Digital Media Planner

• Jan 2023 - Present

Clientele: Asim Jofa, Nida Azwer, Lals Chocolate, SAHAR by Saya, Sania Maskatiya & Sunnia Manahil. • Managing all paid social media advertising campaigns for both Local and International market. • Managed 10M digital marketing budget for Social Media Advertising. • Analyze metrics and create reports to measure campaign success. • Managing Email Marketing Campaigns on Klaviyo. • Responsible for the budgeting of Digital Advertising. • Optimize campaigns using Web Analytics tools and provide insights to clients. • Prepare Pre - Hype & Post - launch campaign strategies for the upcoming collections. • Prepare Media Plan for the upcoming collection. Show less

• Oct 2021 - Dec 2022

Clientele: Diverse Activewear, Vapebazaar, Elite Appliances, Delta Power • Design Social Media campaigns for various clients, using Google ads, Facebook ads, Instagram ads, and Snapchat ads.• Managed multiple Brands i.e Activewear, Appliances, Clothing brands, Vape store, etc. • Devising and presenting ideas and strategies.• Increased the revenue growth of Gymwear brand, which was 10% to 30%.• Managed influencer marketing campaigns & E-mail Marketing.

• Sep 2021 - Oct 2021

• Worked on implementation of new campaign ideas. • Monitor various social media platforms such as Facebook, Instagram, Twitter and Snapchat.• Supported the Marketing Lead and E-commerce Manager with any task as assigned.• Create and Schedule content for various social media platform.

Marketing Intern

• May 2021 - Aug 2021

• Manage Facebook Ads, & All Social Media channels • Leads generation through Digital Media • Daily, Weekly, and Monthly monitoring, analysis, and reporting of campaigns • Manage Facebook Ads, & All Social Media channels • Leads generation through Digital Media • Daily, Weekly, and Monthly monitoring, analysis, and reporting of campaigns

Internship Trainee

• Jan 2020 - Feb 2020

Internship Trainee

• Nov 2019 - Dec 2019

• Checking application forms. • Shortlisting candidates for the Interview. • Contact the candidates. • Informing the unsuccessful/successful applicants. • Checking application forms. • Shortlisting candidates for the Interview. • Contact the candidates. • Informing the unsuccessful/successful applicants.

Internship Trainee

• Sep 2018 - Oct 2018