Alice Papadaki
Digital Performance Manager at XIX Vodka- Claim this Profile
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Bio
Boyan Grigorov
Alice is a great marketing strategist. She has always impressed me with the level of details on her marketing plans. She has the ability to consider all sides of the business and stay focused on ROI when budgeting her marketing spendings. Building the brand image is paramount in her strategies and she always manages to comes with innovative ad-solutions, as well as utilise our social media channels. With a smile on her face, Alice radiates positivist, and is always willing to help others. She likes training and bonding people, and her goals are always in-line with the company's short- and long-term plans. I really enjoyed working with her and would highly recommend her.
Boyan Grigorov
Alice is a great marketing strategist. She has always impressed me with the level of details on her marketing plans. She has the ability to consider all sides of the business and stay focused on ROI when budgeting her marketing spendings. Building the brand image is paramount in her strategies and she always manages to comes with innovative ad-solutions, as well as utilise our social media channels. With a smile on her face, Alice radiates positivist, and is always willing to help others. She likes training and bonding people, and her goals are always in-line with the company's short- and long-term plans. I really enjoyed working with her and would highly recommend her.
Boyan Grigorov
Alice is a great marketing strategist. She has always impressed me with the level of details on her marketing plans. She has the ability to consider all sides of the business and stay focused on ROI when budgeting her marketing spendings. Building the brand image is paramount in her strategies and she always manages to comes with innovative ad-solutions, as well as utilise our social media channels. With a smile on her face, Alice radiates positivist, and is always willing to help others. She likes training and bonding people, and her goals are always in-line with the company's short- and long-term plans. I really enjoyed working with her and would highly recommend her.
Boyan Grigorov
Alice is a great marketing strategist. She has always impressed me with the level of details on her marketing plans. She has the ability to consider all sides of the business and stay focused on ROI when budgeting her marketing spendings. Building the brand image is paramount in her strategies and she always manages to comes with innovative ad-solutions, as well as utilise our social media channels. With a smile on her face, Alice radiates positivist, and is always willing to help others. She likes training and bonding people, and her goals are always in-line with the company's short- and long-term plans. I really enjoyed working with her and would highly recommend her.
Experience
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XIX Vodka
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Wine & Spirits
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1 - 100 Employee
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Digital Performance Manager
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Aug 2022 - Present
Proudly part of the Creators X Digital Marketing world. Build the digital strategy and implement the strategy for Paid channels, CRM, and the Website for XIX Vodka (www.xixvodka.com, www.xixvodka.eu). Working with agencies I managed to - Build from scratch out Meta and Google ads accounts - Scale the UK Meta ads - Expand Meta ads to 3 EU countries reaching break-even ROAS in 1 country from the first week - Built the EU website Proudly part of the Creators X Digital Marketing world. Build the digital strategy and implement the strategy for Paid channels, CRM, and the Website for XIX Vodka (www.xixvodka.com, www.xixvodka.eu). Working with agencies I managed to - Build from scratch out Meta and Google ads accounts - Scale the UK Meta ads - Expand Meta ads to 3 EU countries reaching break-even ROAS in 1 country from the first week - Built the EU website
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Vinterior
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United Kingdom
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Technology, Information and Internet
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1 - 100 Employee
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Performance Marketing Manager
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Jan 2021 - Aug 2022
Create and implement Digital Performance Strategy for more than 100k unique (and beautiful) products within the vintage furniture marketplace www.vinterior.co. Achieved YOY increase in sales. This was a digital marketer's dream world and I was so proud to be part of it because: - I worked with project management tools used at an optimum level - Used single customer view for one-of-a-kind reporting - Was part of a forward-thinking team Create and implement Digital Performance Strategy for more than 100k unique (and beautiful) products within the vintage furniture marketplace www.vinterior.co. Achieved YOY increase in sales. This was a digital marketer's dream world and I was so proud to be part of it because: - I worked with project management tools used at an optimum level - Used single customer view for one-of-a-kind reporting - Was part of a forward-thinking team
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H&H Group
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Sweden
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Public Relations and Communications Services
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1 - 100 Employee
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Digital Marketing Manager for Swisse Me and CBII at H&H Group UK
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Mar 2020 - Dec 2020
Create and implement strategy across paid digital acquisition & retention channels for the DTC Nutrition startup (www.swisse.co.uk) during the early go-to-market phase. Create SEO & content strategy for the CBD startup (www.cbii-cbd.com). Create and implement strategy across paid digital acquisition & retention channels for the DTC Nutrition startup (www.swisse.co.uk) during the early go-to-market phase. Create SEO & content strategy for the CBD startup (www.cbii-cbd.com).
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The Sofa & Chair Company
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United Kingdom
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Furniture and Home Furnishings Manufacturing
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1 - 100 Employee
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Digital Marketing Manager
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Oct 2019 - Mar 2020
www.thesofaandchair.co.ukThe Home of Luxury InteriorsManage the digital marketing team and the omnichannel strategy across all digital channels for the luxury furniture brand S&C.
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Ecommerce & Digital Marketing Executive
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Apr 2018 - Oct 2019
www.thesofaandchair.co.ukThe Home of Luxury InteriorsDeliver an omni-channel acquisition strategy, working within an agile team.
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The Holding Company
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United States
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Alternative Medicine
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1 - 100 Employee
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Digital Merchandiser
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Apr 2017 - Apr 2018
www.theholdingcompany.co.uk Stylish storage & organisation home solutions www.theholdingcompany.co.uk Stylish storage & organisation home solutions
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Urban Folk
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International Trade and Development
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(My own project) Digital Marketing & Ecommerce Manager
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2013 - Mar 2017
My own project (www.urbanfolk.eu). Created the brand & launched the website to the UK & US market. Full ownership across all activities (marketing, digital marketing, customer service, order fulfilment). Worldwide online destination for Mediterranean artisanal homeware My own project (www.urbanfolk.eu). Created the brand & launched the website to the UK & US market. Full ownership across all activities (marketing, digital marketing, customer service, order fulfilment). Worldwide online destination for Mediterranean artisanal homeware
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Design Ideas
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India
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Architecture and Planning
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Interior Designer
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2009 - Mar 2017
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VION Food
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Germany
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Food and Beverage Manufacturing
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Product Manager Frozen Convenience
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2006 - 2008
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Product Promotion Specialist
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2005 - 2006
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Education
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1993 - 1997
ACT (American College of Thessaloniki)
Bachelor's degree, Business Administration -
2007 - 2012
AKTO ART & DESIGN (MIDLESSEX UNIVERSITY OVERSEAS PARTNER)
Bachelor of Arts (B.A.), Interior Architecture
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