Alina Murakaeva

Product Owner at YCLIENTS.COM
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Contact Information
us****@****om
(386) 825-5501
Location
Peru, PE

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Experience

    • Product Owner
      • Aug 2021 - Present

      Москва, Россия Key Responsibilities: - Strategic planning based on OKRs (Objectives and Key Results) - Product metric formulation, tracking, and growth - Orchestrating discovery processes Core Functions: - Leadership of a dedicated development team ( Agile, Retro, PBR, Demo, etc.) - Backlog creation and prioritization (using Jira, Yandex.tracker) - User experience analysis and enhancement (collaboration with Researchers and Analysts) - Client needs assessment and feedback… Show more Key Responsibilities: - Strategic planning based on OKRs (Objectives and Key Results) - Product metric formulation, tracking, and growth - Orchestrating discovery processes Core Functions: - Leadership of a dedicated development team ( Agile, Retro, PBR, Demo, etc.) - Backlog creation and prioritization (using Jira, Yandex.tracker) - User experience analysis and enhancement (collaboration with Researchers and Analysts) - Client needs assessment and feedback management (Support, bug prioritization) - Collaborative generation and validation of solution hypotheses (Full discovery cycle) - Interaction with product teams - Cooperation with marketing, sales, and other company departments, including C-Level executives Achievements: * Significantly increased product metrics (ARPU, churn rate, UMUX, CR3) * Successfully managed the Skolkovo residency project * Implemented AI-based data forecasting functionality Show less

    • Advertising Services
    • 1 - 100 Employee
    • Product owner
      • Mar 2020 - Aug 2021

      Москва, Россия Responsible for 2 products: 1) Platform (site and app) for educational courses for women (more than 50,000 daily users). 2) Internet club beautyclub365.ru with live broadcasts, contests and elements of social networks and gameplay. Functions for Both Products: - Managing a dedicated development team - Backlog formation and prioritization - User experience analysis and improvement - Client needs assessment and feedback management - Collaborative generation and validation… Show more Responsible for 2 products: 1) Platform (site and app) for educational courses for women (more than 50,000 daily users). 2) Internet club beautyclub365.ru with live broadcasts, contests and elements of social networks and gameplay. Functions for Both Products: - Managing a dedicated development team - Backlog formation and prioritization - User experience analysis and improvement - Client needs assessment and feedback management - Collaborative generation and validation of solution hypotheses - Seamless collaboration with marketers, account managers, and other company departments - Monitoring and growth of product and business metrics - Organizing and ensuring the effectiveness of the product team's work (including overseeing Junior Product Managers) Show less

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Product Manager
      • Oct 2019 - Mar 2020

      Москва, Россия Functional Highlights: - Project management for creating and developing a partner network - Development of partner policies and franchise documents from scratch, including market research - Development of partner network growth strategy, financial planning, and marketing activities - Establishing effectiveness criteria and incentives for dealers - Project management for developing a new C2C product (web service for receiving tips) with a market entry strategy - Pre-project… Show more Functional Highlights: - Project management for creating and developing a partner network - Development of partner policies and franchise documents from scratch, including market research - Development of partner network growth strategy, financial planning, and marketing activities - Establishing effectiveness criteria and incentives for dealers - Project management for developing a new C2C product (web service for receiving tips) with a market entry strategy - Pre-project market analysis, gathering and formalizing requirements, and aligning them with the client - Analysis of financial and legal aspects of the project - MVP interface design (including prototype testing analysis) and use case development - Conducting CustDev and independent hypothesis testing - Functional and technical requirements development for further development (working in Jira and Confluence) - Project budgeting - Backlog management - Search and interviews of development teams - Supplier and vendor selection for the web service under development - Project team management, meetings, task assignment, specialist involvement, information provision, and conflict resolution - Process establishment based on methodologies: Scrum, PMBOK. Achievements: * In just 2 months, developed the entire partner policy, document package, and business processes. * Within 3 months, successfully onboarded over 50 partners, including leading IT integrators and software distributors. * Within 3 months, completed the full development of the MVP web service in accordance with requirements.

    • Corporate Partnerships Manager
      • Apr 2019 - Mar 2020

      Москва, Россия - Project management for creating and developing a partner network - Development of partner policies and franchise documents from scratch, including market research - Development of partner network growth strategy, financial planning, and marketing activities - Establishing effectiveness criteria and incentives for dealers.

    • Lead Project Manager
      • Mar 2015 - Apr 2019

      Самара, Самарская область, Россия - Developed and expanded the project management department. - Financial planning and business model development. - Recruited and adapted employees, created job descriptions. - Established and implemented motivation systems, regulations, and KPIs. - Conducted negotiations with key clients and contract negotiations. - Organized the project pricing process. - Analyzed and automated business processes. - Developed standards for project support within the company, implementation… Show more - Developed and expanded the project management department. - Financial planning and business model development. - Recruited and adapted employees, created job descriptions. - Established and implemented motivation systems, regulations, and KPIs. - Conducted negotiations with key clients and contract negotiations. - Organized the project pricing process. - Analyzed and automated business processes. - Developed standards for project support within the company, implementation technologies, and quality/deadline control for project execution. Achievements: * Established a team of 5 project managers. * Built a cross-functional collaboration process between departments. * Under my leadership, projects were successfully completed and delivered to clients such as AvtoVAZ, UCS, Milimon.

    • IT Project Manager
      • Aug 2013 - Mar 2015

      Самара, Самарская область, Россия - Managed projects involving the development and promotion of successful digital products for large corporate clients (internet stores, web services, platforms, applications, software integration modules, etc.) - Implemented automation and CRM systems (Bitrix24, R-keeper, 1C, etc.). - Immersed in clients' business processes and tailored solutions to their needs. - Full deal management (from pre-sale to project delivery). - Pre-project analysis, gathering and analyzing requirements… Show more - Managed projects involving the development and promotion of successful digital products for large corporate clients (internet stores, web services, platforms, applications, software integration modules, etc.) - Implemented automation and CRM systems (Bitrix24, R-keeper, 1C, etc.). - Immersed in clients' business processes and tailored solutions to their needs. - Full deal management (from pre-sale to project delivery). - Pre-project analysis, gathering and analyzing requirements, and creating functional specifications. - Analyzed and estimated project timelines and costs. - Collected and verified customer requirements. - Prepared project documentation: proposals, technical and economic evaluations, technical specifications, charters, business process roadmaps, and progress reports. - Assessed work volumes and planned timelines. - Task allocation and tracking among developers using Agile methodologies. - Ensured quality control, deadlines, and task performance metrics. - Utilized tools like Bitrix24, Redmine, Jira for project management, and facilitated collaborative work through Git. - Technological stack for projects included PHP, Python, Ruby, Node.js, MySQL, Java, and more. - Created and integrated websites on the 1C-Bitrix platform. - Managed project teams of up to 10 people, conducting meetings, assigning and overseeing tasks, and recruiting specialists. - Post-project development: analyzed visitor behavior on implemented projects and collaborated with analysts and UX specialists to propose product improvements, utilizing web analytics and SEO knowledge.

Education

  • Povolzhskiy State University of Telecommunications and Informatics
    Specialist degrees, Information Security in Telecommunication Systems
    2010 - 2016

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