Ally Wang

Product Owner, Mobile APP at M1 Limited
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Contact Information
us****@****om
(386) 825-5501
Location
SG

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Credentials

  • Professional Scrum Master
    Scrum.org
    Nov, 2021
    - Nov, 2024
  • Responsive Web Design Dev Certifiaction
    freeCodeCamp
    Feb, 2020
    - Nov, 2024
  • Professional Scrum Product Owner
    Scrum.org
    Sep, 2019
    - Nov, 2024
  • Advanced Google Analytics
    Google analytics
    Jun, 2021
    - Nov, 2024

Experience

  • M1 Limited
    • Singapore
    • Telecommunications
    • 700 & Above Employee
    • Product Owner, Mobile APP
      • Mar 2022 - Present

      1. Lead App product team to refine our scrum process, in order to improve effectiveness whereras adapt to organization's digital transoformation. 2. Responsible to maintain the M1+ App product roadmap through collaboration with business stakeholders and continuous backlog prioritization 3. Work with Subject Matter Experts, Business Analysts and Technical Solution Architects to translate the product roadmap into well-defined features 4. Work with internal and external design and development teams to deliver development-ready UX/UI and build, including user/usability testing where appropriate 5. Analyse usage and user feedback, produce regular reports and recommendations to address issues and improve outcomes 6. Work with other POs in the organization to communicate the feature design and evaluate impacts to other channels. 7. Initiate innovative features, and work with design team to ideate, prototype and conduct usability test. 8. Socialize product changes, conduct new features trainings to both with customers and throughout the rest of the organization. 9. Drive the capacity planning, team member's skillset growth and transition plan with the help of tech lead and scrum master.

  • DFS Group Limited
    • Hong Kong
    • Retail
    • 700 & Above Employee
    • Senior Business Analyst - Digital & e-Commerce Solution
      • Feb 2019 - Mar 2022

      1. Collaborate with business stakeholders, external industry partners, product owners solution architects, UI/UX and developers to ideate, plan, design, and deploy solutions that deliver upon business objectives2. Lead business requirements gathering and analysis in the scrum team, which includes stories writing, UI sketches & prototype design3. Manage full product development life cycle, including iterative deployment planning, UAT testing, conduct user training and support go-live preparation4. Provide necessary technical support, identify dependencies, system integration required, ensure the development team has adequate support from enablers of other teams 5. Lead scrum activities, such daily scrum, refinement meeting, review meeting with PO and users.6. Key contact point to business users in the scrum team. Educate the technical team on business industry background to improve their understanding towards users and the products we're working on

    • Travel Industry Marketing Manager
      • Mar 2018 - Feb 2019

      1. Continued to maintain corporate's FIT program worldwide.- Achieved over 100 million RMB/month incremental sales worldwide.2. Maintained and developed relationship with traditional travel agencies - developed opportunity to increase customer spending while maintaining high penetration rate- leveraged store resources, such as cafe & restaurant voucher as new promotions and convince partners to try. The cafe voucher program helped one of the partner to increase spending by 30% Y-O-Y. 3. WeChat Enterprise Account Operation- Managed DFS Venice WeChat Enterprise Account, including annual verification, push content management, menu management- Created WeChat push content for promotions in AI/PSD format4. Analysis & Presentation- Collected market intelligence from industry partners, such as travel agents, airline companies and tourism board. Provided monthly forecast to each destination. Provide reports and data analysis per requested.5. Event Organization - Organized and conduct marketing events, such as industry annual party for around 150 people, overseas inspection tour for around 30 people.

    • Travel Industry Marketing Executive
      • Jul 2014 - Feb 2018

      1. Maintained and reviewed FIT program- Established the corporate's FIT program worldwide- reviewed the program started to reinforce/terminate partners according to performance and potential- trial on tailor-made promotion for individual stores, customer spending doubled in 2017 vs. 20162. Maintained and developed relationship with traditional travel agencies - Continue to convince East China travel agents to add the newly-opened Venice store into group itinerary. The conducted visitor penetration in East China region has achieved 95% by end of 2018- Understood customer’s insight according to industry partner's feedback - Provided industry feedback and analysis to store operation/merchandise team and coordinate in issue solving

Education

  • East China Normal University
    Bachelor’s Degree, Tourism and MICE Management
    2010 - 2014

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