Terri Wood Allen
Publisher at F.A. Davis Company- Claim this Profile
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Bio
Barbara Cullen
Terri is a uniquely accomplished health science publishing professional who brings strong editorial, marketing, and sales experience to every situation. She is a very accomplished and detail oriented professional and over the years has honed her leadership skills to an impressive level. Her focus and tenacity are matched by few, as is her drive for success. I had the great pleasure of working with Terri at W.B. Saunders and again at Elsevier and can honestly say she is one of the most impressive colleagues with whom I have ever worked.
David Kurywchak
Terri was very instrumental in molding me into the business leader I am today. She gave me my first leadership opportunity while we were both at Elsevier. Terri served as a great mentor and coach and helped me develop my own leadership style. She provided a very empathetic ear and a calming influence when times got hectic. Her myriad experience in publishing, Editorial, Marketing, and Sales, provided her with a unique skillset to understand not only internal business challenges, but also complex customer issues. Having walked in all of these shoes, she was very cross-functional and collaborative in solving business problems. Terri built very successful teams in multiple divisions and markets. She provided a very trustworthy leadership influence, while meeting and exceeding company goals. She was a tremendous networker within the company and taught me the value of nurturing internal business relationships and partnerships to enhance future collaboration. I always appreciated her ability to listen, her creativity, coaching, and strategic mindset. Terri would be a valued asset to any organization.
Barbara Cullen
Terri is a uniquely accomplished health science publishing professional who brings strong editorial, marketing, and sales experience to every situation. She is a very accomplished and detail oriented professional and over the years has honed her leadership skills to an impressive level. Her focus and tenacity are matched by few, as is her drive for success. I had the great pleasure of working with Terri at W.B. Saunders and again at Elsevier and can honestly say she is one of the most impressive colleagues with whom I have ever worked.
David Kurywchak
Terri was very instrumental in molding me into the business leader I am today. She gave me my first leadership opportunity while we were both at Elsevier. Terri served as a great mentor and coach and helped me develop my own leadership style. She provided a very empathetic ear and a calming influence when times got hectic. Her myriad experience in publishing, Editorial, Marketing, and Sales, provided her with a unique skillset to understand not only internal business challenges, but also complex customer issues. Having walked in all of these shoes, she was very cross-functional and collaborative in solving business problems. Terri built very successful teams in multiple divisions and markets. She provided a very trustworthy leadership influence, while meeting and exceeding company goals. She was a tremendous networker within the company and taught me the value of nurturing internal business relationships and partnerships to enhance future collaboration. I always appreciated her ability to listen, her creativity, coaching, and strategic mindset. Terri would be a valued asset to any organization.
Barbara Cullen
Terri is a uniquely accomplished health science publishing professional who brings strong editorial, marketing, and sales experience to every situation. She is a very accomplished and detail oriented professional and over the years has honed her leadership skills to an impressive level. Her focus and tenacity are matched by few, as is her drive for success. I had the great pleasure of working with Terri at W.B. Saunders and again at Elsevier and can honestly say she is one of the most impressive colleagues with whom I have ever worked.
David Kurywchak
Terri was very instrumental in molding me into the business leader I am today. She gave me my first leadership opportunity while we were both at Elsevier. Terri served as a great mentor and coach and helped me develop my own leadership style. She provided a very empathetic ear and a calming influence when times got hectic. Her myriad experience in publishing, Editorial, Marketing, and Sales, provided her with a unique skillset to understand not only internal business challenges, but also complex customer issues. Having walked in all of these shoes, she was very cross-functional and collaborative in solving business problems. Terri built very successful teams in multiple divisions and markets. She provided a very trustworthy leadership influence, while meeting and exceeding company goals. She was a tremendous networker within the company and taught me the value of nurturing internal business relationships and partnerships to enhance future collaboration. I always appreciated her ability to listen, her creativity, coaching, and strategic mindset. Terri would be a valued asset to any organization.
Barbara Cullen
Terri is a uniquely accomplished health science publishing professional who brings strong editorial, marketing, and sales experience to every situation. She is a very accomplished and detail oriented professional and over the years has honed her leadership skills to an impressive level. Her focus and tenacity are matched by few, as is her drive for success. I had the great pleasure of working with Terri at W.B. Saunders and again at Elsevier and can honestly say she is one of the most impressive colleagues with whom I have ever worked.
David Kurywchak
Terri was very instrumental in molding me into the business leader I am today. She gave me my first leadership opportunity while we were both at Elsevier. Terri served as a great mentor and coach and helped me develop my own leadership style. She provided a very empathetic ear and a calming influence when times got hectic. Her myriad experience in publishing, Editorial, Marketing, and Sales, provided her with a unique skillset to understand not only internal business challenges, but also complex customer issues. Having walked in all of these shoes, she was very cross-functional and collaborative in solving business problems. Terri built very successful teams in multiple divisions and markets. She provided a very trustworthy leadership influence, while meeting and exceeding company goals. She was a tremendous networker within the company and taught me the value of nurturing internal business relationships and partnerships to enhance future collaboration. I always appreciated her ability to listen, her creativity, coaching, and strategic mindset. Terri would be a valued asset to any organization.
Experience
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F.A. Davis Company
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Publisher
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Mar 2015 - Present
• Manage a publishing program in Registered Nursing and Licensed Practical Nursing through strategic signings, digital product innovation, and market-driven revisions. Focus on creative online teaching and learning solutions. • Manage a publishing program in Registered Nursing and Licensed Practical Nursing through strategic signings, digital product innovation, and market-driven revisions. Focus on creative online teaching and learning solutions.
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Elsevier
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Netherlands
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IT Services and IT Consulting
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700 & Above Employee
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Senior Vice President Sales - Education
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Oct 2013 - Oct 2014
• Executive lead on Nursing & Health Professions (NHP) Sales Effectiveness initiatives; execute on 10 new initiatives resulting in accurate pipeline information, improved productivity, increased sell through and new revenues • Drive change in constructive and cost-efficient ways with sales effectiveness initiatives; mentor and manage 4 sales forces with 163 employees in US and Canada
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Vice President - Sales
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Jun 2011 - Oct 2013
• Analyze current and future market trends resulting in revised sales incentive plans to motivate sales forces, retain top talent, and drive behaviors that advance strategic business priorities• Initiate and finalize proposal for Sales Effectiveness in collaboration with internal strategy team and external consulting firm resulting in presentation to and approval by Elsevier CEO
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Executive Director, Educational Sales
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Jun 2009 - Jun 2011
• Reorganize and integrate Bookstore Relations, Electronic Product Specialists, and US and Canadian sales teams resulting in improved team selling and solution selling, and increased sell through
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Director, Career Sales
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Oct 2005 - Jun 2009
• Reorganize Career Sales Force to increase customer-focused selling and achieve maximum profitability in national and individual career accounts• Sales lead in collaboration with product development and marketing teams to launch TEACH and Total Curriculum Solutions resulting in division sales increase
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Director, Training & Partnership Programs
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Jul 2002 - Oct 2005
• Conceive, launch and maintain Master Teacher Development Process faculty development in-services to strategically gain new business in corporate accounts, resulting in increased revenues
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Harcourt Health Sciences
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United States
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Biotechnology
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Senior Editor
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Oct 1997 - Jul 2002
• Grew and maintained a $15M publishing program in Anatomy & Physiology, Licensed Practical Nursing (LPN), and Psychiatric Nursing for world’s leading nursing publisher through strategic signings and timely revisions. Interim editor for the NCLEX list.• Conceived, developed and launched LPN Threads as a Total Curriculum Solution for this market; Established the LPN Advisory Council to conduct, interpret and synthesize market research; Managed authors and designers to develop and implement design and content threads; Collaborated with Marketing on a strategic marketing plan, product positioning and launch.• Met 100% of incentive goals (signings, key revisions) every year. Show less
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Marketing Manager
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Mar 1997 - Oct 1997
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Education
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University of Pennsylvania
Master of Liberal Arts, Creative Writing -
University of San Diego
Bachelor of Arts - BA, English
Community
