Alicia BARBAROUX
Marketing specialist at iQone Healthcare Switzerland- Claim this Profile
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Anglais Professional working proficiency
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Espagnol Elementary proficiency
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Français Native or bilingual proficiency
Topline Score
Bio
Credentials
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Certification "Améliorer la visibilité d'un site internet grâce au référencement naturel (SEO)"
La WABJun, 2023- Nov, 2024
Experience
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iQone Healthcare Switzerland
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Switzerland
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Pharmaceutical Manufacturing
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1 - 100 Employee
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Marketing specialist
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Jun 2023 - Present
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Freelance marketing & communication
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Sep 2022 - Present
- Community Management : social networks management (LinkedIn, Facebook, Instagram, Youtube) - Graphism : creation of print advertising (leaflet, poster, commercial card, catalogue...) - Traduction : from english to french / from french to english - Writer : blog articles, SEO - Community Management : social networks management (LinkedIn, Facebook, Instagram, Youtube) - Graphism : creation of print advertising (leaflet, poster, commercial card, catalogue...) - Traduction : from english to french / from french to english - Writer : blog articles, SEO
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SCERAM Advanced Ceramics
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France
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Industrial Machinery Manufacturing
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1 - 100 Employee
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Communication project manager
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Sep 2022 - Jun 2023
- Definition and implementation of the marketing plan, 360° strategic recommendations- Creation of print and web content- Management of the Sceram website- Creation of content for social networks (LinkedIn, Youtube)- SEO optimisation- Development of partnerships (Ceramic Applications, Pôle Européen de la Céramic)- Benchmarking
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Sales administration assistant
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Jan 2022 - Sep 2022
- Manage B2B / B2C customer orders with Sage Gestion Commerciale software - Phone with customers- Collaboration with export suppliers
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Amoena
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Germany
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Medical Device
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100 - 200 Employee
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Marketing and Communication Assistant
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Sep 2020 - Dec 2021
- Creation of communication supports for the retailers (pharmacy, orthopedist...) - Management and creation of online marketing materials (newsletters, article for our website, web banner...) - Management and creation of offline marketing materials (posters, display, catalogue, brochure, leaflet, stickers, prescription model...) - Traductions of communication supports and products from english to french - Relation with the Corporate Marketing offline from Germany and the Corporate Marketing online from England - Project management with the team from South of Europe (Italy, Spain, Belgium) - Proofreading and approval for printing or publish online - Monitoring of all the quotation for marketing materials and reporting of the cost - Administration of social networks (facebook, instagram) - Administration of our websites (BC2 and B2B) - Relation with influencers (product test) - Management of the data base - Presentation of Amoena saisonnal collection during webinars Show less
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Personnal project to work and travel in Australia by myself
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Jun 2019 - Mar 2020
Due to my amazing experience in Australia during 10 months, i developed a better creativity, a excellent level in english and a great adaptability. Due to my amazing experience in Australia during 10 months, i developed a better creativity, a excellent level in english and a great adaptability.
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ORAPI GROUP
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France
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Chemical Manufacturing
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200 - 300 Employee
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Marketing manager
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Feb 2019 - May 2019
- Projects management (development of sales support tools : catalogs, leaflets, movies, ...) - Management of a person - Market study (potential of Orapi on the market of the hygiene in the industry) - Reportings of the various actions, setting up a competitive intelligence tool - Organization of seminars, meetings - Realization of a movie with Adobe Premiere Pro (teaser Degryp'oil range) - Projects management (development of sales support tools : catalogs, leaflets, movies, ...) - Management of a person - Market study (potential of Orapi on the market of the hygiene in the industry) - Reportings of the various actions, setting up a competitive intelligence tool - Organization of seminars, meetings - Realization of a movie with Adobe Premiere Pro (teaser Degryp'oil range)
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Raffin Medical
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France
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Medical Equipment Manufacturing
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1 - 100 Employee
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Marketing and Communication Assistant
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Sep 2016 - Sep 2018
- Projects management (develop products in France and in International, printing projects,...) - Implementation of the new 2018 product catalog (drafting of the brief, follow-up of the project and finalization): very good feedback from customers and suppliers - Administration of the Raffin Medical website with Wordpress, optimization of SEO - Administration of social networks (linkedin, viadéo, facebook, google my business, youtube : news, publication of articles) - Reporting, analysis of website statistics via Google Analytics - Competitive intelligence - Market survey (study on Gynédil) - Creation of communication media via Illustrator (leaflets, brochure, technical files, ...) - Update of the 2018 corporate movie - Animation during trade shows (Euro-pharmat 2017, HAD 2018) - Photos of Raffin products with a professional tool (Scan-Cube) - Creating instructions for the quality management system - Practical English with suppliers Show less
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Maisons Clair Logis
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France
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Construction
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1 - 100 Employee
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Marketing and Communication Assistant
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Feb 2016 - Jun 2016
- Integrate the new graphic charter on the internal and external communication media (catalog, leaflets, posters, web banners ...) - Update catalogs with InDesign and Photoshop - Writing and integration of content to highlight the brand, its positioning, its products and news (ad on the website ...) - Analyze the impact of marketing and communication actions using monitoring tools (Google Analytics, monthly statistical reporting, validation and follow-up of web ads, monitoring partner performance ...) - Customer relations actions (emailing campaigns, satisfaction surveys, ...) - Using softwares (Photoshop, Indesign, Excel, Word, Powerpoint) and a CRM tool (Entities) Show less
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Monoprix
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Retail
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700 & Above Employee
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Cosmetics seller
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Nov 2015 - Jan 2016
- Sales tips - Inventory management - Sales tips - Inventory management
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Sisley Paris
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France
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Personal Care Product Manufacturing
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700 & Above Employee
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Team Leader at Sisley (internship)
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Nov 2014 - Dec 2014
- Management and launch of "flash makeup" and "product discovery" events - Animation of the stand in autonomy, creation of partnerships (L.K.Bennett and IKKS) - Merchandising verification with a commercial on several banners - Management and launch of "flash makeup" and "product discovery" events - Animation of the stand in autonomy, creation of partnerships (L.K.Bennett and IKKS) - Merchandising verification with a commercial on several banners
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Interparfums
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France
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Personal Care Product Manufacturing
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300 - 400 Employee
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Team Leader at Interparfums (internship)
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Apr 2014 - May 2014
- Animation - Inventory management - Sales tips - Animation - Inventory management - Sales tips
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Sichuan Y&J Industries Co., Ltd.
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China
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Industrial Machinery Manufacturing
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1 - 100 Employee
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Internship in China - Secretary aid
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Jul 2012 - Aug 2012
- Help at the secretariat - Reception of customers - Practice of English - Help at the secretariat - Reception of customers - Practice of English
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Education
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Campus Sciences-U Lyon
Master's degree Marketing and Communication Manager (in sandwich course), Marketing / Communication -
Campus Sciences-U Lyon
Bachelor of "Business Unit Development" Marketing option -
Peyrefitte Esthétique
BTS Cosmetic Aesthetics, Brand Training Option -
Lycée Saint Marc
Baccalauréat Health and Social Sciences and Technologies, Baccalauréat with honours