Experience

Reeducation

• Brazil
• Information Technology & Services
• 1 - 100 Employee

• Key Account Manager

  • Jul 2022 - Present

  Reeducation, the largest Google for Education partner in Latin America, offers educational technology solutions. I work as Account Manager, leading a team of Educational Technology Specialists, who market our solutions and serve our customers. Responsible for over 50% increase in upsell and crossell to the existing base and building the entire strategy 1 base of the company, from large educational groups. Reeducation, the largest Google for Education partner in Latin America, offers educational technology solutions. I work as Account Manager, leading a team of Educational Technology Specialists, who market our solutions and serve our customers. Responsible for over 50% increase in upsell and crossell to the existing base and building the entire strategy 1 base of the company, from large educational groups.



Kenzie Academy Brasil

• Brazil
• E-Learning Providers
• 200 - 300 Employee

• Partnership and Employability Executive

  • Jun 2021 - Jul 2022

  At Kenzie, my mission was to keep connecting students' talent and the best opportunities for developers through partnerships with more than 170 companies, in addition to closing and promoting co-marketing initiatives and personalized training and up-skilling solutions. Some of the results obtained: an increase of more than 500% in the number of partner companies, an Employability rate of 98% of students, creation and development of two new fronts: events with co-marketing and personalized classes. Show less



IBE - Institute of Business Education

• Brazil
• Higher Education
• 100 - 200 Employee

• New Business Manager

  • Jul 2018 - Feb 2020

  As New Business Manager at IBS/FGV, I received the mission to bring to the group, then affiliated with FGV in Belo Horizonte, the operations of the Pre-College Exam and People - Tech and English. As a New Business Executive, I participated in the planning of fundraising and investment strategies, Marketing and Sales and in the management of a team of professionals from all these services. As main results obtained, I mention the opening of 3 units of the Pre-university Objective in Minas, the increase of 80% in the number of enrollments in undergraduate courses at IBS and the launch of 3 units of People Tech and English with an overcoming of 20% of the goal of new enrollments in its openings. Show less



Faculdade Lusófona

• Brazil
• Higher Education
• 1 - 100 Employee

• Professor

  • Jan 2013 - Dec 2019

  Responsible for Group Marketing, comprising School and College Lusófona in Rio de Janeiro, FCGB in Salvador, ULCV in Cape Green and ULG in Guinea Bissau, Africa. In addition to the institution's excellent results in Digital Media, we increased the number of Undergraduate enrollments four times at Faculdade Lusófona and three times at FCGB, ULCV and ULG. We managed to increase the number of students at the College by 20%, even facing a period of severe economic crisis in the country. Responsible for launching the International MBA with access to the International Master in Business Management at ULHT, in Lisbon, Portugal. At Grupo Lusófona I also had the opportunity to work as a teacher of higher education and basic education. Show less



Kallas Mídia OOH

• Brazil
• Advertising Services
• 100 - 200 Employee

• Gerente de Marketing e Projetos

  • Feb 2016 - Oct 2016

  Contratada da Conecta & Vende, uma empresa de Soluções Comerciais de Mídia orientada para ações inovadoras e resultados otimizados. Representantes comerciais oficiais do Grupo Kallas Mídias OOH, dos Cinemas Kinomaxx e Pré-show, Teatro Manauara e Grupo Em Tempo (Jornal Em Tempo, Agora, Rádio Nativa, SBT) e da Start Soluções Tecnológicas, onde também fomos responsáveis pela Gestão de Marketing. Contratada da Conecta & Vende, uma empresa de Soluções Comerciais de Mídia orientada para ações inovadoras e resultados otimizados. Representantes comerciais oficiais do Grupo Kallas Mídias OOH, dos Cinemas Kinomaxx e Pré-show, Teatro Manauara e Grupo Em Tempo (Jornal Em Tempo, Agora, Rádio Nativa, SBT) e da Start Soluções Tecnológicas, onde também fomos responsáveis pela Gestão de Marketing.



TrabalhoJá

• Staffing and Recruiting
• 1 - 100 Employee

• Marketing Manager

  • Nov 2013 - Jun 2015

  As TrabalhoJá Marketing Manager I was responsible for managing the Candidate´s acquisition initiatives and relationships with partners such as educational institutions of different levels and locations, making selection of candidates in all national regions. I was responsible for Development and Management Annual Marketing Budget and all TrabalhoJá initiatives.In 2014 the company has grown 14 times its size and began to serve big brands across the country. The base of candidates also rose accordingly. TrabalhoJá is a company of the International group Assured Labor, where I could work with a multicultural team with employees in Rio, São Paulo, Mexico and New York. Show less



Martha Falcão Wyden

• Brazil
• Higher Education
• 1 - 100 Employee

• Marketing Manager

  • Sep 2012 - Jun 2013

  I was responsible for managing the acquisition initiatives and relationship of all group companies : Pinocchio Educational Center, Martha Falcão College, Martha Falcão University and FGV - Manaus. I led a team of professionals that enables the realization of all group events,fundraising and relationship with the students, schools and businesses by offering differentiated services. I was responsible for managing the acquisition initiatives and relationship of all group companies : Pinocchio Educational Center, Martha Falcão College, Martha Falcão University and FGV - Manaus. I led a team of professionals that enables the realization of all group events,fundraising and relationship with the students, schools and businesses by offering differentiated services.



Uninorte - Laureate International

• Brazil
• Higher Education
• 700 & Above Employee

• Marketing Coordinator

  • Feb 2012 - Oct 2012

  As Manager of the Marketing department of UniNorte/Laureate I had the following assignments: • Development and implementation of the Annual Marketing Plann of the institution; • Financial analysis, measuring the shares, expected return, the efficiency of budget use; • Coordination of projects, events, promotional and institutional campaigns and actions aimed at increasing enrollment; • Briefings development, management of deadlines and approval of campaigns of advertising agency, promotion and research; • Development of market research and communication plans; • Control of the annual Marketing Budget and Cash Flow; • Relationship with course coordinators and administrative sectors: services and coordinating the development of internal communication pieces, • Coordination of the Center for Design, with 3 professionals, and their demands, • Promoting direct marketing, merchandising and internal promotions, external and joint; • Image management and internal and external communication of UniNorte; • Development of actions aimed at strengthening the institutional concept; • Marketing analyst team coordination; • Planning and development of branding activities; • Regular analysis of the products and services as well as its results, • Report to CMO. Show less



BENlabs

• United States
• Technology, Information and Media
• 300 - 400 Employee

• Marketing Manager

  • Aug 2011 - Feb 2012



Uninorte - Laureate International

• Brazil
• Higher Education
• 700 & Above Employee

• Marketing Coordinator

  • Jul 2005 - Jul 2011



Casa da Criação Propaganda

• Advertising Services
• 1 - 100 Employee

• Intern

  • 2000 - 2001