Experience

HS Ad India

• India
• Advertising Services
• 1 - 100 Employee

• DIRECTOR – KEY ACCOUNTS (RETAIL CHANNEL) – Over 15 Years of Experience

  • Mar 2020 - Present

  -Administering LGE exclusive stores (830 in number); managing the hygiene of the existing stores.-Steering efforts in renovating old stores as per the new brand guideline.-Managing varied facets of products across a portfolio of key accounts and delivering client-focused solutions based on customer needs.-Pioneered in expanding more than 120 &100 stores consecutively for the years 2020 and 2021.-Exploring and developing new business for organization; understanding client’s business/brands and adapting to requirements. Show less

• Account Director

  • Mar 2018 - Feb 2020

  - Proactively tracked LG RAC and Home Appliances category-Supervised retail fixture development and deployment pan India level-Assured expansion of retail presence across RSS and Modern Trade format for the category-Provided market intelligence and customer feedback and submitted sales and other relevant reports on time-Performed upselling of products by establishing contact and developing relationships with existing customers.

• Sr. Manager, Account Management

  • May 2016 - Mar 2018

  -Leveraged skills in managing LG Corp. Marketing and Home Appliances category-Designed retail and POS elements-Led development and deployment of retail fixture pan India level-Managed new vendors in sheet metal fabrication-Successfully supervised and executed events for KCCI – K POP (2016 & 2018), Korea Festival (2016).



HSAd

• South Korea
• Advertising Services
• 200 - 300 Employee

• Manager, BTL

  • Mar 2013 - Apr 2016

  -Successfully raised retail visibility of the Brand in the various formats of stores. -Created periodic promotion for increasing the product penetration. -Acknowledged as Champion for overall execution relating to on-site branding, Retail POSM, consumer offers, Radio, Digital marketing for prominent activities around Cricket -Worked as the part of retail Market study to generate key learning and then implementing them -Created an outline of overall construct for the Key Festivals & land a seamless execution rigor to leverage the Sales targets set for the period -Significantly contributed in organizing LG Tech Show and Core Team member for LG Tech Show-One of its kind in the entire industry with a wide presence of Trade Partners, Media and Bloggers. Show less



DDB Mudra Group

• India
• Advertising Services
• 700 & Above Employee

• Account Manager

  • Jun 2011 - Mar 2013

  Managing the Brand visibility of brands like- Indo Asian, Western Digital, Adidas, Somfy, HP and many more Managing the Brand visibility of brands like- Indo Asian, Western Digital, Adidas, Somfy, HP and many more



VLCC

• India
• Wellness and Fitness Services
• 700 & Above Employee

• Manager- Retail & VM

  • Mar 2006 - Jun 2011