Allen Romrell

SEO STRATEGIST at Nifty Marketing
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Contact Information
us****@****om
(386) 825-5501
Location
Salem, Utah, United States, US
Languages
  • Spanish Limited working proficiency
  • English Professional working proficiency
Skills

Topline Score

Bio

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Will Gunn, MBA, CBCS, CBDE 🟢

I worked with Allen for the better part of 2022 and into 2023 and in the time I got to know him I was able to learn a great deal about SEO. Allen is a dedicated worker who cares about his craft and would be an asset for any company he works for.

Bill Stockwell

I had the privilege to work with Allen at FMG Suite. Allen was a direct report and served as the team lead for the Digital Marketing department. Allen is both professional and highly skilled in SEO and digital optimization strategies. Allen demonstrated leadership and strong personal character in leading the team. Allen would be a great addition to any firm, and I would gladly provide more information on our work experience if requested.

Kasia Lucas

Allen was my SEO Team Lead at FMG Suite. Allen is a natural leader who inspired our team to work collaboratively and efficiently. Allen consistently delivered outstanding results for his clients and always was willing to help out during any escalated issues. He has a wealth of experience leading successful SEO and PPC campaigns. He has a deep understanding of the latest trends and best practices in the field. I know Allen would be a beneficial addition to any organization he joins.

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Credentials

  • GPT-4: The New GPT Release and What You Need to Know
    LinkedIn
    Jun, 2023
    - Sep, 2024
  • SEO: Link Building
    LinkedIn
    May, 2023
    - Sep, 2024
  • The Trade Desk Edge Academy Certified: Executive Program
    The Trade Desk
    May, 2023
    - Sep, 2024
  • Economics for Everyone: Understanding a Recession
    LinkedIn
    Jun, 2021
    - Sep, 2024
  • Adwords Certification
    Google
    Dec, 2013
    - Sep, 2024
  • Google Analytics
    Google
    Dec, 2013
    - Sep, 2024
  • Cisco Certified Network Associate Industrial (CCNA I)
    Cisco
  • Notary Public
    State of Utah
  • Private Aircraft Pilot
    Federal Aviation Administration

Experience

  • Nifty Marketing
    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • SEO STRATEGIST
      • Jul 2023 - Present

      I'm excited to share that I am working for an incredible digital marketing agency called Nifty Marketing. I'm so grateful to be learning from so many talented SEO's. I'm excited to share that I am working for an incredible digital marketing agency called Nifty Marketing. I'm so grateful to be learning from so many talented SEO's.

  • FMG Suite
    • Digital Marketing Team Lead
      • Mar 2022 - Aug 2023

      • Strategically designed and implemented essential SEO framework tailored to the unique needs of Financial Advisors and Insurance Advisors, driving greater online visibility and engagement • Successfully established brand pay-per click (PPC) packages to protect brand identity of client accounts and coordinated management of PPC spend through Shape application • Directed team of 6 Search Engine Marketing Specialists, leading the hiring, training and development process to ensure peak team performance and outcomes • Oversaw team of SEO Copywriters, ensuring timely delivery of high-quality content aligned with search engine optimization strategy and researched/sourced new copywriting contract, improved client copy acceptance by 90%, reduced turnaround from 4-5 weeks to 5 days and realized substantial cost reduction • Collaborated with cross-functional teams to ideate and develop groundbreaking Advanced SEO product, driving significant business growth through enhanced website performance and online presence • Spearheaded the execution of an innovative Advanced SEO Pilot program, utilizing cutting-edge strategies to enhance search engine rankings and drive targeted traffic to client websites • Facilitated improved client website rankings and engagement including increasing impressions from 500 to 350,000 over 5-6 month period for financial advisor clients • Led executive presentations to demonstrate the comprehensive cost/value analysis of SEO strategy to investors, highlighting the business benefit of SEO plans • Implemented Schema markup to enhance visibility and improve SEO ranking Show less

  • Boostability
    • United States
    • Advertising Services
    • 200 - 300 Employee
    • Premium SEO Account Manager - Dex Media Team
      • May 2018 - Jan 2020

      • Managed $5-20K/mo SEO accounts for national partners.• Helped 95% of current client portfolio to achieve 1st page rankings service level agreement. • Created proposals for national partners to present to prospective clients.

    • SEO Team Lead - GoDaddy Partner
      • Jun 2015 - May 2018

      • Managed a team of 6 Account Managers who collectively managed a group of 100 small business SEO accounts representing company revenues of $540,000/year. • Responsible for day to day team productivity • Customer retention. • Improved efficiency in processing SEO tasks by 17%. • Responsible for training and motivation• Handled escalated customers• Regularly met or exceeded KPI expectations every quarter.

    • Standard SuperMedia SEO Team Lead
      • Apr 2013 - Jun 2015

      Manage Team of 7 Account Managers.Complete 100% of all daily management metrics as a Team Lead. Ranking with #1 Team Leaders for Key Performance Indicators since taking the position.Improved team's Critical Ticket performance from 4.26% outstanding to1.16% within 1 month.Helped my team to not accept minimum Performance standards. Set goal to be the best among all Boostability teams by end of June 2015 and we reached that goal.Continued to Manage highest spend Premium SEO partner accounts while also working as a Team Lead. Show less

    • Dedicated SEO Account Manager
      • Mar 2013 - Apr 2014

      Manage SEO accounts that produce gross revenues of $1 Million dollars a year. Excel at improving keyword rankings and showing clients the value of maintaining their SEO budget for maximum Return on Investment. Responsible for National Accounts where 85% of the keywords I work on for these accounts are on the first page of Google's Search Engine Results. Created a national proposal process that ensures that proposals are returned to our partner in less than a day. Assist in proposal creation for other partners we do SEO work for. Show less

  • K12
    • United States
    • E-Learning Providers
    • 700 & Above Employee
    • Sales Account Executive
      • May 2009 - Oct 2012

      (formerly Middlebury Interactive Languages) • Directed sales of online language courses to K-12 school districts throughout the state of Florida, promoting online curriculum and exceeded prospecting and revenue goals by over 100% • Managed post-sale service of customer accounts resulting in significant account growth exceeding 20% • Led the sales cycle, from prospecting to lead follow-up, and ultimately closing accounts, exceeding sales quota of $80K within 6 months • Promoted to Account Manager role, servicing accounts and upselling clients to new product packages Show less

Education

  • University of Utah
    General Courses
  • Weber State University
    Bachelor of Science (BS), Business, Management, Marketing, and Related Support Services

Community

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