Allen Wu

Marketing Specialist at Clientron Corp.
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Contact Information
us****@****om
(386) 825-5501
Location
Taipei–Keelung Metropolitan area, TW

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5.0

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Cloud Chen

I had the pleasure of working with Allen for two and the half years at FoxSport, collaborating on the website, and app development with the APAC team. I was impressed by Allen’s ability to set up the data tracking to monitor the best performing contents and SEO improvements to drive significant traffic growth. I highly recommend Allen if you need to get a growth driver.

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Experience

    • Taiwan
    • Computers and Electronics Manufacturing
    • 1 - 100 Employee
    • Marketing Specialist
      • Jul 2021 - Present

    • Taiwan
    • Advertising Services
    • Content Director
      • Jan 2021 - Jul 2021

    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Digital Producer
      • Jun 2017 - Dec 2020

      .Build up the foxsports website from zero to hit over 10M traffics per month. .working with global tech team to optimize the performance of website. .operate the social platform on facebook to hit over 10M reach and 5M video views per week. .monitoring the google analytics to guide the editorial process and thus increase 200% of the traffic per month. .Build up the foxsports website from zero to hit over 10M traffics per month. .working with global tech team to optimize the performance of website. .operate the social platform on facebook to hit over 10M reach and 5M video views per week. .monitoring the google analytics to guide the editorial process and thus increase 200% of the traffic per month.

    • Taiwan
    • Online Audio and Video Media
    • 100 - 200 Employee
    • Sales Planner
      • Apr 2016 - Jun 2017

      .planning and executing client's campaign especially on NBA platforms -partnered with NIKE, KIA, Pizza Hut, Subway, ABI, Wrigley, Pocari Sweat, Sony. .optimizing digital products including display and native ads with analyzing audience behaviors to increase the performance 2 to 3 times CTR..helping brand to increase awareness with branded content and FB, Google ads.

    • Project Strategist
      • Jul 2012 - Apr 2016

      .Planning NBA digital campaigns in Taiwan -attracted 100,000+ users for each campaign in 2-3 weeks..Participated in running NBA digital platforms in Taiwan -monthly average over 3,000,000 users of website and 5,000,000 reach of social media.Managing projects from product development to marketing events.Building up partnership with data company, publisher, website -partnered with crowdynews, ETU, ChartBeat, 數位時代, Youth. .Operating over 2,000,000 members by CRM system and analyzing online behavior to optimize user experience and ads delivery. Show less

Education

  • 國立臺灣師範大學
    Master's degree, Mass Communication
    2009 - 2012
  • 銘傳大學
    Bachelor's degree, Applied English
    2003 - 2007

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