Allyson K.
Content Marketing Associate at The Mitchells Agency- Claim this Profile
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English Native or bilingual proficiency
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French Limited working proficiency
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Bio
Experience
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The Mitchells Agency
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United States
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Advertising Services
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1 - 100 Employee
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Content Marketing Associate
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Nov 2022 - Present
- Conceptualize, edit, and execute digital content across all social platforms for clients of medical, amusement, financial, and culinary practices - Implemented paid media campaigns to increase website traffic, page likes, and other objectives - Streamline content creation from account managers to creative and other digital team members - Moderate social media accounts to maintain positive brand reputation for clients - Develop email marketing campaigns using Gleantap and Mailchimp
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Florida Department of Environmental Protection
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United States
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Environmental Services
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700 & Above Employee
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Communications Assistant
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Mar 2022 - Nov 2022
- Manage and create web content for floridastateparks.org, a site representing 125 parks across the state of Florida - Create and edit social media content for Florida State Parks Instagram (210K followers), Twitter (65.8K followers), and Facebook (407.2K likes) accounts - Create and edit monthly newsletter articles for “The Real Florida Connection” - Manage and create web content for floridastateparks.org, a site representing 125 parks across the state of Florida - Create and edit social media content for Florida State Parks Instagram (210K followers), Twitter (65.8K followers), and Facebook (407.2K likes) accounts - Create and edit monthly newsletter articles for “The Real Florida Connection”
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Envision Credit Union
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United States
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Banking
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1 - 100 Employee
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Marketing Specialist
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May 2021 - Mar 2022
- Worked with both internal team members and external agencies and vendors to ensure seamless execution of marketing strategies - Wrote, edited, and proofread marketing materials to be distributed to members of the Credit Union - Managed creation of two major publications from project planning to distribution to an audience of 70K+ - Connected and communicated with winners of ongoing promotions - Worked with both internal team members and external agencies and vendors to ensure seamless execution of marketing strategies - Wrote, edited, and proofread marketing materials to be distributed to members of the Credit Union - Managed creation of two major publications from project planning to distribution to an audience of 70K+ - Connected and communicated with winners of ongoing promotions
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Cross Creek Animal Clinic
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United States
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Veterinary Services
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1 - 100 Employee
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Front Desk Staff
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Apr 2020 - May 2021
- Communicate client needs effectively throughout a high-paced veterinary clinic- Write and edit iNotes to send home with clients to help communicate their pets’ appointment notes
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Social Media Coordinator
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Apr 2020 - May 2021
- Managed Twitter and Facebook pages to reach a client base of 1000+. - Compose weekly posts to engage with followers utilizing a combination of text and photos. - Create and edit a company website using Wordpress.- Cohesively rebrand the online presence of Cross Creek with modern graphic design materials for social media platforms
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BowStern Marketing Communications
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United States
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Advertising Services
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1 - 100 Employee
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Account Management Intern
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Jan 2021 - Apr 2021
- Collaborate with account managers to assist with daily copywriting, design, and research tasks for a variety of clients - Enact community outreach for a number of clients in both hospitality and non-profit fields - Perform weekly website audits to ensure production of websites for clients was flawless - Collaborate with account managers to assist with daily copywriting, design, and research tasks for a variety of clients - Enact community outreach for a number of clients in both hospitality and non-profit fields - Perform weekly website audits to ensure production of websites for clients was flawless
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The Zimmerman Agency
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United States
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Marketing Services
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1 - 100 Employee
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Administrative Assistant
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Nov 2018 - May 2020
- Executed administrative tasks, including filing, receptionist duties, errands for account managers, and time-sensitive delivery of materials, flawlessly to ensure seamless running of high-production advertising firm - Executed administrative tasks, including filing, receptionist duties, errands for account managers, and time-sensitive delivery of materials, flawlessly to ensure seamless running of high-production advertising firm
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Cat Family Records
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United States
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Musicians
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1 - 100 Employee
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Writing Intern
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Jan 2020 - Apr 2020
- Created and edited articles about local arts and culture events in the Tallahassee community- Collaborated on a quarterly zine, t.Art, relating to Tallahassee Arts and Culture- Utilized Adobe Photoshop and InDesign to format the zine
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Writing Team Volunteer
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Aug 2019 - Jan 2020
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Leon County Property Appraiser's Office
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United States
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Government Administration
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1 - 100 Employee
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Tangible Personal Property OPS
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Mar 2017 - Dec 2019
- Utilized Microsoft Excel to input high volumes of Tangible Personal Property data into county databases - Researched and corresponded with new businesses in the Leon County area - Prepared and edited tax data for businesses with under $25,000 of tangible personal property - Utilized Microsoft Excel to input high volumes of Tangible Personal Property data into county databases - Researched and corresponded with new businesses in the Leon County area - Prepared and edited tax data for businesses with under $25,000 of tangible personal property
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Collegiate Merchandising Association at Florida State University
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Blogger
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Jul 2018 - May 2019
- Created and edited weekly blog posts related to lifestyle, travel, and fashion - Created and edited weekly blog posts related to lifestyle, travel, and fashion
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SWATCH Magazine
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Tallahassee, Florida
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Writer
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Oct 2017 - Apr 2018
- Wrote and edited articles for a self-published fashion magazine run by students at Florida State University - Wrote and edited articles for a self-published fashion magazine run by students at Florida State University
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Old Navy
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United States
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Retail
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700 & Above Employee
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Sales Associate
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Jul 2015 - Mar 2017
-Greet and assist customers -Work POS machines efficiently -Organize items to create clean displays -Manage fitting rooms -Greet and assist customers -Work POS machines efficiently -Organize items to create clean displays -Manage fitting rooms
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Intern
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Jun 2014 - Aug 2014
-Manage Instagram and store blog in order to market products to the public -Greet and assist customers -Style outfits and assist photo shoots for Instagram posts -Manage Instagram and store blog in order to market products to the public -Greet and assist customers -Style outfits and assist photo shoots for Instagram posts
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Education
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Florida State University
Bachelor of Arts - BA, English, Media & Communications Studies -
Lincoln High School
High School Diploma