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5.0

/5.0
/ Based on 2 ratings
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Eliza Blank

Alisa is an A+ - she has a wealth of industry expertise and a long list of authentic relationships - and understands how to leverage both to the benefit of her clients. She brings a level of enthusiasm and energy equal to your most engaged employees and really acts as an extension of the team. She worked with The Sill on our website relaunch and store opening announcements and truly over-delivered. Alisa is smart, articulate, organized, strategic, and thoughtful — and most importantly a true pleasure to work with!

LinkedIn User

I had the pleasure of working with Alisa on an event a few years ago when she was at Homepolish, which turned out to be a big success. Throughout the process, Alisa was organized, really great at communicating important details, and just fun and nice to be around! It's obvious she is passionate about her work. Alisa and I have kept in touch since then and I always look forward to her emails, which are beyond helpful. She is always sending me things that are incredibly relevant, and it shows how much she cares about the people she works with. I am hoping we can collaborate on something again soon!

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Experience

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Vice President
      • Nov 2022 - Present
    • United Kingdom
    • Marketing Services
    • 1 - 100 Employee
    • Independent PR Specialist
      • Nov 2017 - Present
    • United States
    • Retail
    • 1 - 100 Employee
    • Director Of Public Relations
      • Oct 2017 - Oct 2022
    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Strategist
      • Mar 2021 - Apr 2022
    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Senior Account Director
      • Aug 2016 - Sep 2017

      Worked with clients including Airbnb, MAST Chocolate, The Future Perfect, Calico Wallpaper, Paperless Post, Rifle Paper Co, Design Miami, Kano, MUJI, Space Copenhagen, Block Shop Textiles, & MoMA Design Store Worked with clients including Airbnb, MAST Chocolate, The Future Perfect, Calico Wallpaper, Paperless Post, Rifle Paper Co, Design Miami, Kano, MUJI, Space Copenhagen, Block Shop Textiles, & MoMA Design Store

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Senior Digital Strategist
      • Mar 2014 - Jul 2016

      Brand partnerships, media relations, and digital strategy for clients including Ann Taylor, Helix Sleep, GE, BB Dakota, The Skimm, M N D F L, Graze, Google, Girl Develop It, Kidbox, Book of the Month, Panasonic, Lumoid, Persado, NextDesk, HelloFlo, and Lulu. Brand partnerships, media relations, and digital strategy for clients including Ann Taylor, Helix Sleep, GE, BB Dakota, The Skimm, M N D F L, Graze, Google, Girl Develop It, Kidbox, Book of the Month, Panasonic, Lumoid, Persado, NextDesk, HelloFlo, and Lulu.

    • United States
    • Design
    • 1 - 100 Employee
    • Director of Content, Public Relations, & Social Media
      • Apr 2013 - Apr 2014

      • Employee #1 at a rapidly-growing interior design startup • Led media outreach, customer acquisition, influencer partnerships, events, social media marketing, and content strategy. • Implemented user acquisition strategies across all channels, including social media, PR, email, and content marketing. • Grew Homepolish’s social media on Instagram from roughly 400 followers to over 25,000 (6,150% increase), Facebook (318%), and Twitter (130%) in under 6 months. • Placed articles… Show more • Employee #1 at a rapidly-growing interior design startup • Led media outreach, customer acquisition, influencer partnerships, events, social media marketing, and content strategy. • Implemented user acquisition strategies across all channels, including social media, PR, email, and content marketing. • Grew Homepolish’s social media on Instagram from roughly 400 followers to over 25,000 (6,150% increase), Facebook (318%), and Twitter (130%) in under 6 months. • Placed articles in ELLE DECOR, Refinery29, Details.com, Oprah.com, Bloomberg, ManRepeller.com, DailyCandy, Design*Sponge, PandoDaily, Apartment Therapy, PureWow, Well+Good, The Daily Muse, Style Me Pretty, BuzzFeed, and Business Insider, among others. • Partnered with major influencers, including Leandra Medine of Man Repeller, Rumi Neely of Fashion Toast, and Twitter personality and author, Kelly Oxford. • Specifically, spearheaded an office makeover for The Man Repeller, securing over $10K worth of sponsored furniture, decor, and contracting services in a matter of days. The office was completed in five days due to tight scheduling needs. Secured press exclusive in ELLE DECOR. • Launched a Contributor Network Partnership with Refinery29, and wrote over 25 original weekly articles for their "Living" vertical. Show less • Employee #1 at a rapidly-growing interior design startup • Led media outreach, customer acquisition, influencer partnerships, events, social media marketing, and content strategy. • Implemented user acquisition strategies across all channels, including social media, PR, email, and content marketing. • Grew Homepolish’s social media on Instagram from roughly 400 followers to over 25,000 (6,150% increase), Facebook (318%), and Twitter (130%) in under 6 months. • Placed articles… Show more • Employee #1 at a rapidly-growing interior design startup • Led media outreach, customer acquisition, influencer partnerships, events, social media marketing, and content strategy. • Implemented user acquisition strategies across all channels, including social media, PR, email, and content marketing. • Grew Homepolish’s social media on Instagram from roughly 400 followers to over 25,000 (6,150% increase), Facebook (318%), and Twitter (130%) in under 6 months. • Placed articles in ELLE DECOR, Refinery29, Details.com, Oprah.com, Bloomberg, ManRepeller.com, DailyCandy, Design*Sponge, PandoDaily, Apartment Therapy, PureWow, Well+Good, The Daily Muse, Style Me Pretty, BuzzFeed, and Business Insider, among others. • Partnered with major influencers, including Leandra Medine of Man Repeller, Rumi Neely of Fashion Toast, and Twitter personality and author, Kelly Oxford. • Specifically, spearheaded an office makeover for The Man Repeller, securing over $10K worth of sponsored furniture, decor, and contracting services in a matter of days. The office was completed in five days due to tight scheduling needs. Secured press exclusive in ELLE DECOR. • Launched a Contributor Network Partnership with Refinery29, and wrote over 25 original weekly articles for their "Living" vertical. Show less

    • United Kingdom
    • Business Consulting and Services
    • Social Media Strategy Consultant
      • 2013 - 2013

      • Produced 1stdibs' first-ever Pinterest contest with special guest judge, Bonnie Tsang (9 million+ Pinterest followers), which resulted in 400+ contest entries and received coverage from over a dozen high-profile design bloggers • Grew 1stdibs' social media audience by over 30% on Facebook, 218% on Pinterest, 26% on Twitter, and 345% on Instagram • Produced 1stdibs' first-ever Pinterest contest with special guest judge, Bonnie Tsang (9 million+ Pinterest followers), which resulted in 400+ contest entries and received coverage from over a dozen high-profile design bloggers • Grew 1stdibs' social media audience by over 30% on Facebook, 218% on Pinterest, 26% on Twitter, and 345% on Instagram

    • Freelance Writer
      • Jan 2008 - Oct 2012

      My work has appeared in Refinery29, STYLE.COM, Willamette Week, The Daily Muse, Clean Plates, and others. Influential across social media platforms; can promote work via Twitter, Facebook, Instagram, Pinterest, Snapchat, and Tumblr. My work has appeared in Refinery29, STYLE.COM, Willamette Week, The Daily Muse, Clean Plates, and others. Influential across social media platforms; can promote work via Twitter, Facebook, Instagram, Pinterest, Snapchat, and Tumblr.

    • Ireland
    • Think Tanks
    • Program Manager - NYC
      • 2011 - 2012

      Program Manager for TechStars NYC, a seed stage mentor-based startup accelerator. • Chief happiness officer and liaison for twelve TechStars companies throughout the duration of an intensive 3-month program • Managed a team of five • Planned TechStars/BloombergTV and Demo Day parties (over 700 guests joined us at both events) • Evangelism + outreach at local tech events, happy hours and relevant listservs, blogs, and publications • Oversaw the smooth operation of a… Show more Program Manager for TechStars NYC, a seed stage mentor-based startup accelerator. • Chief happiness officer and liaison for twelve TechStars companies throughout the duration of an intensive 3-month program • Managed a team of five • Planned TechStars/BloombergTV and Demo Day parties (over 700 guests joined us at both events) • Evangelism + outreach at local tech events, happy hours and relevant listservs, blogs, and publications • Oversaw the smooth operation of a 60-person office, including communication, event setup, catering, speaker support and communication, etc. • Scheduled all mentor visits throughout the duration of the program (100's of visits) Show less Program Manager for TechStars NYC, a seed stage mentor-based startup accelerator. • Chief happiness officer and liaison for twelve TechStars companies throughout the duration of an intensive 3-month program • Managed a team of five • Planned TechStars/BloombergTV and Demo Day parties (over 700 guests joined us at both events) • Evangelism + outreach at local tech events, happy hours and relevant listservs, blogs, and publications • Oversaw the smooth operation of a… Show more Program Manager for TechStars NYC, a seed stage mentor-based startup accelerator. • Chief happiness officer and liaison for twelve TechStars companies throughout the duration of an intensive 3-month program • Managed a team of five • Planned TechStars/BloombergTV and Demo Day parties (over 700 guests joined us at both events) • Evangelism + outreach at local tech events, happy hours and relevant listservs, blogs, and publications • Oversaw the smooth operation of a 60-person office, including communication, event setup, catering, speaker support and communication, etc. • Scheduled all mentor visits throughout the duration of the program (100's of visits) Show less

    • United Kingdom
    • Retail
    • 1 - 100 Employee
    • Editorial Assistant / Intern
      • Jun 2009 - Jun 2010

      • Generated story ideas and blog content for Beauty Counter • Reported on press previews, product launches and industry events • Product research and testing • Beauty blogger outreach • Fact-checking and editorial research • Generated story ideas and blog content for Beauty Counter • Reported on press previews, product launches and industry events • Product research and testing • Beauty blogger outreach • Fact-checking and editorial research

    • United States
    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • Camp Counselor
      • Jun 2008 - Aug 2008

      Led a group of 14 campers (aged 12-13) at Stone Barn's summer Farm Camp Led a group of 14 campers (aged 12-13) at Stone Barn's summer Farm Camp

    • Intern
      • Jan 2007 - Feb 2008

      Helped convince 20+ bar owners near the NYU campus to stop taking payments from tobacco companies who were targeting college students. Helped convince 20+ bar owners near the NYU campus to stop taking payments from tobacco companies who were targeting college students.

Education

  • New York University
    MA, Food Policy
    2008 - 2011
  • Hunter College
    BS, Health Sciences, Nutrition
    2004 - 2007
  • Pratt Institute
    Summer Art / Photography Program
    2002 - 2002
  • The Art Institute of Florence
    Art History, Photography, Enology, Food Culture

Community

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