Alin Claudiu Popescu
Brand Manager at Tonica Group- Claim this Profile
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Romanian -
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Bio
Credentials
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Technique of speaking at the microphone
Romanian Broadcasting CompanyJan, 2004- Nov, 2024 -
Intensive course for TV speakers and news reporters
DAL COM Education CenterJan, 2001- Nov, 2024
Experience
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Tonica Group
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Romania
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Advertising Services
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1 - 100 Employee
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Brand Manager
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Oct 2021 - Present
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Project manager for leading developers of pharmaceutical (OTC) products in Germany
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Oct 2020 - May 2022
Project management for one of the (leading developers, manufacturers and suppliers) of pharmaceutical (OTC) products in Germany and Europe.Weekly online meetings with the final customer in Germany, the Senior Area Manager, in english languageProposals for budget distributionFinancial management of the project, inclunding budgeting and forecastingProject planning and tracking Coordinating activities that include the creation of visuals, banners, articles, google adwords campaigns, programmatic campaigns, social media posts and adds, SEO and link building activities etc.Creating Key performance indicators for all aspects of the projectParticipating in meetings with top managementCoordinating the team for various activitiesDelivering objectives respecting the budgets and the deadlinesDaily client relations Show less
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Project management for Romanian brand of food supplements
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Oct 2020 - May 2022
Project management for Romanian brand of food supplements, medical devices and cosmeticsFinancial management of the project, inclunding budgeting and forecastingProject planning and tracking Proposals for budget distributionCoordinating activities that include the creation of visuals, banners, articles, google adwords campaigns, programmatic campaigns, social media posts and adds, SEO and link building activities etc.Creating Key performance indicators for all aspects of the projectParticipating in meetings with top managementCreating the site structure and architecture for the new website, from scratchCoordinating the team for various activitiesManagement of the products on the websiteDelivering objectives respecting the budgets and the deadlinesDaily client relations Show less
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Proofreader
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Feb 2017 - Oct 2020
- special tasks: writing press releases on important events regarding Catena or other clients, articles, editing interviews or making translations from Romanian to English.- proofreading of news, articles, press releases, interviews, layouts, publicity materials for Tonica Group - public relation, copywriting agency- print (Farmacia Ta, Slab sau Gras, Tonica, Galenus) and for online.- proofreading in both Romanian and English, depending on the demand.- proofreading specialized materials written by professionals in the health domain or materials written for the large public.- modyfing text in print, online or publicity materials according to grammar, style or according to any other necessities.- providing feedback to employees regarding their work. Show less
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AVA Impact SRL
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Bucharest, Romania
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COMPANY ADMINISTRATOR, CUSTOMER SUPPORT, SALES AGENT
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Apr 2013 - Aug 2016
- Administrator for two firms one with sales activity, the other one with SEO, articles writing creating sites etc. activity - Writing articles for clients respecting SEO rules in English or Romanian - Promoting the business with Adwords, by writing site content, articles or other methods - Looking for new clients, maintaining relations with clients, offering customer support for them - In the same period collaborating with an Indian company for content writing and editing (articles, comments for different sites, short reviews, long reviews, etc.) . Taking care of sensitive content, correcting bad keywords, supervising the activity of other workers Show less
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HR RECRUITER and QUALITY MANAGEMENT MANAGER
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May 2012 - Apr 2013
Recruiter - Design job advertisements- Employment interviews and final decision for hiring for all positions opened by the company- Creating tests for interviewsResponsible for Quality Management- Operational management, planning and execution of all activities regarding quality management in the company- Review and approval of requirements in terms of quality assurance, ISO standards- Coordination and preparation for the annual audit program, audit questionnaires, audit reports / audit reports of non-compliance- Performing intern audits and implementing corrective actions Show less
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EDITOR IN CHIEF, EVENT’S ORGANIZER, PR
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Oct 2010 - Mar 2013
- Coordinating the team of reporters, editors and video editing team- Editing news grammatically, but also in terms of topics and style- Choosing the topics for filming, establishing the filming schedule and giving responsibilities within the team- Choosing the topics for articles and news- Coordinating meetings summary, twice a day- Overseeing the work of the entire newsrooms throughout the day- Participation at the medical events organized by the company: coordinating the team of reporters present at the event, engaging in PR activities and coordination to ensure smooth running of the event- Post news and videos on sites managed by company- Making content of brochures for events- Other Public Relations activities- Liaising with PR agencies and companies of various profiles- Manage customer accounts, compliance of contracts- Participation in organizing press conferences, symposia, congresses and national conferences etc.- Preparation of pre and post-event materials Show less
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Neptun TV
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Constanta
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NEWS EDITOR
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Jan 2010 - Sep 2010
- News editing from the grammar, topics and style points of view - Editing news provided by the press agencies - Coordinating the reporter teams - Selecting the news to be presented within the bulletins - News editing from the grammar, topics and style points of view - Editing news provided by the press agencies - Coordinating the reporter teams - Selecting the news to be presented within the bulletins
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Realitatea TV
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Bucharest, Romania
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NEWS EDITOR
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Feb 2008 - Sep 2009
- News editing from the grammar, topics and style points of view - News bulletin coordination at Reality TV broadcasting - News ordering, depending on their importance - Coordinating the editor and the reporter teams - Training for the new-comers, as for their integration into the team, and their coordination during the training period, the editing program using, the way of conceiving the news, the orientation towards the audience segment the broadcast is assigned to, the responsibility presenting - Communicating with the day coordinator, in order to choose the best topics for the news bulletin - Coordinating the situations that represents exceptional events, such as News Alert or Breaking News - Selecting the news to be presented within the bulletins, based on their relevance for the target audience - Selecting the broadcasting live topics, on the relevance criterion Show less
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Media National Center – N24 and National TV
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Bucharest, Romania
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NEWS EDITOR
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Nov 2005 - Feb 2008
- News editing from the grammar, topics and style points of view - News ordering, depending on their importance - Coordinating the reporter teams - Training for the new-comers, as for their integration into the team, and their coordination during the training period, the editing program using, the way of conceiving the news, the orientation towards the audience segment the broadcast is assigned to, the responsibility presenting - Editing news provided by the press agencies - News bulletin editing in Win Plus - Coordinating the evening news bulletin at National TV, as a general editor - Voice for certain materials, both for news bulletins broadcasted by N24 and National TV (as a general editor) Show less
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EDITOR, NEWS SPEAKER
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Jun 2002 - Nov 2005
News editing and presenting News editing and presenting
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Romanian Radio Broadcasting Company
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Bucharest, Romania
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REPORTER, RUBRIC MAKER
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Nov 2002 - Sep 2004
- Reporter for Radio 3 Romania Youth, a radio station within the Romanian Broadcasting, and for Radio Romania Actualities: selecting topics for the news bulletins, interviews, daily materials, live broadcastings - Associate Reporter (The Saturday afternoon siesta; Nicography of the Day; 2 hours since 13:00; Radio Disco in Blue Jeans; Where could be Buzatu; Student Club. Broadcasting Secretary (The Saturday afternoon siesta; Radio Disco in Blue Jeans) - Radio 3 Romania Youth - Rubric maker (Run away from home, Your opinion and Green Wave, within the broadcastings Nicography of the Day and 2 hours since 13:00) - Radio 3 Romania Youth - Reporter and Rubric maker at Radio Romania Actualities, within the broadcastings: Early in the morning, Pulse of the day, Open studio, Hertz’s muses, 24 hours and The surprise season Show less
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Education
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Superior School of Journalism, Faculty
License in Journalism and Communication, delivered by the Timisoara West University, Communication, Journalism, and Related Programs -
“Eugen Lovinescu” Theoretical High School
High school leaving diploma, Foreign Languages