Experience

Inbox Health
• United States
• Software Development
• 1 - 100 Employee
• Marketing Content Manager

  • Sep 2021 - Present


Asphalt Green

• United States
• Wellness and Fitness Services
• 100 - 200 Employee

• Content Manager

  • Jan 2018 - Aug 2021

  Lead strategy for Asphalt Green's content development. Responsibilities include: building and managing editorial and branded pipelines, creating content (articles, videos and social media) and ensuring widespread digital distribution that certifies the organization as an authority on sports and fitness.Build email campaigns, including scheduling and content creation, resulting in open and click-through rates more than double the industry standard. Leverage paid and organic content to grow organization's social media audience on Facebook, Twitter and Instagram by over 40%. Show less

• Copywriter

  • Mar 2015 - Jan 2018

  Established and maintained consistent voice in digital and print materials across all marketing campaign initiatives. Copyedited and wrote content for for print and web materials, including emails, blogs, class descriptions, catalogs, year-end appeals, annual reports, promotions and social media.



Freelance

• Egypt
• Human Resources
• 1 - 100 Employee

• Freelance Writer

  • Jun 2011 - Jan 2016

  Published writer at the following media companies: Prevention.com, Livestrong.com, eHow, Chron.com, The Tampa Tribune and The Gainesville Sun Published writer at the following media companies: Prevention.com, Livestrong.com, eHow, Chron.com, The Tampa Tribune and The Gainesville Sun



The Center for Medical Weight Loss (CMWL)

• United States
• Wellness and Fitness Services
• 1 - 100 Employee

• Editorial Producer

  • Nov 2012 - Mar 2015

  Created B2B and B2C content, including developing yearly editorial calendars and writing articles, blog posts and email newsletter on fitness, nutrition, health care and well-being. Created B2B and B2C content, including developing yearly editorial calendars and writing articles, blog posts and email newsletter on fitness, nutrition, health care and well-being.