVER) in China mainland, including Chateau Clarke, Chateau des Laurets and Chateau de Malengin from France, Rupert & Rothschild from South Africa, Flechas de los Andes from Argentina and Rimapere from New Zealand. • Provided regular data reporting and analysis on market trends and business performance to principal directly. • In charge of the A&P budget management operations of CVER in China mainland (> RMB 2 MM). • Conceptualized, planned & implemented 60+ brand activation events (Attendees ranging from 60 to 200 persons), including Interwine road shows in 25 cities around China mainland. • Developed and coordinated trade & brand marketing promotions for CVER (ROI 120%)

Marketing Executive

• Dec 2011 - Mar 2015

• Directly supported the Brand Manager with marketing operations & analysis for RMB 32 MM+ (≈US$ 5.2 MM+)/year Greater China business of 4 alcoholic beverage brands.• Managed relations with clients from Italy, Spain, France, USA, Australia and South Africa, providing regular data reporting and analysis on market trends and business performance.• In charge of the A&P budget management operations of the South China region (> RMB 2 MM).• Conceptualized, planned & implemented 80+ brand activation events in conjunction with Ferrari, Porsche, Hyatt Hotels Corp., Barilla Group (Attendees ranging from 60 to 200 persons).• Developed and coordinated trade & brand marketing promotions for some of the world’s most renowned wine & bottled water brands: Baron Edmond Rothschild (ROI 137%), Robert Mondavi (ROI 108%), Lindeman’s (ROI 165%), Fiji Water (ROI 120%). • Managed media relations in the South China region & drafted press releases for some of the leading Mainland trade magazines.

Coordinator

• Mar 2011 - Sep 2011

• In charge of worldwide correspondence with clients.• Managed private jet landing and overfly application to obtain permit from Civil Aviation Administration of China.• Coordinated the Customs, Immigration and Quarantine operations across Mainland China.• Arranged and coordinated ground handling services for international business jets • In charge of worldwide correspondence with clients.• Managed private jet landing and overfly application to obtain permit from Civil Aviation Administration of China.• Coordinated the Customs, Immigration and Quarantine operations across Mainland China.• Arranged and coordinated ground handling services for international business jets