Experience

Female Fan Nation

• United States
• Spectator Sports
• 1 - 100 Employee

• Co-Founder | CMO

  • Sep 2022 - Present

  Female Fan Nation strives to bring together all women who are interested in spectating professional sports into a unified community. Our platform is the go-to portal for content, game access, VIP events, and merchandise to promote the fan experience. We provide unique benefits through our free and one of a kind premium memberships that offers a fun, innovative, and inclusive environment for female fans nationwide. Female Fan Nation strives to bring together all women who are interested in spectating professional sports into a unified community. Our platform is the go-to portal for content, game access, VIP events, and merchandise to promote the fan experience. We provide unique benefits through our free and one of a kind premium memberships that offers a fun, innovative, and inclusive environment for female fans nationwide.



Out of the Box Promotional Marketing, LLC

• United States
• Marketing Services
• 1 - 100 Employee

• Founder | President

  • May 2006 - Present

  OOTB is a woman owned boutique marketing and licensing firm in Los Angeles. With 30+ years as a forward thinker, curator, innovator and brand architect who combines vision, creativity and unapparelled business acumen offering creative solutions to licensed merchandise, consumer product offerings, new product development, market engagement for retail, venue and ecommerce, venue activations with brand partners to infuse a fresh lens into brand awareness with the mindset of the consumer-the fan. OFFICIAL LICENSEE•Collegiate Licensing (Current): Alabama, Clemson, University of Southern California, NCAT, Jackson State University, University of Colorado Boulder, Northwestern University, Pepperdine and Arizona State University •Coach Dabo Swinney (Current): Exclusive license BYOG™ | Bring Your Own Guts™ •Greek Life (Current): Top 40 Sororities and Fraternities•Ultimate Fighting Championship (Current): UFC Fighter Bobble Heads, Challenge Coins, Puzzles, Playing Cards, Fighter Socks•NFL Preferred Vendor (2006-2011): Consumer Products•FOX SPORTS | SPEEDTV | PAO | PINKS | PASSTIME (2005-2011): Merchandise, Venue, Ecommerce, On-Air Talent Wardrobe•FOX SPORTS | NASCAR (2006-2011): Merchandise, Venue, On-Air Talent Wardrobe•Colette Miller-ARTIST: Global Angel Wings Project BRANDING•Dana White–President | UFC – Curated elevated gifts for VIP, celebrity and personal unique branding products for UFC and Howler Head Whiskey from design concept, sourcing with for unique elevated elements, production, deliverables for products and custom packaging;•Female Fan Nation - Striving to bring together all women who are interested in professional sports to create a community for like minded women. Developing four revenue generating verticals: Membership; Licensed and non-licensed apparel, consumer products; Brand Partnerships; Events; •WB Studios - Rebranded WB Studio Store 200+ licensed products; WB Studios; WB Hollywood; Friends; Central Perk; DC Comics. (2014-2018);

• Event Manager

  • Jul 2017 - Jan 2023

  EVENTS• 92nd Sullivan Awards; FOX; Dec. 8, 2022; Event Manager & Co-Producer • Coach Ron Rivera & Angus Mitchell; Pancreatic Cancer Event; Project & Event Manager• Coach Bruce Arians; Arians Family Foundation; Golf Tournament; Sponsorship Sales & Brand Partner Activation; • Dr. Jen Welter-First Women Coach-NFL SB 56 A Day in the Life at The Rose Bowl; Event Management Team



Clean Fun Promotional Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Sales, Licensing, Merchandise Executive

  • Feb 1999 - May 2006

  UFC •Increased revenue from $45K to over $500K at venue by evolving merchandise experience targeting the women fan and updating current merchandise choices for the male fan •Produced all apparel, headwear & hard goods for venue sales & ecommerce •Worked with select print & embroidery shops, domestic and overseas •Oversaw all printing aspects for approval prior to production to ensure brand messaging was achieved •Oversaw shipping and receiving to ensure delivery specifications were met •Merchandised at venue presentation to be more appealing retail experience to increase sales for profitability •Authenticated each event for seasonal purchases to initiate and increase at venue sales and profitability •Translated the at venue merchandise experience to e-commerce •Produced all apparel, headwear & hard goods for e-commerce sales •Negotiated UFC e-commerce partnerships with two (2) partners •Worked with graphics team to insure layout and visuals met with the UFC brand for a positive ecommerce experience •Incorporated Fashion Show with models to have at venue to encourage and drive sales from the male fan and consumer •Initiated at venue commercials of merchandise on Jumbotron •Octagon Girls: Initiated wardrobe, designed apparel sold at venue & e-commerce The Ultimate Fighter – Season 1-4 •Developed the TUF Brand Style Guide: Designed and produced all fight garments and additional apparel and headwear •Created all marketing elements related to branding within the show for fighters at the TUF house Paramount Pictures, Nickelodeon, CBS, Universal Pictures, Twentieth Century Television •Developed all aspects of promotional products, marketing and press campaigns for movies and television shows from publicity to home video, inclusive of on-pack marketing campaigns for retail distribution. FOX College Football •Developed merchandise campaign and produced all on field, off the field and in studio apparel. Los Angeles Dodgers •Developed co-branded Game Day Giveaways



Vanthof Event Marketing

• Los Angeles, California, United States

• Founder | CEO

  • Apr 1993 - Jan 1999

  • Newsweek Tennis Tournament - Sponsorship Sales. Marketing & Activation; La Quinta, CA • Sybase Open - Sponsorship Sales, Marketing & Activation; San Jose, CA • Acura Classic - Sponsorship Sales, Marketing & Activation; Manhattan Beach, CA • Nuveen Tour: Jimmy Connors Men's Senior Tour - Tournament Director, Sponsorship Sales; Rivera Country Club; Pacific Palisades, CA • Coopers & Lybrand Men's Senior Tennis Tournament Sponsorship Sales, Marketing & Activation, Developed Ladies Day Clinic | Fashion Show & Implementation; Sherwood Country Club; Los Angeles, CA • ATP Smash Tennis - Tournament Director; Santa Monica, CA • NCAA D-1 Women's Tennis Championship - Tournament Director; Pepperdine University; Malibu, CA



The Ritz-Carlton Hotel Company, L.L.C.

• United States
• Hospitality
• 700 & Above Employee

• Sales Manager

  • Aug 1988 - Dec 1990

  Ritz Carlton, Marina Del Rey • Member of Pre-Opening Sales Team • Sales Manager, Los Angeles | 10 Midwestern States: Corporate Transient Sales • Exceeded Pre-Opening Goal in 6 months • Coordinated Corporate Fam Trips • Initiated marketing programs including sales | promotional materials • Directed Site Inspections • Represented Ritz Carlton Hotel Company at conferences, trade shows and local events Ritz Carlton, Laguna Niguel • Sales Manager – Los Angeles | Orange County: Corporate Transient Sales • Coordinated Corporate Fam Trips • Initiated marketing programs including sales | promotional materials • Directed Site Inspections • Represented Ritz Carlton Hotel Company at conferences, trade shows and local events