Experience

Zippi

• Brazil
• Financial Services
• 1 - 100 Employee

• Strategy

  • Sep 2023 - Present

  São Paulo, Brazil



oico

• Brazil
• Technology, Information and Internet
• 1 - 100 Employee

• BizOps Manager

  • Nov 2022 - May 2023

  Brazil Headed strategic projects through cross-functional collaboration, driving the development of innovative features. - Restructured cancellation and refund processes, resulting in cost savings, improved customer experience, and streamlined internal operations. Defined rules, evaluated refund costs, and implemented with tech team self-service tools for seamless client interactions. - Enhanced customer scheduling experience by implementing variable pricing based on demand saturation… Show more Headed strategic projects through cross-functional collaboration, driving the development of innovative features. - Restructured cancellation and refund processes, resulting in cost savings, improved customer experience, and streamlined internal operations. Defined rules, evaluated refund costs, and implemented with tech team self-service tools for seamless client interactions. - Enhanced customer scheduling experience by implementing variable pricing based on demand saturation. Initially aimed to postpone schedules to reduce logistic costs through improved cross-docking, but discovered that customers were willing to pay more for earlier deliveries. Consequently, increased morning delivery slots and improved delivery unit economics, creating value for both customers and the company. - Tested and launched the Oico Prime loyalty program, collaborating with internal teams to implement MVPs. After testing and improving features with a 20% client base, the decision was made to shut down the test due to not reaching the subscription goal threshold. Biuld dashboards in SQL to follow project metrics. Show less



Favo

• Peru
• Retail
• 200 - 300 Employee

• Strategic Sales Manager

  • Mar 2022 - Nov 2022

  Brazil Responsible for Pricing, Promotions and Planning from Commercial Team in Brazil. -Implemented effective pricing strategy and intuitive dashboards to optimize margin and maintain competitive pricing perception. Introduced tiered pricing categories, improving margin performance and customer perception of accessibility. - Optimized decision-making with comprehensive dashboards for daily margin analysis, trade investments, pricing gaps, and promotion impact. - Enhanced data management… Show more Responsible for Pricing, Promotions and Planning from Commercial Team in Brazil. -Implemented effective pricing strategy and intuitive dashboards to optimize margin and maintain competitive pricing perception. Introduced tiered pricing categories, improving margin performance and customer perception of accessibility. - Optimized decision-making with comprehensive dashboards for daily margin analysis, trade investments, pricing gaps, and promotion impact. - Enhanced data management by migrating commercial and promotion data into a centralized database using SQL queries and Power BI, ensuring reliable and on-demand access to essential information.

• Senior Expansion Manager

  • Oct 2021 - Feb 2022

  Brasília, Federal District, Brazil Responsible for starting Favo operation and also the P&L in Grande Belo Horizonte. - Developed comprehensive growth strategies for offline, online marketing, and PR to drive user acquisition and enhance brand awareness. - Designed and implemented coupon strategies for acquisition, retention, churn reduction, and referrals. - Established a third-party logistics (3PL) operation, optimizing processes and enhancing efficiency.



Rappi

• Technology, Information and Media
• 700 & Above Employee

• BR Supply Chain Manager - Rappi Turbo

  • Feb 2021 - Oct 2021

  São Paulo, Brazil As the responsible party for ensuring a 95% availability of our wishlist across all dark stores in Brazil, I successfully managed the following teams: S&OP, procurement (buying), and Distribution Centers in São Paulo (analysts, pickers, transport). - Developed demand planning tools for working capital forecasting and replenishment calculations. - Successfully launched over 60 dark stores in five cities. - Implemented 2 cross-docking distribution centers in São Paulo for optimized… Show more As the responsible party for ensuring a 95% availability of our wishlist across all dark stores in Brazil, I successfully managed the following teams: S&OP, procurement (buying), and Distribution Centers in São Paulo (analysts, pickers, transport). - Developed demand planning tools for working capital forecasting and replenishment calculations. - Successfully launched over 60 dark stores in five cities. - Implemented 2 cross-docking distribution centers in São Paulo for optimized inventory and daily replenishment. - Created Power BI dashboards for the Supply Chain area in collaboration with the VP.

• Regional Operations Manager

  • Mar 2020 - Feb 2021

  Belo Horizonte, Minas Gerais, Brazil As the Operations Manager overseeing the CONO region (North, Center-West, Minas Gerais, and Espirito Santo), I accomplished the following: - Led marketplace operations, ensuring integrated operations and customer satisfaction through balance between courier supply and customer demand. - Successfully launched operations in seven cities, achieving desired outcomes and smooth execution. - Implemented data-driven strategies, optimizing courier incentives through A/B tests and… Show more As the Operations Manager overseeing the CONO region (North, Center-West, Minas Gerais, and Espirito Santo), I accomplished the following: - Led marketplace operations, ensuring integrated operations and customer satisfaction through balance between courier supply and customer demand. - Successfully launched operations in seven cities, achieving desired outcomes and smooth execution. - Implemented data-driven strategies, optimizing courier incentives through A/B tests and data-based clusterization. - Built and led a skilled and motivated CONO regional operations team, dedicated to operational excellence. - Improved NPS of high-value couriers, reducing churn and fostering customer loyalty.

• Operations Manager

  • Jun 2019 - Mar 2020

  Belo Horizonte Area, Brazil

• Operations Coordinator

  • Apr 2019 - Jun 2019

  Brasília Area, Brazil

• Operations Supervisor

  • May 2018 - Apr 2019

  Brasília



Pub Crawl BSB

• Founder

  • Aug 2013 - Jun 2018

  Brasília, Federal District, Brazil



Brazilian Space Agency (AEB/MCTI)

• Brazil
• Government Administration
• 1 - 100 Employee

• Programmer

  • Mar 2018 - May 2018

  Brasília Area, Brazil



Rotary International

• United States
• Non-profit Organizations
• 700 & Above Employee

• Youth ExchangStudent

  • Aug 2012 - Aug 2013

  Sinzig, Rhineland-Palatinate, Germany