Aliyah Ross

Content Marketing Coordinator at NC Association of REALTORS®
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Contact Information
us****@****om
(386) 825-5501
Location
Greensboro, North Carolina, US

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Credentials

  • Certified Customer Value Optimization Specialist
    DigitalMarketer
    Dec, 2018
    - Nov, 2024

Experience

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Content Marketing Coordinator
      • Jan 2019 - Present

      •Develop original content for NC REALTORS® Insight magazine, website, emails, social media, marketing collateral, video scripts, newsletters and more.•Work closely with the VP, Communications & Marketing to research stories, interview subjects, and identify storytelling and real estate “news” opportunities for Insight magazine and other channels•Collaborate with Communications & Marketing staff for content creation and execution•Assist in-house videographer with remote member interviews, develop additional content for use on other platforms, cross promote on all platforms•Encourage engagement on NC REALTORS® social media channels via content, creative campaigns, contests, etc.•Cover NC REALTORS® and other industry events live via NC REALTORS® social media channels

    • United States
    • Business Consulting and Services
    • Freelance Digital Marketing Manager
      • Jan 2019 - Mar 2020

      •Planning social media marketing campaigns•Maintaining company' social media presence across all digital channels•Develop engaging online content including, videos, graphics, and blogs; monitor and analyze content success•Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information

    • United States
    • Retail Luxury Goods and Jewelry
    • 1 - 100 Employee
    • Social Media Coordinator
      • Jun 2018 - Jan 2019

      • Daily management of all 5 luxury jewelry brands social media accounts• Developed innovative and creative media content across social media platforms• Coordinated weekly blog posts for the company website and social media channels.• Created blog content themes and posting schedule• Proposed creative strategy in collaboration with marketing director• Monitored media trends and competition

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Social Media & Multimedia Intern
      • Feb 2018 - May 2018

      • Created original content (video, written, social, photos, contests, campaigns) for NC REALTORS® website, email, social media, and other owned channels to build engagement, relationships, value, and conversation • Collaborated with in-house creative, writers, and other staff for content • Created weekly newsletter for email blasts• Edited video footage (interviews, live action, etc.) for multiple uses• Monitored and contributed to all NC REALTORS® social media channels from a branding,messaging, reputation, and consistency perspective

    • United States
    • Financial Services
    • 1 - 100 Employee
    • LinkedIn Onboarding Consultant
      • Jul 2017 - Dec 2017

      Guided thousands of financial advisors through the process of creating firm-approved LinkedIn profiles that properly reflect their brand, which included:• Leveraging remote access for live tutorials• Creating a profile on their firm’s LinkedIn platform• Guiding them on using LinkedIn for marketing and business development • Overseeing the help desk’s phone and email correspondence

    • Higher Education
    • 700 & Above Employee
    • Digital Media Lab Assistant
      • Oct 2015 - May 2017

      • Provided users with technical support for Final Cut Pro. • Managed a library of equipment and assist users in checking out and returning video cameras and other multimedia tools. • Updated student media TV station.

    • Higher Education
    • 700 & Above Employee
    • Supplemental Instructor
      • Oct 2014 - Aug 2015

      • Planned supplemental instruction sessions using a wide variety of interactive learning strategies • Conducted full 90-minute biweekly tutoring sessions • Maintained weekly contact with the course professor to review course content and to collect attendance data

Education

  • Winston-Salem State University
    Bachelor of Arts, Communications & Media Studies
    2013 - 2017

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