Allie Gill
Marketing Director at uncommon hospitality- Claim this Profile
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Bio
Bill Drakopoulos
Allie joined our team at a time when our group was embarking on expansion with multiple new restaurant sites as well as creating real-time online gift voucher sales. Allie was responsible for the management of all our social media, website design and maintenance. This was integral in showcasing and maintaining the online presence of our various products. Allie also managed our electronic reservations diary - setting up special event bookings in our systems and overseeing electronic data mail to our numerous databases. In the almost four years that Allie was with us she became an invaluable member of our dynamic team. Her trademark smile and positive approach to any task or challenge made her a game changer to the ongoing success of our group. Her honesty, integrity and resolve was unquestionable. Her ability and commitment to share her knowledge with junior staff enabled our department and business to flourish. Allie left our company of her own accord to return to USA. We wish her every success in what I believe will be a stellar career and commend her to any prospective employer fortunate enough to have her in their employ.
Mansour Soltani
Allie joined the Lime & Tonic team in 2014 and quickly made an impact. She expanded the role of Sydney Blog Editor developing innovative concepts for L&T experiences that we were able to monetize. Bringing new ideas to different venues and publications established the L&T brand across the food and drink scene in Sydney. Her dedication to the blog and implementation of effective SEO tactics helped drive engagement across our blog readership. Her enthusiasm and passion for her work as well as her personality will be a great addition to any team. I wish her all the best in her future endeavours.
Bill Drakopoulos
Allie joined our team at a time when our group was embarking on expansion with multiple new restaurant sites as well as creating real-time online gift voucher sales. Allie was responsible for the management of all our social media, website design and maintenance. This was integral in showcasing and maintaining the online presence of our various products. Allie also managed our electronic reservations diary - setting up special event bookings in our systems and overseeing electronic data mail to our numerous databases. In the almost four years that Allie was with us she became an invaluable member of our dynamic team. Her trademark smile and positive approach to any task or challenge made her a game changer to the ongoing success of our group. Her honesty, integrity and resolve was unquestionable. Her ability and commitment to share her knowledge with junior staff enabled our department and business to flourish. Allie left our company of her own accord to return to USA. We wish her every success in what I believe will be a stellar career and commend her to any prospective employer fortunate enough to have her in their employ.
Mansour Soltani
Allie joined the Lime & Tonic team in 2014 and quickly made an impact. She expanded the role of Sydney Blog Editor developing innovative concepts for L&T experiences that we were able to monetize. Bringing new ideas to different venues and publications established the L&T brand across the food and drink scene in Sydney. Her dedication to the blog and implementation of effective SEO tactics helped drive engagement across our blog readership. Her enthusiasm and passion for her work as well as her personality will be a great addition to any team. I wish her all the best in her future endeavours.
Bill Drakopoulos
Allie joined our team at a time when our group was embarking on expansion with multiple new restaurant sites as well as creating real-time online gift voucher sales. Allie was responsible for the management of all our social media, website design and maintenance. This was integral in showcasing and maintaining the online presence of our various products. Allie also managed our electronic reservations diary - setting up special event bookings in our systems and overseeing electronic data mail to our numerous databases. In the almost four years that Allie was with us she became an invaluable member of our dynamic team. Her trademark smile and positive approach to any task or challenge made her a game changer to the ongoing success of our group. Her honesty, integrity and resolve was unquestionable. Her ability and commitment to share her knowledge with junior staff enabled our department and business to flourish. Allie left our company of her own accord to return to USA. We wish her every success in what I believe will be a stellar career and commend her to any prospective employer fortunate enough to have her in their employ.
Mansour Soltani
Allie joined the Lime & Tonic team in 2014 and quickly made an impact. She expanded the role of Sydney Blog Editor developing innovative concepts for L&T experiences that we were able to monetize. Bringing new ideas to different venues and publications established the L&T brand across the food and drink scene in Sydney. Her dedication to the blog and implementation of effective SEO tactics helped drive engagement across our blog readership. Her enthusiasm and passion for her work as well as her personality will be a great addition to any team. I wish her all the best in her future endeavours.
Bill Drakopoulos
Allie joined our team at a time when our group was embarking on expansion with multiple new restaurant sites as well as creating real-time online gift voucher sales. Allie was responsible for the management of all our social media, website design and maintenance. This was integral in showcasing and maintaining the online presence of our various products. Allie also managed our electronic reservations diary - setting up special event bookings in our systems and overseeing electronic data mail to our numerous databases. In the almost four years that Allie was with us she became an invaluable member of our dynamic team. Her trademark smile and positive approach to any task or challenge made her a game changer to the ongoing success of our group. Her honesty, integrity and resolve was unquestionable. Her ability and commitment to share her knowledge with junior staff enabled our department and business to flourish. Allie left our company of her own accord to return to USA. We wish her every success in what I believe will be a stellar career and commend her to any prospective employer fortunate enough to have her in their employ.
Mansour Soltani
Allie joined the Lime & Tonic team in 2014 and quickly made an impact. She expanded the role of Sydney Blog Editor developing innovative concepts for L&T experiences that we were able to monetize. Bringing new ideas to different venues and publications established the L&T brand across the food and drink scene in Sydney. Her dedication to the blog and implementation of effective SEO tactics helped drive engagement across our blog readership. Her enthusiasm and passion for her work as well as her personality will be a great addition to any team. I wish her all the best in her future endeavours.
Credentials
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Diversity, Equity and Inclusion in the Workplace Certificate
USF Corporate Training and Professional EducationMay, 2021- Nov, 2024
Experience
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Uncommon Hospitality
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United States
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Hospitality
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1 - 100 Employee
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Marketing Director
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Feb 2021 - Present
I create and develop the brand, voice and identity of each hotel in the Uncommon portfolio and form strategic marketing plans to drive awareness, online traffic and room occupancy. For each hotel, I create and utilize regular email marketing, organic social media content, advertising on Facebook & Instagram, Google Ads, SEO, content marketing, influencer marketing, local partnerships and sponsorships and more to introduce guests to the hotels and ensure they return again and again. Along the way, all results are tracked in weekly analytics so that strategies can be updated as necessary. Show less
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Marketing Manager
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Feb 2020 - Feb 2021
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Women Leading Travel & Hospitality
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United States
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Hospitality
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1 - 100 Employee
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Member
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Jan 2023 - Present
Women Leading Travel & Hospitality is a membership-based association that connects executive women across all sectors of the travel and hospitality industry. Its mission is to unite, inspire and empower its community of executive women leaders by providing unparalleled resources, support and motivation to achieve personal and professional growth. Women Leading Travel & Hospitality is a membership-based association that connects executive women across all sectors of the travel and hospitality industry. Its mission is to unite, inspire and empower its community of executive women leaders by providing unparalleled resources, support and motivation to achieve personal and professional growth.
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Pulp+Wire
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United States
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Advertising Services
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1 - 100 Employee
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Social Media Content Creator & Brand Designer
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Apr 2019 - Feb 2020
• Creating, planning, analyzing and evaluating social media accounts for CPG clients. • Marketing and planning the client’s needs through a variety of online and social channels including both paid and non-paid social media content plans. • Managing social brand executions, giveaways, influencers and promotions. • Styling, photographing and editing content for social media channels. • Creating, planning, analyzing and evaluating social media accounts for CPG clients. • Marketing and planning the client’s needs through a variety of online and social channels including both paid and non-paid social media content plans. • Managing social brand executions, giveaways, influencers and promotions. • Styling, photographing and editing content for social media channels.
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Sydney Restaurant Group
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Australia
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Hospitality
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1 - 100 Employee
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Marketing Communications Manager
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Nov 2016 - May 2018
Sydney Restaurant Group is a leading provider in hospitality with ten restaurants ranging from fine dining to relaxed cafe fare.This role included (but was not limited to): • Managing a small team of marketing coordinators• Evolving the brand identity of the group as a whole, the individual restaurants & high profile chefs• Developing the business by identifying creative opportunities in the market and pitching ideas• Managing social media accounts and implementing social media strategies• Monitoring e-commerce systems• Providing reservations support• Online management• Customer acquisition and retention• Maintaining relationships with key partners• Optimizing online reservations systems • Creating content for websites, social media, newsletters & more • Managing an email database • Organizing fundraising activities and events • Assisting with building and controlling marketing budgets• Analyzing past data to develop new strategies & reporting on campaigns• General customer service & administration Show less
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Marketing and Communications Coordinator
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Jan 2015 - Nov 2016
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Events and Marketing Assistant
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Aug 2014 - Jan 2015
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Lime&Tonic - Experiences
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Australia
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Travel Arrangements
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1 - 100 Employee
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Blog Editor
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May 2014 - Jan 2015
Blog editor for Lime&Tonic's Sydney blog. My roles included weekly contributions of original content about the Sydney food and drink scene to the blog and newsletter, management of blog contributors, management of the Lime&Tonic Instagram account and work with partnering lifestyle sites and venues across Sydney to expand the Lime&Tonic brand. Blog editor for Lime&Tonic's Sydney blog. My roles included weekly contributions of original content about the Sydney food and drink scene to the blog and newsletter, management of blog contributors, management of the Lime&Tonic Instagram account and work with partnering lifestyle sites and venues across Sydney to expand the Lime&Tonic brand.
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Lunch Magazine
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Sydney, Australia
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Writer
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Jul 2013 - Dec 2013
Writer at Lunch Magazine, "the bible for the thinking international luxury and business traveller". My roles included weekly contributions of original content about luxury food, wine and travel including in-depth interviews with key figures in the food and beverage industry, editing my own and others work and daily updates for the @LunchMag Twitter account for an audience of 6,235 followers. Writer at Lunch Magazine, "the bible for the thinking international luxury and business traveller". My roles included weekly contributions of original content about luxury food, wine and travel including in-depth interviews with key figures in the food and beverage industry, editing my own and others work and daily updates for the @LunchMag Twitter account for an audience of 6,235 followers.
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Belgian Beer Cafe
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Food & Beverages
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1 - 100 Employee
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Social Media Manager
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Jul 2013 - Oct 2013
Updated the restaurant's Facebook page daily with lunch specials, features of new beer available and current promotions. Created several marketing campaigns and worked to improve the image of the company.
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Waitress
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Sep 2011 - Oct 2013
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Yahoo
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Australia
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Online Media
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100 - 200 Employee
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Junior Lifestyle Producer
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Apr 2012 - May 2013
Weekly food blogger, video editor and online producer at Yahoo!7 Lifestyle. Food blogger for my own blog, Cheat Eats, (http://au.lifestyle.yahoo.com/food/blogs/cheat-eats/), video editor for the Better Homes & Gardens weekly television show, content writer including front page articles about health, beauty, fashion and food, galleries, Q&A's with chefs, experts, stylists, etc. I also maintained the Y!7 Lifestyle Pinterest and Y7Food Instagram accounts. Weekly food blogger, video editor and online producer at Yahoo!7 Lifestyle. Food blogger for my own blog, Cheat Eats, (http://au.lifestyle.yahoo.com/food/blogs/cheat-eats/), video editor for the Better Homes & Gardens weekly television show, content writer including front page articles about health, beauty, fashion and food, galleries, Q&A's with chefs, experts, stylists, etc. I also maintained the Y!7 Lifestyle Pinterest and Y7Food Instagram accounts.
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Murdoch Books: The Melting Pot
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Surry Hills
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Intern
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Sep 2011 - Apr 2012
Preparation for the launch of the site, assistance in recipe testing, photo shoots and video production. Writing and editing articles. Outreach to community groups and bloggers across Australia to find recipes. Aiding in multi-media strategic planning. http://www.themeltingpot.com.au/ http://www.themeltingpot.com.au/blog/greek-baked-lamb/ Preparation for the launch of the site, assistance in recipe testing, photo shoots and video production. Writing and editing articles. Outreach to community groups and bloggers across Australia to find recipes. Aiding in multi-media strategic planning. http://www.themeltingpot.com.au/ http://www.themeltingpot.com.au/blog/greek-baked-lamb/
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Anthropologie
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United States
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Retail Apparel and Fashion
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700 & Above Employee
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Sales Associate
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May 2009 - Jun 2011
Provided customer care and kept the store neat and organized. Supplied detailed knowledge about services and products. "Allie Meyer has been an incredible attribute to our company and our store. Her passion and dedication to her job is shown every day she works. Her commitment to standards and customer care exemplify her as a leader amongst her peers. When a task is presented to Allie, she will go above and beyond to ensure it is done, and that it is done correctly. I would not hesitate to bring Allie on my team." -Jenn Ernst, Store Manager Greenwich, CT Show less
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Intern
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Jan 2010 - May 2010
Researched and wrote reviews of different locations on a weekly basis. Wrote several blogs a week about the latest travel news. http://girlsguidetotheworld.com/destination/perth/ http://girlsguidetotheworld.com/destination/salzburg/ http://blog.girlsguidetotheworld.com/category/what-to-love/post/283/this-is-all-super.aspx "Allie's passion for travel, our demographic, and strong written and organizational skills made her an obvious choice when we chose her for our highly selective intern program. She seamlessly managed the work required of her while taking a full course load at American University. Her time-management skills and ability to meet deadlines were excellent. Additionally, her positive attitude and self-starter enthusiasm round out her outstanding personality. I confidently recommend Allie Meyer to any potential employer. She would be an asset to any team." -Carey Schuster, Director & Founder of Girls' Guide to the World Show less
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The American University Eagle
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United States
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Newspaper Publishing
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1 - 100 Employee
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Contributing Writer
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Sep 2009 - Dec 2009
Frequent news and entertainment writer for the school’s semi-weekly newspaper. Wrote two or more articles per month covering local marches, movie reviews, campus events, and national news. http://www.theeagleonline.com/news/story/speaker-tells-iraqs-story/ http://www.theeagleonline.com/news/story/senate-gun-bill-may-jeopardize-amtrak/ http://www.theeagleonline.com/scene/story/radio-glorifies-rock-in-uk/ Frequent news and entertainment writer for the school’s semi-weekly newspaper. Wrote two or more articles per month covering local marches, movie reviews, campus events, and national news. http://www.theeagleonline.com/news/story/speaker-tells-iraqs-story/ http://www.theeagleonline.com/news/story/senate-gun-bill-may-jeopardize-amtrak/ http://www.theeagleonline.com/scene/story/radio-glorifies-rock-in-uk/
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Greenwich Time Newspaper
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United States
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Writing and Editing
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1 - 100 Employee
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Special Correspondent
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Jul 2009 - Aug 2009
Contributed articles and acted as assistant to the editors. http://www.greenwichtime.com/news/article/Riverside-readies-for-annual-carnival-3056.php Contributed articles and acted as assistant to the editors. http://www.greenwichtime.com/news/article/Riverside-readies-for-annual-carnival-3056.php
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Education
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2020 - 2021
Cornell University
Strategic Hospitality Marketing Certificate, Marketing -
2015 - 2015
Harvard Business School
HBX CORe (Credential of Readiness), Business Administration and Management -
2011 - 2012
University of Technology Sydney
BA Communications, (Journalism) -
2011 - 2011
The American University of Rome
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2009 - 2011
American University
Bachelor of Arts (B.A.), Print Journalism
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